Datanautics Appoints Two Senior Executives: Berry Heads Worldwide Sales/Business Development, DeNoce Heads Marketing.Business Editors/High-Tech Writers SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif.--(BUSINESS WIRE)--March 17, 2004 Datanautics, a leading provider of analytic solutions that help companies effectively correlate the Internet to build long-term, multi-channel customer relationships, today announced the appointment of two senior executives. Robert Berry, a veteran of more than 25 years in sales and sales infrastructure development with technology companies selling to the Fortune 500, has been appointed Vice President of Worldwide Sales and Business Development. Craig DeNoce, whose career of more than 20 years combines strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. and marketing roles at both leading software and startup firms, has been appointed Vice President -- Marketing. "We are delighted to have attracted two executives with experience at both large mature companies and dynamic younger companies like Datanautics. Our cross-channel analytics solution is gaining tremendous market traction from a variety of verticals. Both Bob and Craig understand the importance of demonstrating Datanautics' value proposition by meeting customer objectives and solving their problems," said P.K. Karnik, President and Chief Executive Officer. Berry's executive background includes technology companies in network services, web services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term. and enterprise security. He joins Datanautics from inDefense, Inc., an early-stage company that he helped reposition from the consumer to the enterprise sector. Previously, he had been Vice President of Vitria's North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. Sales Operations; President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Ponte, an early leader in Enterprise Security Management; and Vice President of World Wide Sales at Inverse Network Technology, where he increased revenues to $20 million in nine quarters before the company's acquisition by Visual Networks. He previously served as Region Vice President for Oracle's Wireless and ISP (1) See in-system programmable. (2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines. business unit following sales executive positions at Pyramid Technology Pyramid Technology was a computer company that produced a number of RISC-based minicomputers at the upper end of the performance range. They also became the second company to ship a multiprocessor Unix system (branded DC/OSx), in 1985, which formed the basis of their product line , Tandem and Lockheed. DeNoce has worked at the leading edge of software technology, where he developed a deep understanding of applications ranging from operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. and network management infrastructure to database solutions to and internet-based technologies and applications. At Oracle, he was involved in directing strategic programs that tripled the market penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market penetration - the act of entering into or through something; "the penetration of upper management by women" of the Internet Applications System Division; as Sybase's Director of Marketing and Strategic Planning he worked closely with business units and field sales teams to develop channel marketing program; and at AT&T and Olivetti he was responsible for new operating system rollouts. Most recently, he held executive positions with two start-ups, one of which, Isadra, was acquired in 1999. Subsequently, he operated his own consulting and investment firm focused on the software space. About Datanautics Datanautics' solutions transform volumes of complex Internet data into actionable information that executives and managers use to drive key business decisions and improve the return on their Internet investment. Customers include industry leaders such as Citicorp, Eastman Kodak, Macy's, Lycos Europe and Deutsche Telecom. Last month, the company announced it had secured $6.1 million in its first round of funding from Excelsior Venture Partners III, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , a venture fund managed by U.S. Trust, Huntington Technology Fund, LP a venture fund managed by Huntington Ventures, LLC and Berg & Berg, LLC. |
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