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Daily News launches mostNEWYORK web site.


NEW YORK--(BUSINESS WIRE)--Oct. 1, 1996--

New site to offer best coverage of New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 while building new

audiences for nation's leading tabloid

The New York Daily News New York Daily News

Morning daily tabloid newspaper published in New York City. It was founded in 1919 by Joseph Medill Patterson and his cousin Robert McCormick as a subsidiary of the Tribune Co. of Chicago. The first successful tabloid-format newspaper in the U.S.
, the nation's leading tabloid newspaper, launches into cyberspace Coined by William Gibson in his 1984 novel "Neuromancer," it is a futuristic computer network that people use by plugging their minds into it! The term now refers to the Internet or to the online or digital world in general. See Internet and virtual reality. Contrast with meatspace.  on October 1 with mostNEWYORK, the hottest, most comprehensive New York-centric Web site created to date.

Accessible on the World Wide Web at http://www.mostnewyork.com (or http://www.nydailynews.com), mostNEWYORK builds upon the Daily News' reputation as the number one source for New York news New York News was a newspaper drama which was broadcast in the United States by CBS as part of its 1995 fall lineup.

New York News was the story of the fictional New York Reporter
, gossip, entertainment and sports information.

Revolutionary Content

The mostNEWYORK site promises to revolutionize Web publishing Creating a Web site and placing it on the Web server. A Web site is a collection of HTML pages with the home page typically named INDEX.HTML. Web sites are designed using Web authoring software which provides a graphical layout capability or by hand coding in HTML or both.  by bring the cutting-edge journalism of tabloid newspapers to new media. The site leverages the best resources and talent of the Daily News to create an innovative, ever-changing news source for the online community that is always one step ahead of the city that never sleeps.

mostNEWYORK features a vibrant, user-friendly graphic layout complemented by award-winning Daily News photography and art. The site is divided into five areas:

-- News & Views, a kaleidoscopic ka·lei·do·scope  
n.
1. A tube-shaped optical instrument that is rotated to produce a succession of symmetrical designs by means of mirrors reflecting the constantly changing patterns made by bits of colored glass at one end of the tube.
 review of current news issues surrounding New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, the nation and the world, focusing on subjects ranging from politics to celebrities;

-- New York Now, an up-to-date outline of what's happening in the nation's most happening city with extensive databases for movie, television and restaurant searches;

-- City Life, an editorial adventure that provides visitors with handy bits of advice to ease the difficulties of living in the jungles of New York featuring such topics as health, technology and investments;

-- Metro Sports, the place for New York sports, features regular contributions from heralded sportswriters, Mike Lupica Mike Lupica (born 1952) is an American newspaper columnist, best known for his provocative sports commentary in the New York Daily News and his appearances on ESPN. Writing career
Lupica first came to prominence as a sportswriter in Boston.
, Mark Kriegel and Bob Raissman, plus a real-time Java-supported sports ticker;

-- Daily Dish, which features the hottest gossip from the Daily News' renowned celebrity watchers, George Rush, Joanna Molloy, A.J. Benza and Michael Lewittes.

The mostNEWYORK site offers several enhanced features, including an unprecedented and ever-expanded City Guide to New York, providing insider information on everything from the City's most historic taverns and coolest bars to the type of sound system available at your local movie theater. The site features up-to-the-minute weather and stock quotes and is also the only internet site to feature the current daily Dilbert comic strip comic strip, combination of cartoon with a story line, laid out in a series of pictorial panels across a page and concerning a continuous character or set of characters, whose thoughts and dialogues are indicated by means of "balloons" containing written speech. .

In addition, mostNEWYORK features a number of interactive components including: Second Opinion, in which users can receive a second medical opinion online via the Daily News health writer who submits the user's first diagnosis to another doctor who will provide a second opinion; and Pro-Con, which provides users with an opportunity to agree or disagree with Verb 1. disagree with - not be very easily digestible; "Spicy food disagrees with some people"
hurt - give trouble or pain to; "This exercise will hurt your back"
 a weekly issue posted on the mostNEWYORK site.

"We wanted to create the most exciting Web site for the most exciting city in the world," said Eric Gertler, president of mostNEWYORK & the New Media Group at the Daily News. "The mostNEWYORK site not only meets these expectations but offers the most comprehensive news, business and entertainment, as well as the latest in New York gossip and sports."

