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Database of End-User Contacts Surges by More Than 480,000 Sites for Arrow Electronics' Sun iForce Partners.


Business Editors/High-Tech Writers

iForce Partner Summit 2004

SAN DIEGO--(BUSINESS WIRE)--April 20, 2004

The MOCA MOCA Museum of Contemporary Art
MOCA Multimedia over Coax
MoCA Museum of Chinese in the Americas
MOCA Minnesota Ovarian Cancer Alliance
MOCA Montezuma Castle National Monument (US National Park Service) 
 Division of Arrow Electronics Arrow Electronics NYSE: ARW is a Fortune 500 company headquartered in Melville, New York. This company specializes in products and services of electronic components and computer products. , Inc. (NYSE NYSE

See: New York Stock Exchange
:ARW ARW Air Refueling Wing
ARW Advanced Research Workshop
ARW Associated Resume Writers
ARW Army Ranger Wing (Irish Special Forces)
ARW American Revolutionary War
ARW Angle Random Walk
ARW Aeroelastic Research Wing
), a leading Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Inc. channel development provider, today announced its exclusive sales and marketing management tool, known to iForce Partners as Vortex, will be 16 times more powerful than the earlier version, with over 480,000 end-user contacts to be added to its database in the coming weeks.

Previously, Vortex contained 30,000 end-user contacts sourced from the Harte-Hanks CI Technology Database. The MOCA Division has inked an agreement that will increase this number by over 1600 percent so that iForce Partners can execute more robust lead generation campaigns than ever before.

"We had such a positive response when we boosted our offering to 30,000 contacts that we decided an enhanced agreement in support of our partners would be a wise investment," said Rich Severa, president, MOCA Division. "Undoubtedly, Vortex is one of the most powerful and expansive sources of marketing leads available in the channel today."

Using Vortex, Arrow's Sun iForce Partners will have instant access to end-user profile data in the entire Harte-Hanks CI Technology North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 database and can search for qualified leads based on applicable parameters. In addition, because Arrow has re-licensed all previous lists on behalf of resellers, partners can reuse leads purchased for previous marketing campaigns and also have access to all lists dating back to January 2002.

This means that each lead purchased by Arrow's iForce Partners are automatically updated every quarter, and can be used for multiple campaigns at no extra charge.

About the North American Computer Products group of Arrow

Electronics

The North American Computer Products group of Arrow Electronics, Inc. (NYSE:ARW) is a leading distributor of enterprise and embedded computing systems to resellers and OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  customers in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . Based in Englewood, CO, the group is comprised of four divisions that make up Enterprise Computing Refers to information technology in the larger company. See enterprise data and enterprise networking.  Solutions (Support Net, SBM SBM - Solution Based Modelling , MOCA, Enterprise Storage Solutions) and OEM Computing Solutions, which serves complex and industrial OEM customers. Visit us at www.arrownacp.com.

Arrow Electronics is one of the world's largest distributors of electronic components and computer products and a leading provider of services to the electronics industry.

About Harte-Hanks

Harte-Hanks, Inc., San Antonio, TX, is a worldwide, direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to a wide range of local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves the return on its clients' marketing investment with a range of services organized around five solution points: Construct and update the database -- Access the data -- Analyze the data -- Apply the knowledge -- Execute the programs. Harte-Hanks Shoppers is North America's largest owner, operator and distributor of shopper publications, with shoppers that are zoned into more than 850 separate editions reaching more than 10 million households in California and Florida each week. Visit the Harte-Hanks Web site at http://www.harte-hanks.com or, in the United States, call 800-456-9748.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 20, 2004
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