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DR PEPPER/SEVEN-UP COMPANIES, INC. AND FTC END DISPUTE; CONFIRMS LICENSE TO PEPSI-COLA BOTTLING COMPANY OF NEW YORK

 DALLAS, Dec. 9 /PRNewswire/ -- Dr Pepper/Seven-Up Companies, Inc. (NYSE: DPS) today said the Federal Trade Commission and the company have agreed to settle a dispute over the licensing and distribution of 7UP products in the New York City metropolitan area.
 The dispute between the two parties dates back to 1990 when the FTC denied a request to transfer the 7UP license for the Brooklyn, Queens and Staten Island areas from a bankrupt 7UP bottler to the New York Pepsi bottler. The request was subject to prior approval rights granted to the FTC pursuant to a consent order with the New York Pepsi bottler. In the ensuing controversy, the FTC granted the New York Pepsi bottler interim distribution rights for these areas while the U.S. District Court for the District of Columbia considered the issues. Subsequently, the FTC denied the company's request to allow 7UP products to be distributed by the New York Pepsi bottler in the Manhattan, Bronx and Westchester county areas when another 7UP bottler ceased its operations.
 On Sept. 30, 1993, the District Court ruled that the consent order did not permit the FTC to deny the issuance by the company of a 7UP license to the New York Pepsi bottler for the Manhattan, Bronx and Westchester county areas. The FTC had appealed this decision to the Federal Court of Appeals for the District of Columbia.
 In addition, two other disputes had arisen between the company and the FTC, affecting 7UP licenses in the Duluth, Minn. and Broward County, Fla. areas.
 Subject to judicial approval, the settlement between the company and the FTC will resolve the disputed issues in both New York situations, enabling the company to issue its license for distribution of 7UP products to the New York Pepsi bottler for the entire New York metropolitan area.
 The decision also provides a framework to resolve issues in the Duluth and Broward County areas.
 "This settlement brings to an end the difficult situation that has existed for the past three years while consumers have been unable to enjoy authorized distribution of 7UP products in the New York area," said John R. Albers, chairman and chief executive officer of Dr Pepper/Seven-Up Companies, Inc. "We will go forward immediately in New York, working with our authorized bottler there, Pepsi-Cola Bottling Company."
 Albers added, "We are grateful to the FTC, to Harold Honickman of Pepsi Bottling Company of New York, and to all other parties who have worked together so hard to reach a fair resolution for all parties and to put 7UP products back on the shelves in one of the nation's largest market areas."
 Dr Pepper/Seven-Up Companies, Inc. is the third largest producer of soft drink concentrates in the United States. The company began trading on the New York Stock Exchange on Jan. 27, 1993 under the symbol DPS. Through its operating subsidiary, Dr Pepper/Seven-Up Corporation, the company manufactures, sell and distributes soft drink extracts, concentrates and fountain syrups. 7UP has been a market leader in the lemon-lime category of the soft drink industry for more than 60 years.
 -0- 12/9/93
 /CONTACT: Tom Bayer of Dr Pepper/Seven-Up Companies, Inc., 214-360-7817/
 (DPS)


CO: Dr Pepper/Seven Up Companies, Inc.; Federal Trade Commission ST: Texas IN: FOD SU:

PS -- NY069 -- 2321 12/09/93 15:49 EST
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Publication:PR Newswire
Date:Dec 9, 1993
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