Dazzle Multimedia and LatinRep to Deliver Digital Video Products to Latin America.FREMONT, Calif.--(BUSINESS WIRE)--July 28, 1998--For the first time, Dazzle daz·zle v. daz·zled, daz·zling, daz·zles v.tr. 1. To dim the vision of, especially to blind with intense light. 2. Multimedia will begin distributing its line of affordable desktop video publishing products in Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. . The new Dazzle video capture devices Video Capture Device (full title Weezer - Video Capture Device: Treasures from the Vault 1991-2002) is the Weezer DVD. It contains footage of a lot of live gigs from early stages of their musical career, right up until 2002. provide users the ability to edit, record and share digital video. Under the new partnership agreement, LatinRep Associates Inc., a widely recognized Latin American sales and marketing outsourcing organization, will establish the distribution channel and market the company's Dazzle, an external plug-in adapter, and Snazzi, an internal 1/2 slot PCI card A circuit board that plugs into the computer's PCI bus and contains the control electronics for a peripheral device. Starting in the latter half of the 1990s, PCI became very popular. See PCI. , to PC users. Distribution will begin in Peru, Argentina, Brazil, Chile and Mexico this month, with Uruguay, Paraguay and Colombia to be added later this year. "The demand in Latin America for MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). desktop video products and DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. solutions is growing at a phenomenal rate," said Jack Battaglia, vice president of sales, Dazzle Multimedia. "This is clearly an opportunity for Dazzle to take the lead and be the first to provide an affordable video editing See nonlinear video editing and video editor. solution to this burgeoning market." The companies will also engage in joint marketing activities including advertising, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most and promotions, including providing product samples to Latin American retailers for in-store demonstrations to end users. "To us, dollar for dollar, Latin America carries equal weight with the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. ," continued Battaglia. "Making a significant commitment to the Latin American market reinforces Dazzle's desire and ability to compete in the international community." "We're thrilled to partner with Dazzle to offer these cutting-edge digital video products to the markets of Latin America," said Ken Richard, president of LatinRep. "We're confident that Latin American PC users will embrace this new technology as they explore the many capabilities of MPEG video." About Dazzle Multimedia Dazzle Multimedia, based in Fremont, designs, manufactures and markets innovative and affordable desktop digital video products for business and personal computer users. Dazzle Multimedia believes these products represent the initial stage of an evolution from text and character-based processing to a computing environment in which audio/video and other media are more fully integrated into documents, presentations and communications. Interested parties can learn more about Dazzle Multimedia by calling 510/360-2300 or by visiting the company's Web site at www.dazzlemultimedia.com. About LatinRep LatinRep Associates provides sales and marketing services for computer and consumer electronics hardware and software manufacturers interested in penetrating the emerging markets of Latin America, with offices in Mexico, Brazil, Chile and Argentina; Miami; and Oakland, Calif. LatinRep also sponsors LatinChannels (September 1998 Miami), an event joining Latin America's most influential distribution and retail executives in a boardroom setting with leading technology manufacturers promoting their latest products. Interested parties can learn more about LatinRep Associates by calling 888/4-LATINREP.
CONTACT: Smith Public Relations, Los Angeles
Scott Robertson/Diana Soltesz, 310/788-0456
scott@smith-pr.com
diana@smith-pr.com
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