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Datria Systems Licenses Technology of JustTalk, Inc., to Expand Line of Voice Enabled Applications for Mobile Workers.


Business Editors & High-Tech Writers

ENGLEWOOD, Colo.--(BUSINESS WIRE)--March 19, 2002

Arrangement further extends Datria's comprehensive set of enterprise

voice solutions

Datria Systems(R), Inc., the largest developer of voice enabled field service applications, today announced that it has licensed the intellectual and technology assets of JustTalk Inc., an Ann Arbor Ann Arbor, city (1990 pop. 109,592), seat of Washtenaw co., S Mich., on the Huron River; inc. 1851. It is a research and educational center, with a large number of government and industrial research and development firms, many in high-technology fields such as , Mich. provider of open-standards-based enterprise voice applications.

The strategic move reflects Datria's corporate vision of extending its already rich suite of voice enabled enterprise applications that provide enterprise workers with wireless access to important systems over any standard cellular phone. The terms of the deal were not disclosed.

With the earlier launch of Datria's VoCarta TeleForms(TM) platform, the company has taken the lead in offering the widest range of voice enabled field service and workforce automation applications in the market. By licensing the assets of JustTalk Inc., Datria will be expanding their already successful line of voice enabled applications like: VoCarta Forms, VoCarta Field, VoCarta Storm(TM), VoCarta Ticket Management(TM), and VoCarta Supervisor(TM), with new voice enabled applications including Time & Expense reporting, Sales Force Automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. , Customer Relationship Management and enterprise productivity.

"This arrangement creates a truly unique center of expertise in voice enabled applications software," said James Greenwell, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Datria Systems. "Our goal is to create an enterprise-wide voice portal An interactive voice response (IVR) front end to a data retrieval system. This does not differ in core technology from traditional IVR; rather, the difference is in the application presented. Where old-style IVR was mostly a routing application (press 1 for sales, 2 for service, etc.  for employees, giving them a voice interface into all of their enterprise systems. With JustTalk, Datria can offer a wider range of voice applications to both new and existing customers. The result will be a significant advantage to customers through our ability to offer an integrated applications platform and packaged applications for enterprise voice portals. This will be a real boon for customers whether they plan to provide voice access across the entire enterprise, or if they are simply looking to voice enable a specific application; Datria's solution will scale with the company regardless of size."

Rather than replace existing CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. , WFA See Wi-Fi Alliance. , or SFA See sales force automation.

SFA - Sales Force Automation
 applications, Datria uses its VoCarta software platform to create voice interfaces to a company's existing systems and provide voice access to field workers using any standard cellular telephone. For example, a repair technician could access his/her dispatched tickets, order parts, and close out a service request -- all from within the same phone call -- using one of Datria's voice applications as the front-end to their existing WFA, CRM, and order management systems.

"Datria's commitment to provide a complete suite of enterprise voice enabled applications is unmatched," said Richard Beedon, CEO of JustTalk. "The ability to voice enable virtually any system that an enterprise worker would need is truly unique in this market, I am happy to be a part of the Datria family, and look forward to the company's continued growth. With the licensing of the JustTalk technology, Datria is set to deliver an unprecedented level of voice applications in this rapidly growing market."

To date, Datria Systems has raised capital in three rounds of financing by top Venture firms including, Koch Ventures, Greenwood Gulch Ventures, Quest Capital Partnership, and Four States Investments.

About Datria Systems

Datria Systems, Inc., headquartered in Englewood, Colo., was founded in 1997 when it acquired exclusive commercial intellectual property and patent rights to speech recognition technology from Lockheed Martin For the former company, see .

Lockheed Martin (NYSE: LMT) is a leading multinational aerospace manufacturer and advanced technology company formed in 1995 by the merger of Lockheed Corporation with Martin Marietta.
. The privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 is the premier provider of voice-empowered mobile solutions for enterprise workers. Datria services a variety of industries with over 50 customers, including Mobile Gas Company, BellSouth, Florida Power & Light, Cingular Wireless, Parsons Brinkerhoff, and the City of Austin. VoCarta(R), Datria's flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , is a suite of software products that revolutionizes the convergence of voice-to-data technology and is easily implemented for interactive voice-enabled mobile computing Using a computing device while in transit. Mobile computing implies wireless transmission, but wireless transmission does not necessarily imply mobile computing. Fixed wireless applications use satellites, radio systems and lasers to transmit between permanent objects such as buildings . VoCarta helps harness the power of speech recognition technology to dynamically exchange information to support enterprise workers making informed decisions in the field. For more information about Datria, visit www.datria.com or call 303/728-1300.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 19, 2002
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