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DataZONE Signs Distribution Agreement With MidWest Micro Corp.; Leading Direct Marketer to Promote DataZONE Products.


Business Editors/High-Tech Writers

SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--April 25, 2000

DataZONE Corp., a leading developer of innovative and ruggedized storage peripherals, announced today that it has signed a distribution agreement with MidWest Micro Corp., a leading direct marketer of brand name and private label computer and industrial products.

Under the agreement, DataZONE products will be promoted through the MidWest Micro and Infotel Distributing merchandise catalogs direct to over 1.5 million MidWest Micro Corp. customers.

"MidWest Micro Corp. is a perfect partner to help DataZONE execute its channel marketing strategy of promoting products direct to Fortune 1,000 corporate IT departments and the resellers that sell to them," said Gordy Guinn, vice president of Sales at DataZONE. "We are excited about the exposure that both the MidWest Micro and Infotel Distributing catalogs bring us."

"DataZONE's rugged, portable storage products are a perfect addition to our broad range of notebook and desktop product offerings," said Nicole Jung, product manager at MidWest Micro Corp. "DataBook offers our customers a convenient and easy way to add storage capacity, integrate a backup solution, or simply transport large amounts of valuable information without handling a pile of cartridges."

About DataBook

Available in capacities from 6 to 25 gigabytes, DataBook is a compact and lightweight external storage system that connects to PC or Mac-based desktop and notebook computers A laptop computer that weighs in a range from five to seven pounds. The term originated when laptops were routinely more than 10 pounds, and those that became lighter were placed in a special "notebook" category. In practice, notebook computer and laptop computer are synonymous.  allowing users to easily transport data and files without handling a pile of removable cartridges or a heavy notebook computer. The device has been designed to survive a drop from desktop height, which is extraordinary considering hard drives cannot withstand a drop of more than a couple of inches. DataBook is fully self-contained, cartridge free, and contains pre-loaded encryptive backup and scheduling software ensuring exceptional data security. DataBook is ideal for a variety of applications such as downloading Internet and MP3 files, system backup, file transportation, fast-and-simple storage capacity upgrades, and data archive.

About MidWest Micro Corp.

MidWest Micro Corp. is a subsidiary of Systemax Inc. (NYSE NYSE

See: New York Stock Exchange
:SYX SYX Sanya, China (Airport Code)
SYX Smalltalk YX (open source programming language)
SYX Skyway Airlines (ICAO code) 
), a direct marketer of brand name and private label computer and industrial products. Systemax has developed an integrated system of branded e-commerce web sites, direct mail catalogs, and relationship marketing to sell private label and name brand PC hardware, related supplies and industrial products to businesses in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  and Europe. With more than $1.75 billion in sales, Systemax is a Fortune 1000 company that is listed on the NYSE and traded under the symbol SYX.

About DataZONE

Founded in 1998, DataZONE is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 that develops, markets, and sells innovative and ruggedized transportable storage A storage medium that is easily moved from one location to another. CDs, DVDs, floppy disks, Zip and REV cartridges, USB drives (flash drives) and compact external hard drives are examples of transportable storage. See removable disk and external drive.  devices. DataZONE's philosophy is to create reliable, compact, easy-to-use storage devices that will allow users to preserve important data for years to come without the fear of obsolescence ob·so·les·cent  
adj.
1. Being in the process of passing out of use or usefulness; becoming obsolete.

2. Biology Gradually disappearing; imperfectly or only slightly developed.
. DataZONE partners include IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Apple Computer, Solectron, RioPort.com, Maxtor Network Systems Group, Dantz Development, MusicMatch and NovaStor. More information about DataZONE is available at www.datazonecorp.com.

Note to Editors: All trademarks are registered with their respective companies.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 25, 2000
Words:497
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