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Dazzle Multimedia and Partners in Europe to Distribute Digital Video Products Overseas.


FREMONT, Calif.--(BUSINESS WIRE)--July 28, 1998--

Lower Prices and New Distribution Partnership Demonstrate Video Pioneer's Commitment to Five European European

emanating from or pertaining to Europe.


European bat lyssavirus
see lyssavirus.

European beech tree
fagussylvaticus.

European blastomycosis
see cryptococcosis.
 Countries

Dazzle daz·zle  
v. daz·zled, daz·zling, daz·zles

v.tr.
1. To dim the vision of, especially to blind with intense light.

2.
 Multimedia Tuesday announced that the growing European PC user base that wants to explore the capabilities of MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs).  digital video soon will be able to purchase the industry leader's current line of affordable desktop video capture/editing products thanks to a new distribution agreement with Partners In Europe (PIE).

Under the exclusive agreement, PIE -- the largest Pan European Manufacturer Representative Company representing many technology companies including Andrea Electronics, Visiontek, Nexar and Systemsoft -- will distribute and market the company's Dazzle, an external plug-in adapter A device that allows one system to connect to and work with another. An adapter is often a simple circuit that converts one set of signals to another; however, the term often refers to devices which are more accurately called "controllers. , and Snazzi, an internal 1/2 slot PCI card A circuit board that plugs into the computer's PCI bus and contains the control electronics for a peripheral device. Starting in the latter half of the 1990s, PCI became very popular. See PCI. , to PC users in the United Kingdom, France, Benelux, Scandinavia and Germany.

In addition to marketing support, PIE soon may stock the product in Europe and, beginning in August, will provide toll-free, live technical support within Europe for all of Dazzle Multimedia's products.

"International demand for MPEG desktop video products is skyrocketing," said Jack Battaglia, vice president of sales, Dazzle Multimedia. "Our partnership with Partners In Europe will allow us to capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 this opportunity and actually lower our prices because we don't have the additional expense of opening sales offices abroad."

"We're very excited to partner with Dazzle to provide their advanced MPEG technology throughout Europe, the fact that they plan to stock the product locally and are providing toll-free technical support demonstrates their commitment to the European market," said Kieran Sheahan, president of Partners In Europe.

Availability

European PC users who want MPEG desktop video capabilities can purchase either Dazzle or Snazzi from their local Retailer/Var/Vad in the coming weeks.

About Dazzle Multimedia

Dazzle Multimedia, based in Fremont, designs, manufactures and markets innovative and affordable desktop digital video products for business and personal computer users. Dazzle Multimedia believes these products represent the initial stage of an evolution from text and character-based processing to a computing computing - computer  environment in which audio/video and other media are more fully integrated into documents, presentations and communications.

Interested parties can learn more about Dazzle Multimedia by calling 510/360-2300 or by visiting the company's Web site at www.dazzlemultimedia.com.

About Partners In Europe

Partners In Europe (PIE) was founded in Brussels, Belgium in April 1993 to provide American manufacturers of high quality OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  and retail computer products with a Pan-European virtual subsidiary solution to sell and service their products/services resulting in incremental Additional or increased growth, bulk, quantity, number, or value; enlarged.

Incremental cost is additional or increased cost of an item or service apart from its actual cost.
 sales and profits.

Partner companies working with PIE gain the unique advantage of having their products sold in their own name by a group of experienced, multilingual mul·ti·lin·gual  
adj.
1. Of, including, or expressed in several languages: a multilingual dictionary.

2.
, local professionals, without the expensive overhead costs overhead costs

see fixed costs.
 of having to set up their own European subsidiary operation.

From its initial set up location in Belgium, PIE made the move to Shannon, Ireland in August 1996 and now maintains its European headquarters there. Sales offices are located in Ireland, the United Kingdom, Germany, France, Benelux and Spain.

For further information on Dazzle Europe or PIE, contact:

Sarah McDonald Marcoms Manager Partners in Europe Shannon Industrial Estate Shannon, Co. Clare Ireland

Tel +353-61-702000 Fax +353-61-702001 e-mail: info@pieu.com

    CONTACT: Smith Public Relations, Los Angeles
              Scott Robertson/Diana Soltesz, 310/788-0456
              scott@smith-pr.com
              diana@smith-pr.com


COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Article
Geographic Code:4E
Date:Jul 28, 1998
Words:539
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