Dancing Baby's Weight Trimmed by 90% With New B3D -TM- Format; Breakthrough B3D Technology Provides Full-Screen Viewing and Powerful Compression.LOS ANGELES--(BUSINESS WIRE)--March 1, 1999-- - B3D B3D Bodypaint 3D Format (filename extension) B3D Building Better Business Decisions (Wafi C&TS) Plug-in Leverages Global Installed Base of Kinetix' 3D Studio Max Software - Brilliant Digital Entertainment, Inc. (AMEX AMEX See: American Stock Exchange : BDE See Borland Database Engine. ), today unveiled its b3d digital storage format and the commercial availability of its new "B3D-Minimize For Max" (B3D) plug-in which allows digital animators to create entertainment content. The plug-in works in conjunction with 3D Studio Max, a 3-D modeling and animation application from AutoDesk Inc.'s (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :ADSK ADSK Autodesk, Inc. (NASDAQ stock symbol) ) Kinetix unit. B3D enables digital animators to create streaming animation that can be delivered efficiently and quickly on-line. The b3d file format is viewable using Brilliant's Digital Projector See data projector. (TM), a real-time 3-D rendering plug-in for Netscape and Internet Explorer Microsoft's Web browser, which comes with Windows starting with Windows 98. Commonly called "IE," versions for Mac and Unix are also available. Internet Explorer is the most widely used Web browser on the market. It has also been the browser engine in AOL's Internet access software. . B3D will be available as a download from the developer section of Brilliant Digital's web site. Distribution will also be handled through Digimation http://www.digimation.com and other online resources beginning in April 1999. The retail price for B3D will be $495. Patent applications are pending covering Brilliant's proprietary streaming, pre-loading and character control technologies. A significant advantage of the b3d format is its proprietary compressed storage technology which dramatically reduces file sizes, significantly increasing distribution potential. For example, the broadly distributed "Dancing Baby The Dancing Baby, also known as "Baby Cha-Cha", refers to a 3D character and 3D-rendered animation of a baby dancing for several seconds. The video, one of the earliest examples of an Internet phenomenon, became popular in 1996-1997 after being distributed widely over the Internet. " AVI (Audio Video Interleaved) A Windows multimedia video format from Microsoft. It interleaves standard waveform audio and digital video frames (bitmaps) to provide reduced animation at 15 fps at 160x120x8 resolution. Audio is 11,025Hz, 8-bit samples. with sound is a huge download -- typically 2MB to 4MBs -- which takes approximately 9 - 18 minutes using a 28.8kbs modem, yet plays back in a small window within the computer screen. In contrast, the "Dancing Baby" b3d file, with full sound and animation and full screen playback, is under 200k, requiring less than a minute to download. Kevin Bermeister Kevin Bermeister has developed substantial businesses in the computers, video games and multimedia industries. He established Ozisoft in 1982, based in Sydney, Australia, which was one of the first interactive multimedia companies. stated, "The launch of B3D marks Brilliant's entry into the Internet tools business. The product is a general purpose tool that taps into the global base of approximately 55,000 installed copies of 3D Studio Max. We intend to support the release with marketing to encourage the development of content using B3D. Our goal is to develop broad awareness and acceptance of the b3d format and the use of our Digital Projector technology. Accordingly, we are making this tool easily accessible through a 30-day free trial and through on-line distribution via Digimation." 3-D animated content created using B3D and stored in the b3d format can be delivered through Internet streaming or as a self-contained file. Streaming b3d files first download the graphic assets of the animated movie characters, sets, textures and geometry onto the viewer's desktop. Motion and sound instructions are then streamed over the Internet while the animation is being played. Self-contained files store all graphic, motion and sound data in a single file for distribution on CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). , DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. or over the Internet. Since November 1998, audiences have already downloaded over 200,000 copies of Brilliant's Digital Projector, attributable in large part to Brilliant's content-rich web site which features Multipath(TM) Movies based on licensed characters such as Ace Ventura, Popeye and Xena. Movies featuring Superman and the rock band KISS are slated for release later this year. The company has also made several strategic partnerships including broadband distribution of b3d movies on the @Home Network, DVD.com and through British Telecom The telephone and communications carrier that provides services in Great Britain and Northern Ireland. It used to be a division of the British Post Office, but was privatized in 1984 under Margaret Thatcher's administration. . About Brilliant Digital Entertainment Brilliant Digital Entertainment's Programming Group develops the proprietary B3D Toolset, animation & streaming technology and Digital Projector. Brilliant's Content Group utilizes the B3D Tool and other proprietary technologies to create Multipath Movies, a new genre of digital entertainment. Multipath Movies are three-dimensional, digitally animated stories, each with multiple plot alternatives or paths that lead to a variety of distinct conclusions that are influenced by the user. The company is headquartered in Los Angeles, CA with offices in Sydney, Australia and Middlesex, England. For more information about Brilliant Digital Entertainment browse to http://www.bde3d.com. Information about Forward Looking Statements Statements in this news release that relate to future plans, financial results or projections, events or performance are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Act of 1934, as amended. Forward-looking statements include Brilliant's projection of the anticipated launch date of the B3D Tool and Multipath Movies featuring Superman and KISS. The actual release date of the B3D Tool and the Multipath Movies may differ materially due to a variety of factors. Brilliant's ability to release the B3D Tool and Multipath Movies on a timely basis is subject to the successful completion of quality assurance testing, delays which may be caused by the discovery of bugs and errors, and, in the case of the Superman and KISS titles, the Company's ability to complete scripting and production of the content and to obtain approvals from third party licensors which may be arbitrarily withheld. Brilliant's ability to support introduction of the B3D Tool with adequate marketing is subject to management's discretion as to the best allocation of available marketing resources and financing. Information about certain additional factors is contained in the Company's most recently filed Form 10-KSB report and 10-QSB report and are available from Brilliant Digital Entertainment's Investor Relations Investor relations The process by which the corporation communicates with its investors. department and may be obtained by calling or writing to our investor relations company, Jaffoni & Collins at 212-835-8500 or bde@jcir.com. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion