Daniel Hodges Joins Enpocket as Executive Vice President of Sales.MediaVest and Discovery Sales Veteran to Lead National Mobile Advertising Sales Initiatives for Mobile Carrier Media BOSTON -- Enpocket, the Intelligent Mobile Marketing(TM) company, today announced the appointment of Daniel Hodges as the company's Executive Vice President of Sales to lead the new wave of mobile advertising sales. Hodges brings 20 years of advertising and media industry experience to Enpocket and will be responsible for driving mobile advertising sales of Sprint Mobile Media. "We're thrilled to have such a seasoned advertising executive join our team," said Mike Baker, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Enpocket. "Dan's extensive experience working with brand marketers is an invaluable asset to Enpocket and our industry as we provide more compelling ways for brands to reach consumers via the mobile device." Hodges joins Enpocket from Greenwich Consulting Partners, where he served as a general partner and was responsible for helping executive management teams at large media companies such as Reuters, Ziff Davis Ziff Davis Inc. (ZD) is an American magazine publisher and Internet Information company. It was founded in 1927 in Chicago by William B. Ziff, Sr. and Bernard G. Davis. Throughout most of its history, it was a publisher of hobbyist magazines, often ones devoted to expensive, , and Bertlesmann package their advertising offering and structure their sales forces. Previous to his appointment at Greenwich Consulting Partners, Hodges served in senior management roles at the Discovery Networks and MediaVest, a division of Publicis. A pioneer in interactive media, Hodges helped launch Discovery's on-line presence, discovery.com, as well as Your Choice TV, which was the forerunner A family of ATM adapters from Marconi (formerly Fore Systems). See Marconi. to today's video on demand service. Hodges was part of Discovery's executive sales team that grew revenue from $125 million in 1992 to $900 million in 1999. The Discovery sales force was rated the number one sales force in the entire media industry for eight consecutive years and one of the top 25 sales forces in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . "Enpocket has a unique solution for advertisers who want to reach millions of mobile consumers with highly targeted mobile advertising," said Hodges. "I look forward to working with top advertisers and agencies to demonstrate the power to engage with consumers in the very personal and uncluttered mobile environment." About Enpocket Enpocket, the Intelligent Mobile Marketing[TM] company, enables organizations to foster and maintain valuable relationships with mobile consumers. Enpocket technology powers the mobile marketing efforts of operators and media companies around the world, and Enpocket services help leading brands effectively market in the mobile channel. Customers include: Mobile Carriers: Cingular, Sprint, Alltel, Vodafone, BT, Orange, Airtel, Virgin Media Companies: News Corp, CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence) CNBC Consumer News and Business Channel CNBC Congress of National Black Churches, Inc. , A&E, Clear Channel, Chrysalis chrysalis (krĭs`əlĭs): see pupa. , Internet Broadcast Systems, Sony Pictures, TNT TNT: see trinitrotoluene. TNT in full trinitrotoluene Pale yellow, solid organic compound made by adding nitrate (−NO2) groups to toluene. , Trinity Mirror Trinity Mirror plc is a large United Kingdom newspaper and magazine publisher. It is Britain's biggest newspaper group, publishing 240 regional papers as well as the Daily Mirror, Sunday Mirror, People, Sunday Mail and Daily Record. Brands: McDonalds, Dunkin Donuts donuts - (Obsolete) A collective noun for any set of memory bits. This usage is extremely archaic and may no longer be live jargon; it dates from the days of ferrite core memories in which each bit was implemented by a doughnut-shaped magnetic flip-flop. , Pepsi, Subway, Motorola, Samsung, Panasonic, BenQ-Siemens, Sprite and GM. Enpocket has offices in Boston, London, Singapore, and Mumbai. To learn more see www.enpocket.com. |
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