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Dairy Queen.

* The March 5 edition of Brandweek reports that Dairy Queen Dairy Queen (also known as DQ) is an ice-cream shop and fast-food restaurant franchise based in the United States and founded in 1940.

For many years the franchise's slogan was "We treat you right!" In recent years, it has been changed to "DQ something different.
 will begin its fifth year of promotions connected with the Cartoon Network For Cartoon Network outside of the United States, see .
Cartoon Network is a cable television network created by Turner Broadcasting which primarily shows animated programming.
. This year's three million dollar campaign will feature The Powerpuff Girls and Dexter's Laboratory Dexter's Laboratory (Dexter's Lab for short) is an American animated television series created by Genndy Tartakovsky. It was produced by Hanna-Barbera Cartoons for Cartoon Network from 1996 to 1999, and by Cartoon Network Studios from 2001 to 2002. , with about 5,500 U.S. and Canadian DQs offering six Powerpuff premiums throughout April. During that period there will also be two weeks of TV support on Cartoon Network and Nickelodeon and two million kids meal premiums supported by in-store signage and customized meal bags. A sweepstakes will offer a video compilation Compiling a program. See compiler.  of episodes under the title Boo gie Frights. A similar month-long, six-premium promotion for Dexter's Laboratory will follow in May, with TV support and a CD offering.
COPYRIGHT 2001 Ice Cream Reporter
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001 Gale, Cengage Learning. All rights reserved.

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Publication:Ice Cream Reporter
Date:Mar 20, 2001
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