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DataMerge Releases Instructional Manual That Helps Small Businesses go Public with SCOR.


DENVER--(BUSINESS WIRE)--Sept. 25, 1997--

Self-directed IPO (Initial Public Offering) The first time a company offers shares of stock to the public. While not a computer term per se, many founders, employees and insiders of computer companies have found this acronym more exciting than any tech term they ever heard. , Raising Capital with SCOR' details various steps needed to raise money through the SEC's Small Corporate Offering Registration program

DataMerge, Inc., a Denver-based developer of software and information for companies seeking financing, today announced the release of "Self-directed IPO, Raising Capital with SCOR SCOR Scientific Committee on Oceanic Research
SCOR Supply Chain Operations Reference model
SCOR Small Corporate Offering Registration
SCOR Specialized Center of Research (White Plains, NY)
SCOR Second Cousin Once Removed
," a two-volume manual that explains in great detail the steps companies must take to file and market a Small Corporate Offering Registration (SCOR).

SCOR was developed by the Securities & Exchange Commission (SEC) in 1992 as a way to help small business gain easier access to equity capital, while still satisfying SEC requirements. The goal was to devise a filing process simple enough for an entrepreneur entrepreneur (än'trəprənûr`) [Fr.,=one who undertakes], person who assumes the organization, management, and risks of a business enterprise. , his corporate attorney and his accountant to complete, yet thorough enough for full disclosure.

SCOR offers small businesses a low-cost, low-hassle alternative to filing a traditional Initial Public Offering (IPO) or private placement. Using SCOR, companies can raise up to $1 million in equity capital annually by selling stock, options, warrants, rights, notes or other debt securities every 12 months.

Companies who wish to take advantage of the SCOR program are required to file two forms, SCOR Form U-7 and Form D. The SCOR Form U-7 was developed specifically for SCOR and is uniform for all states. It has 50 questions and serves as the primary registration document. Companies file Form U-7 with each state in which they plan to sell securities, and file Form D with the SEC.

For companies seeking capital, filing a SCOR is far less expensive than filing a traditional IPO. In addition to management time, IPOs can cost up to $300,000 in registration, attorney and consultant fees. SCORs, on the other hand, simplify the process, saving hundreds of man-hours and eliminating the need for high-priced advisors. A SCOR can often be filed for under $10,000.

In addition, the rules for filing a SCOR are significantly less restrictive than an IPO. For starters, stock sold under a SCOR can be freely traded in the secondary market, making the investment more liquid and thereby attractive to investors. And there are no restrictions on advertising the offering and general solicitation solicitation

In criminal law, the act of asking, inducing, or directing someone to commit a crime. The person soliciting another becomes an accomplice to the crime. The term also refers to the act of obtaining bribes, as well as to the crime of a prostitute who offers sexual
 of prospective investors.

While the SCOR process is simple compared to other public offering options, there is relatively little instructional information available in the marketplace for companies wanting to complete a SCOR, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 DataMerge Chief Executive Officer Spencer Kluesner, who says his company gets about 75 inquiries a day from people interested in the SCOR program.

DataMerge's two-volume manual, "Self-directed IPO, Raising Capital with SCOR," is divided into the SCOR Registration Guide and the SCOR Marketing Guide. Encompassing 376 total pages, the manual provides background on the SCOR process and its evolution, step-by-step instructions for filling out Form U-7, sales/marketing techniques, samples of successfully completed registrations, and timetables of events.

The two-volume manual is divided into ten chapters: What is SCOR, The Business Plan, SEC Rules for SCOR, Filing Form U-7, The Marketing Plan, Direct Mail Marketing, The Seminar Series, Using the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 for Your SCOR Offering, Sales Techniques, and Investor Relations Investor relations

The process by which the corporation communicates with its investors.
. The manual also includes a glossary A term used by Microsoft Word and adopted by other word processors for the list of shorthand, keyboard macros created by a particular user. See glossaries in this publication and The Computer Glossary.  of financing terms and eight appendices ap·pen·di·ces  
n.
A plural of appendix.
.

"The real value-added of our manual is the SCOR Marketing Guide," Kluesner said. "Anybody can provide a blueprint blueprint, white-on-blue photographic print, commonly of a working drawing used during building or manufacturing. The plan is first drawn to scale on a special paper or tracing cloth through which light can penetrate.  of how to file a SCOR registration, but the real question is 'will the filing be successful, will it raise money?' We developed our marketing guide based on input from securities industry professionals and investors. Their insights and recommendations are included, making it much more likely that companies who use our manual to file a SCOR will be successful in raising the capital they seek."

"Self-directed IPO, Raising Capital with SCOR" is targeted at small business owners, chief executive officers, chief financial officers, accountants, and anyone wishing to become a SCOR consultant. The introductory cost of the two-volume manual is $249. Multiple order discounts are available.

For more information about the SCOR program and DataMerge's SCOR manual, call 800/580-1188 or visit the company's website at http://www.datamerge.com/scor.html.

Privately-held DataMerge was founded in 1989 by Spencer Kluesner, a former securities industry attorney who today serves as chief executive officer of the 26-person company. "Self-directed IPO, Raising Capital with SCOR" and DataMerge's other products (Financing Sources DataBank, Venture Capital Insights, Commercial Mortgage Insights, and LoanSource 2000) are sold directly to customers in the North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Western Europe Western Europe

The countries of western Europe, especially those that are allied with the United States and Canada in the North Atlantic Treaty Organization (established 1949 and usually known as NATO).
 and Asia.

Editor's Notes Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat.

Trained by D.
: All company, product and brand names are the

property of their respective owner.

CONTACT: DataMerge Inc., Denver

Peter Masi, 303/399-6031

MasiPR@aol.com
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Sep 25, 1997
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