Daystar Media Group Joins Allaire Corporation's North American Value Added Reseller Program; Daystar to provide sales and support for the Cold Fusion application development system.MARLBORO Marlboro or Marlborough (märl`bərō), city (1990 pop. 31,813), Middlesex co., E Mass.; settled on the site of a Native American village 1657, inc. as a city 1890. , Mass.--(BUSINESS WIRE)--April 13, 1998--Daystar Media Group (www.dstarmg.com) announced today a partnership with Allaire Corporation Allaire Corporation was a computer software company founded by Jeremy and JJ Allaire in Minnesota, later headquartered in Cambridge, then Newton, Massachusetts. It commenced operations in May of 1995, had its initial public offering on NASDAQ (trading as ALLR) in January 1999, and of Cambridge MA. as a value added reseller See VAR. (company) value added reseller - (VAR, or "value added retailer") A company which sells something (e.g. computers) made by another company (an OEM) with extra components added (e.g. specialist software). of Allaire's award winning Cold Fusion cold fusion or low-temperature fusion, nuclear fusion of deuterium, an isotope of hydrogen, at or relatively near room temperature. Fusion, the reaction involved in the release of the destructive energy of a hydrogen bomb, requires extremely application development system and HomeSite HTML HTML in full HyperText Markup Language Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web. editing tools. Cold Fusion and HomeSite provide Web developers with the tools necessary to build Web sites and scalable applications for corporate Intranets, and the Internet. The products have enjoyed wide adaptation by many corporations, government agencies, and universities to create a range of collaborative, commerce, and business systems on the Web. Daystar Media Group is a multimedia and new media Development Company focused on providing Internet, Intranet, and communication solutions for businesses large and small. Daystar's proven capabilities cover the spectrum from Internet based sales and commerce development, to multimedia and CGI CGI in full Common Gateway Interface. Specification by which a Web server passes data between itself and an application program. Typically, a Web user will make a request of the Web server, which in turn passes the request to a CGI application program. for new ventures and established companies throughout New England New England, name applied to the region comprising six states of the NE United States—Maine, New Hampshire, Vermont, Massachusetts, Rhode Island, and Connecticut. The region is thought to have been so named by Capt. . "Daystar is focused on offering options in the process of building individual and unique web based Coming from a Web server. See Web application. sales and sales infrastructures. We want to provide our customers with customized solutions that easily and seamlessly integrate within their corporate environments," said Stephen M. Woodard, President of Daystar. "Cold Fusion is perfectly aligned with our company strategy of providing tools and solutions to our customers." Creative, web based/multimedia development, and sales consulting needs have historically been serviced by different development firms resulting in project management challenges and lack of control over schedules and quality, as well as being challenged with the expense of in house development and maintenance costs. Daystar is poised to resolve this situation by providing "one stop shopping" for their customers with a level of tools, application development and creativity previously unavailable to local industry. Paul Granese, Vice President of Internet Business Development agrees, "Cold Fusion complements Daystar's product suite by providing the tools and resources that our customers need to take their web presence to the next level. With over 100,000 new web sites being published every month, companies need to differentiate and design in features that make their site a sales and marketing tool. Whether our customers need to design the site from the ground up, or to enhance and increase the productivity of their existing site, Daystar and Allaire can truly move them to new levels of productivity" Daystar Media Group is one of the area's most accomplished new media development firms experienced in corporate, and multimedia and CDROM See CD-ROM. applications, CGI, animation, and audio. Located in Marlboro, MA. Daystar provides premier products, service and support to Boston and New England based clientele. CONTACT: Daystar Media Group Stephen M. Woodard (508) 786-9598 swoodard@dstarmg.com |
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