DataFlux Customer Advisory Board to Promote Awareness of Data Management; Board to Focus on Data Management Issues and Trends.Business Editors CARY, N.C.--(BUSINESS WIRE)--May 21, 2003 DataFlux(R) Corporation, a SAS (1) (SAS Institute Inc., Cary, NC, www.sas.com) A software company that specializes in data warehousing and decision support software based on the SAS System. Founded in 1976, SAS is one of the world's largest privately held software companies. See SAS System. Company and leading provider of data management solutions that increase the consistency, accuracy and reliability of enterprise data assets, today announced the findings from the first meeting of the DataFlux Customer Advisory Board (CAB). The DataFlux CAB is comprised of senior IT and Business professionals from both customer and partner organizations. Companies represented include Lexis Lexis® An online legal information service that provides the full text of opinions and statutes in electronic format. Subscribers use their personal computers to search the Lexis database for relevant cases. They may download or print the legal information they retrieve. Nexis, PACCAR PACCAR Pacific Car and Foundry Company (former railroad car manufacturer now parent corp of Peterbilt & Kenworth Truck) , FDIC FDIC See: Federal Deposit Insurance Corporation FDIC See Federal Deposit Insurance Corporation (FDIC). , Center for Data Quality, Cintas, ChoicePoint, Dun & Bradstreet Marketing Solutions, PricewaterhouseCoopers, Siperian, Innovative Consulting, iORMYX, SAS and Fairfax County Government. The CAB defined its role as a 'think tank' where the members will discuss the data management industry, trends and issues; identify the common customer direction and needs; and provide product enhancement recommendations to DataFlux that will have a direct impact on future releases of DataFlux solutions. Ken Hoang, CAB chairman and founder/CTO of Siperian noted a common industry trend, saying, "Organizations today tend to operate as process driven lines of business. Yet, strategic corporate decisions need to be based on enterprise wide procedures. As a result, data management problems to integrate an organization are not easy to fix. Companies must understand that strategic decision making all starts with the consistency, accuracy and reliability of their data." Tony Fisher, DataFlux president and general manager said that DataFlux is committed to providing continuous two-way communications Two-way communication is a form of transmission in which both parties involved transmit information. Common forms of two-way communication are:
During the meeting, CAB member James Ruan of PricewaterhouseCoopers said "The board provides different perspectives to help DataFlux vocalize its message." The blending of IT and business views will help DataFlux to better understand and articulate the specific issues and challenges facing different lines of business within an organization. Upon closing of its first meeting, the board agreed to supply an architecture wish list, to provide user feedback, and to provide day-to-day examples of how DataFlux products are functioning and integrating in the client's environment. About DataFlux Customer Advisory Board The DataFlux Customer Advisory Board was formed in 2002 and is comprised of 14 member companies. They will act both as customer advocate and barometer of data management issues to help DataFlux stay abreast of real-world strategic and business challenges facing companies today, recommend areas for growth, and be a critical force in determining the future direction of DataFlux data management initiatives. About DataFlux DataFlux is a North Carolina-based software company that provides leading edge data management technology for data profiling Data profiling is a process whereby one examines the data available in an existing database and collects statistics and information about that data. The purpose of these statistics may be to:
data warehousing - data warehouse , business intelligence, e-commerce systems, data mining, customer information systems, sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. , database marketing, customer/prospect profiling and list management. DataFlux is a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of SAS Institute SAS Institute Inc., headquartered in Cary, North Carolina, USA, has been a major producer of software since it was founded in 1976 by Anthony Barr, James Goodnight, John Sall and Jane Helwig. , the market leader in providing business intelligence software and services that create true enterprise intelligence. For more on DataFlux, visit: www.dataflux.com. DataFlux and all other DataFlux Corporation product or service names are registered trademarks or trademarks of, or licensed to, DataFlux Corporation in the USA and other countries. (R) indicates USA registration. Other brand and product names are trademarks of their respective companies. |
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