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DISNEY'S `NARNIA' TOP DVD TITLE OF '06.


Byline: GREG HERNANDEZ Staff Writer

BURBANK -- The Walt Disney Noun 1. Walt Disney - United States film maker who pioneered animated cartoons and created such characters as Mickey Mouse and Donald Duck; founded Disneyland (1901-1966)
Disney, Walter Elias Disney
 Co. announced Tuesday that ``The Chronicles of Narnia: The Lion, The Lion, The, English name for Leo, a constellation.  Witch and the Wardrobe'' has become the top-selling DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 title released so far in 2006.

``Narnia,'' which hit store shelves April 5, has sold more than 11 million units to date. The movie is being sold both as a single-disc DVD and a two-disc Collector's Edition DVD.

Its DVD success is good news for Disney, which has positioned ``Narnia'' to be a franchise in the vein of Warner Bros BROS Brothers
BROS Benefits and Retirement Operations Section (King County, Washington)
BROS Barnes and Richmond Operatic Society (London, UK) 
.' ``Harry Potter'' series and New Line Cinema's ``Lord of the Rings'' trilogy.

``Narnia'' grossed an impressive $291.7 million at the domestic box office, making it the second-highest 2005 release behind only ``Star Wars: Episode III -- Revenge of the Sith.''

``This is a great franchise for them and there's more on the way,'' said Ralph Tribbey, editor of the industry newsletter DVD Release Report.

Tribbey estimates that the DVD sales for ``Narnia'' to date have amounted to nearly $200 million in revenue for Disney.

``You're looking at why DVD is the No. 1 cash cow Cash Cow

1. One of the four categories (quadrants) in the BCG growth-share matrix that represents the division within a company that has a large market share within a mature industry.

2.
 for the studios,'' he said.

Disney said Tuesday that it now has five of the year's top 10 best-selling titles with the others being ``Chicken Little,'' ``Lady and the Tramp,'' ``Flightplan'' and ``Bambi II Bambi II is a Disney animated feature that premiered on January 26, 2006 in Argentina. Although it was eventually released in theatres in 25 countries, in the USA and some other countries it was a direct-to-video release (released on February 7, 2006). .''

``We are very fortunate to have such a strong lineup of titles that appeals to every demographic,'' said Bob Chapek, president of Disney's Buena Vista Home Entertainment division. ``It is the backbone of what this studio has always been known for.''

greg.hernandez(at)dailynews.com

(818)713-3758
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Title Annotation:Business
Publication:Daily News (Los Angeles, CA)
Date:May 17, 2006
Words:266
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