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Dairy Crest slated over cut in milk prices.


DAIRY Crest Dairy Crest Group plc is a major dairy products company in the United Kingdom. Its brands include Cathedral City cheese (which is made in Davidstow, a place in Cornwall which is not a City and does not have a Cathedral), Utterly Butterly, Vitalite, Clover, St Ivel and FRijj.  has been criticised for cutting the price paid to farmers supplying milk for its Davidstow cheese brand.

The company has imposed a 0.5p per litre LITRE. A French measure of capacity. It is of the size of a decimetre, or one-tenth part of a cubic metre. It is equal to 61.028 cubic inches. Vide Measure.  (ppl) reduction, following a number of previous price cuts already imposed in February, April and May.

NFU NFU National Farmers Union (Denver, CO and Washington, DC)
NFU National Farmers’ Union of England and Wales
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 Dairy Board chairman Gwyn

Jones said: "I can see no change in the cheese market to warrant yet another 0.5ppl, which takes Dairy Crest's total price cuts on cheese to a depressing 3.25ppl since February - that's a cut of over pounds 30,000 a year for their average dairy farmer supplier.

"For a plc that produces the market leading branded cheese to brag that it commands a premium over its nearest competitor in an attempt to soften the blow is rather sad.

"Why should a dairy company that has the luxury of handpicking its farmer suppliers for their size, geographical position and proximity to its creamery, with the resulting advantages of efficient milk collection, be expected to offer anything less than a price that's better than its closest competitor?" The reduction comes just a week after the latest DairyCo survey of farmer intentions in the dairy sector revealed that both confidence and milk production have reached all-time lows.

. See tomorrow's Journal for more on the crisis affecting the dairy sector..
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Publication:The Journal (Newcastle, England)
Date:Jun 26, 2009
Words:217
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