Danskin & New York City Ballet Debut Innovative New Line of Dance Apparel.Business and Entertainment Editors NEW YORK--(BUSINESS WIRE)--Nov. 8, 2001 For 119 years, Danskin, Inc. (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). BB: DANS) has been the bodywear and activewear product of choice for millions of female ballet dancers. Beginning in the Fall, 2002, New York City Ballet New York City Ballet, one of the foremost American dance companies of the 20th cent. It was founded by Lincoln Kirstein and George Balanchine as the Ballet Society in 1946. , one of the foremost dance companies in the world, will debut a new line of completely innovative dance apparel under a new licensing agreement with Danskin. New York City Ballet announced today that Danskin becomes their exclusive licensee for contemporary dance apparel in Fall, 2002. The line will be co-branded with the Danskin brand. "I can't think of a better way to take Danskin's extensive expertise in making quality dance apparel to the ultimate level than partnering with New York City Ballet," said Carol Hochman, Chief Executive Officer, Danskin. "This is an exciting partnership of two brands which combined, have played a key role in the lives of ballet dancers." "We're delighted to be partnering with Danskin, which shares our commitment to the highest measure of quality, design and innovation," said Christopher Ramsey, Director of External Affairs for New York City Ballet. "We are confident that the public will embrace the opportunity to find dance apparel made to the exacting standards of our Company." Danskin has been serving dancers and women with quality bodywear and activewear since 1882 when the Goodman family opened a retail store in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. to sell imported tights and hosiery. Danskin produced the first knit tights and leotards and created dance classics such as fishnet stockings and "Ballet Pink." Founded in 1948 by George Balanchine Noun 1. George Balanchine - United States dancer and choreographer (born in Russia) noted for his abstract and formal works (1904-1983) Balanchine and Lincoln Kirstein Lincoln Edward Kirstein (May 4, 1907 - January 5, 1996) was an American writer, impresario, art connoisseur, and cultural figure in New York City, famous less for his own artistic achievement than for his social influence. , New York City Ballet is one of the largest classical ballet Noun 1. classical ballet - a style of ballet based on precise conventional steps performed with graceful and flowing movements ballet, concert dance - a theatrical representation of a story that is performed to music by trained dancers companies in the world, maintaining a roster of nearly 90 dancers trained in the classical style. Under the direction of Ballet Master bal´let` mas´ter n. 1. a man who trains ballet dancers. Noun 1. ballet master - a man who directs and teaches and rehearses dancers for a ballet company in Chief Peter Martins Peter Martins (October 27, 1946 - ) is a Danish ballet dancer and choreographer. He danced with the Royal Danish Ballet and the New York City Ballet, and is currently NYCB's Ballet Master in Chief. , the Company's repertory is unparalleled in the history of ballet. Its current active repertory consists of more than 150 works, many of which were choreographed in the later part of the 20th century by Balanchine, Martins and co-founding choreographer Jerome Robbins. Widely acknowledged for its enduring contributions to dance in the 20th century, New York City Ballet is committed to creative excellence and nurturing a new generation of dancers and choreographers. About Danskin, Inc. Danskin, Inc. markets and manufactures leading brands of women's activewear and dancewear dance·wear n. Clothing such as leotards and warmup suits that are worn for dance practice and exercising. under the Danskin(R), Danskin Plus(R), Freestyle(R) and Zen Sport(TM) from Danskin(R) trademarks, and legwear under the Danskin(R), Givenchy(R), Ellen Tracy(R), Evan-Picone(R) and Round the Clock(R) trademarks. Pennaco Hosiery, a division of Danskin, Inc. is a manufacturer of branded and private label hosiery sold in department and fine specialty stores. For further information, please visit www.danskin.com. For store locations, consumers may call 1 (888) DANSKIN. This press release contains certain "forward-looking" statements, as defined in the United States Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995, that involve a number of risks and uncertainties. There can be no assurance that such statements will prove to be accurate and the actual results and future events could differ materially from management's current expectations. Such factors are detailed from time to time in the Company's filings with the regulatory authorities having jurisdiction. |
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