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DMR Consulting Provides Macroscope(TM) License to ICL In a Global Deal with Estimated Value of $2.25 Million.

Leading-Edge Change Management Program to be Rolled Out to Major Clients

EDISON, N.J., Feb. 23 /PRNewswire/ --

DMR (Digital Media Receiver) See digital media hub.  Consulting, a global provider of e-consulting services and business solutions, today announced a major contract to provide ICL (International Computers Ltd., London) The former name of Fujitsu Services, the European-centered arm of the global Fujitsu Group and one of the leading IT services companies in Europe, the Middle East and Africa.  with a license for its leading DMR Macroscope methodology. Macroscope is DMR's total business life-cycle approach to managing change comprising methods, techniques and tools which support key business areas, such as strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. , project management and enterprise architecture. The deal with ICL, a prestigious supplier of IT services, has a estimated licensing value in excess of $2.225 million and would allow for up to 8,000 Macroscope users over the next 6 years. DMR's methodology will be rolled out on a global basis, following initial pilot projects in the UK and Europe.

DMR Macroscope will be employed with ICL's major blue-chip clients to deliver business solutions that will improve productivity, provide a framework for effective project management and ensure business benefits are realized. As part of the contract, DMR will integrate Macroscope with ICL's European standards and will also assist with the high-level technical implementation of the methodology across its platforms.

Martyn Egerton, General Manager, Technical Strategy of ICL, said: "Clients must see actual business benefits from the costly IT projects they undertake. Macroscope is based on a thorough benefits realization approach. It enables us to map out detailed processes to ensure the success of our clients' IT investments and business transformation projects. We chose it because it was clearly the most comprehensive solution available, and in addition, DMR is able to integrate it with our own proven methodologies and tools."

"Our rapidly evolving business environment coupled with advances in technology are making IT projects more complex than ever," said Michael Poehner, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of DMR Consulting. "Organizations need a shared, comprehensive vision and high-level architecture to guide all of their major IT-enabled change programs. The ICL deal underscores Macroscope's unique value proposition as the leading program delivering the necessary framework to support the key functions of any IT project."

Ron McCulloch, President, DMR Consulting Europe, commented: "This contract with ICL is a major endorsement of our leading-edge approach to project and change management. We are all aware that IT projects can run late, over budget, or be cancelled in mid-stream, which can result in significant financial loss. Macroscope enables the management of IT projects to be mapped out from the start, so all activities can be planned in advance. Business benefits can be predicted so the project remains results-oriented and its success can be measured on completion. As Macroscope is under constant research and development, it remains a fluid and evolving methodology, so we are always able to offer the most relevant solutions."

DMR Macroscope clients include major blue-chip organizations, such as Boeing Computer Systems, West Publishing, Air France Air France
 in full Compagnie Internationale Air France

French passenger and cargo airline with more than 200 destinations in some 80 countries. It introduced supersonic Concorde service in 1976, but financial loss led the company to cease its Concorde
, Air Canada and Sears Merchandise Group.

About ICL

ICL is a global IT services company. It designs, builds and operates information systems and services for customers in the retail, finance, government, telecoms, utilities and travel markets. The company has operations in over 40 countries and employs over 22,000 people.

Transformed from a manufacturer of computers, today ICL improves business performance and competitiveness through services focused on electronic business, enterprise applications and the implementation and outsourcing of IT infrastructure. For 12 months to March 31, 1999 the company's revenues were #2.735 billion which generated a profit before tax and exception charges of #64.5 million. Headquartered in London, ICL is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

In other words, the parent company owns the company outright and there are no minority owners.
 of Fujitsu and plans to float on the London Stock Exchange London Stock Exchange

London marketplace for securities. It was formed in 1773 by a group of stockbrokers who had been doing business informally in local coffeehouses.
 this year.


About DMR Consulting

DMR Consulting is a leading global provider of e-consulting services and business solutions to Fortune 1000 companies, governments and organizations of all sizes. DMR consultants design, build and operate high-impact e-systems that enhance business performance. A strategic Member of the Fujitsu family of companies, DMR is based in Edison, N.J., and employs 9,000 skilled professionals in 63 offices worldwide.

Visit our website at

For more information, contact:

Fred Pieretti, DMR Consulting, 732-744-8151

Joanne Hogue, LVA Communications, 860-739-5598

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, ICL., +44 (0) 121 623 3219
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Publication:PR Newswire
Geographic Code:1USA
Date:Apr 7, 2000
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