Datatel Strengthens and Expands Its Enterprise CRM Solution with New Higher Education Recruitment Product.FAIRFAX, Va. -- Datatel has strengthened its position in the higher education higher education Study beyond the level of secondary education. Institutions of higher education include not only colleges and universities but also professional schools in such fields as law, theology, medicine, business, music, and art. constituent CONSTITUENT. He who gives authority to another to act for him. 1 Bouv. Inst. n. 893. 2. The constituent is bound with whatever his attorney does by virtue of his authority. relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) market with the introduction of Datatel Recruiter[TM] - the latest addition to the company's Enterprise CRM solution. Datatel Recruiter enables admissions office personnel to build strong and lasting relationships with prospective students throughout the admissions process and beyond. "CRM is becoming an important strategic investment for higher education institutions," said Nicole Engelbert, Lead Analyst of Vertical Markets Technology at the Datamonitor Group, and author of the study "CRM in the Higher Education Market." "An enterprise-class CRM helps to bring together data from three crucial areas: recruitment, retention, and development," continued Engelbert. "Right now, however, the economic downturn Downturn The transition point between a rising, expanding economy to a falling, contracting one. downturn A decline in security prices or economic activity following a period of rising or stable prices or activity. is prompting many institutions to focus CRM on recruitment activities in order to manage the influx of applications and to navigate (1) "Surfing the Web." To move from page to page on the Web. (2) To move through the menu structure in a software application. uncertainty in admissions yield models more effectively." Datatel's Enterprise CRM solution reaches beyond the realm of admissions and manages the complete student lifecycle - from suspect to alumni. With the addition of Datatel Recruiter, Datatel brings even greater CRM value and integration to the market. Datatel's Enterprise CRM solution incorporates comprehensive consulting services Noun 1. consulting service - service provided by a professional advisor (e.g., a lawyer or doctor or CPA etc.) service - work done by one person or group that benefits another; "budget separately for goods and services" and sophisticated tools that improve constituent satisfaction and productivity across all areas of the institution. This includes true integration with the database of record, reporting and analytics, and dynamic vertical workflows that supply the institution with a unique and powerful view of constituents, enabling admissions professionals to make smart decisions that lead to greater constituent satisfaction. "Let's face it, great customer service doesn't stop once a student enrolls," said Datatel Chief Client Officer Liz Murphy when asked about Datatel's holistic Holistic A practice of medicine that focuses on the whole patient, and addresses the social, emotional, and spiritual needs of a patient as well as their physical treatment. Mentioned in: Aromatherapy, Stress Reduction, Traditional Chinese Medicine CRM approach. "CRM is a strategy to improve customer satisfaction enterprise-wide. It starts the moment a student visits your website and continues indefinitely in·def·i·nite adj. Not definite, especially: a. Unclear; vague. b. Lacking precise limits: an indefinite leave of absence. c. . The more insight your institution has about its interactions with prospective students, parents, alumni, current students - really everyone - the better and stronger the ties will be, and the better the outcomes will be - top-quality enrollment, improved retention rates, increased donations, and overall greater satisfaction." Datatel Recruiter supplies the admissions office with the information it needs to make smart decisions and stay on target to reach enrollment goals. Datatel Recruiter includes a complete 360-degree view of all interactions with prospective students; reporting and analytics; communications and event management; list segmentation and targeting; data integrity; and communication personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. . About Datatel, Inc. Datatel is the industry's most experienced provider of technology products, services, and insight to higher education. Colleges, universities, and technical schools across North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. partner with Datatel to construct Strategic Academic Enterprises dedicated to achieving student success. The company has focused exclusively on higher education since 1979, and its technology is used by nearly 800 institutions serving more than five million students. For more information, visit www.datatel.com. [c]2009 Datatel, Inc. All rights reserved. Datatel and Strategic Academic Enterprise are trademarks or registered trademarks of Datatel, Inc. All other names, products, and services mentioned are the trademarks or registered trademarks of their respective companies. |
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