An Intelligent Business Model

With the launch of mostNEWYORK the Daily News seeks to expand its traditional readership by attracting a greater number of young and transplanted New Yorkers as well as a global audience of tourists visiting the city. The Daily News, which has already sold online advertising and sponsorships to such prestigious institutions as Chase Manhattan Bank The Chase Manhattan Bank, now part of JPMorgan Chase, was formed by the merger of the Chase National Bank and the Bank of the Manhattan Company in 1955. The bank is headquartered in New York City. , N.A., Lincoln-Mercury and J&R Music World, also views mostNEWYORK as an extremely valuable new revenue stream and marketing tool.

In order to ensure the success of this ambitious endeavor, the Daily News is forging strategic relationships with WWW WWW or W3: see World Wide Web.


(World Wide Web) The common host name for a Web server. The "www-dot" prefix on Web addresses is widely used to provide a recognizable way of identifying a Web site.
 leaders. The News is presently co-branding a celebrity/people area with Yahoo and a personals section with Match.com as well as offering Internet access See how to access the Internet.  through EarthLink.

"The mostNEWYORK site marks the start of a new era for the Daily News," Gertler said. "The establishment of a cutting-edge, user-friendly, information-packed Web site opens up a very wide range of new business opportunities for the News."

Promotions/Games

The Daily News launched a prototype of mostNEWYORK last April to widespread critical acclaim and has been promoting the launch of the updated site through a variety of interactive games, sweepstakes and in-paper promotions. This past month, the Daily News kicked off a $1 million interactive fantasy football Fantasy football can refer to:
  • Fantasy football (American)
  • Fantasy football (soccer)
  • Fantasy football (board games)
  • Fantasy Football League
  • Fantasy Football (Australian Rules)
 game that will continue through the end of the 1996-97 NFL football NFL Football is a 1989 American football arcade game, developed by LJN and published by Nintendo. This is one of the first to get an official NFL license for the video game.  season with standings being posted and updated weekly on the mostNEWYORK site. The winner will be eligible to receive $25,000.

A mostNEWYORKER Trivia Contest will identify real New Yorkers by taking users through a series of questions dealing with famous New York people, places and things People, Places and Things is an unpublished collection of short stories by US author Stephen King, written in 1960 together with his friend Chris Chesley and published using their own press. .

mostNEWYORK Team

As President of the New Media Group, Eric Gertler, formerly Daily News vice president of legal and business affairs, has overall responsibility for the mostNEWYORK site. Sandra Heddon, formerly a Daily News features copyeditor, is managing editor of the mostNEWYORK site with responsibility for the site's day-to-day production. Jack Orsulak, a noted freelance designer who designed the mostNEWYORK site, will serve as art director. All programming and hosting has been performed by Applied Graphics Technologies (AGT AGT antiglobulin test. ).

A Tradition of Journalistic Excellence

The launch of mostNEWYORK is the most recent innovation implemented by the Daily News under the ownership of co-publishers Mort Zuckerman and Fred Drasner who assumed control of the paper in 1993. "Our new on-line presence represents the Daily News' commitment to emerging technology that will better serve our readers and advance the flow of information and communications," Drasner said.

Other recent improvements at the Daily News include the installation of a new pagination (1) Page numbering.

(2) Laying out printed pages, which includes setting up and printing columns, rules and borders. Although pagination is used synonymously with page makeup, the term often refers to the printing of long manuscripts rather than ads and brochures.
 system, making the Daily News the first major U.S. daily newspaper to produce all its editions electronically. The Daily News also relocated its headquarters to a state-of-the-art facility offering a host of modern technological amenities that can support the electronic system well into the next century. In addition, custom-designed presses have been installed in the paper's new Liberty View facility, which have greatly improved black and white reproduction quality and will soon begin printing the Daily News in full-color.

The Daily News is New York's leading newspaper and the fourth largest daily newspaper in the nation. In addition to its five daily editions, the News publishes the award-winning, four-color weekly New York Vue television guide, as well as VIVA, Kwanzaa and B.E.T. Weekend magazines.

CONTACT: Dan Klores Assoc.

Sean Cassidy, 212/685-4300

or

Daily News

Adrienne Rhodes, 212/210-1638
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 1, 1996
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