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DataFlux Educates Customers and Prospects on Importance of Data Profiling.


Business Editors/High-Tech Writers

CARY, N.C.--(BUSINESS WIRE)--Oct. 20, 2003

Organizations Recognize Importance of Data Profiling Data profiling is a process whereby one examines the data available in an existing database and collects statistics and information about that data. The purpose of these statistics may be to:
  1. find out whether existing data can easily be used for other purposes
 as the

First Step in Data Management Efforts

DataFlux Corporation, a leading provider of data management solutions that increase the consistency, accuracy and reliability of enterprise data assets, today announced significant achievements in addressing the data profiling marketplace. Data profiling helps organizations understand their corporate information - and effectively plan ways to solve data quality, data integration and data augmentation AUGMENTATION, old English law. The name of a court erected by Henry VIII., which was invested with the power of determining suits and controversies relating to monasteries and abbey lands.  challenges.

World Access, a global services company that provides insurance and assistance services, uses DataFlux Version 6(R) technology to profile data before migration from legacy systems to newer applications. "DataFlux understands that all companies struggle with discovering and cleansing corporate data," said Joe Hudicka, president of Information Architecture Team, a consulting group that works with World Access on data quality efforts. "With the profiling capabilities in dfPower Studio 6, DataFlux provides an affordable, tightly integrated solution for data analysis and data quality."

To enhance the value of corporate data, DataFlux uses a proven data management methodology, which includes data profiling as the first step to assess data trends, anomalies and deficiencies. After the profiling phase, DataFlux solutions help companies correct, integrate and strengthen their data--and turn information from various sources into a standardized standardized

pertaining to data that have been submitted to standardization procedures.


standardized morbidity rate
see morbidity rate.

standardized mortality rate
see mortality rate.
, validated organizational asset.

"Our customers are finding that all of their business initiatives need to begin with a thorough understanding of their data," said Tony Fisher, president and general manager of DataFlux. "Whether an enhancement to an existing business process or an entirely new business initiative, large, medium and small organizations understand that they will be far more successful if they perform this initial data discovery process. We are excited about the positive response that we are receiving from the marketplace, and we look forward to working closely with companies like World Access to help them meet their overall data management goals."

To help educate and inform the marketplace, DataFlux will present a Web seminar about data profiling on Thursday, October 23, 2003 at 1:00 p.m. EDT EDT
abbr.
Eastern Daylight Time


EDT Eastern Daylight Time

EDT n abbr (US) (= Eastern Daylight Time) → hora de verano de Nueva York

EDT 
. Titled "Data Profiling and Data Quality: The Blueprint blueprint, white-on-blue photographic print, commonly of a working drawing used during building or manufacturing. The plan is first drawn to scale on a special paper or tracing cloth through which light can penetrate.  for Effective Data Management," the presentation will explain the interdependence in·ter·de·pen·dent  
adj.
Mutually dependent: "Today, the mission of one institution can be accomplished only by recognizing that it lives in an interdependent world with conflicts and overlapping interests" 
 of data profiling and data quality--and how a strategy that uses both elements can enhance the data that drives mission-critical business applications. To register for this Web seminar, visit www.dataflux.com/profile.

About DataFlux

DataFlux offers complete, end-to-end data management solutions for organizations that want to realize more tangible, immediate value from their information assets. A wholly-owned subsidiary of SAS (1) (SAS Institute Inc., Cary, NC, www.sas.com) A software company that specializes in data warehousing and decision support software based on the SAS System. Founded in 1976, SAS is one of the world's largest privately held software companies. See SAS System.  (www.sas.com), DataFlux helps companies improve the consistency, accuracy and reliability of critical customer and business data. DataFlux solutions--consisting of data profiling, data quality, data integration and data augmentation--allow companies to build a solid information foundation that can enhance the effectiveness of data-driven applications, including customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ), enterprise resource planning See ERP.

(application, business) Enterprise Resource Planning - (ERP) Any software system designed to support and automate the business processes of medium and large businesses.
 (ERP (Enterprise Resource Planning) An integrated information system that serves all departments within an enterprise. Evolving out of the manufacturing industry, ERP implies the use of packaged software rather than proprietary software written by or for one customer. ), data warehousing See data warehouse.

data warehousing - data warehouse
 and database marketing. To learn more about DataFlux, visit www.dataflux.com.

DataFlux and all other DataFlux Corporation product or service names are registered trademarks or trademarks of, or licensed to, DataFlux Corporation in the USA and other countries. (R) indicates USA registration. Copyright (C) 2003 DataFlux Corporation, Cary, NC, USA. All Rights Reserved. Other brand and product names are trademarks of their respective companies.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 20, 2003
Words:540
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