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DISH Network Signs up HTV -- Hispanic Television; DISH Network Offers HTV in Spanish Language Package.


LITTLETON, Colo.--(BUSINESS WIRE)--Aug. 31, 1998--EchoStar Communications Corp. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: DISH, DISHP) announced today that DISH Network will offer HTV HTV H-II Transfer Vehicle
HTV Harlech Television (Wales, UK)
HTV Hrvatska Televizija (Croatian television)
HTV Heidenheimer Tarifverbund (German)
HTV Habitual Traffic Violator
 -- the first 24-hour, all-Spanish-language television music network -- in its Spanish Language Package, which also includes Telemundo and FOX Sports Americas.

HTV provides a mix of old and new hit music videos by top artists from all of the Spanish-speaking countries. Its format includes balada, salsa, merengue merengue

Couple dance from the Dominican Republic or Haiti, danced throughout Latin America. Originally a folk dance, it has become a ballroom dance, where it is danced with a limping step, the weight always on the same foot. Varieties include the jaleo and juangomero.
 and other popular Latin rhythms, introduced by the artists themselves rather than from veejays.

"DISH Network is pleased to provide our Spanish-speaking customers the popular HTV, which complements our Spanish Language Package and will surely be an instant hit with the 18-25 age group," said Michael Schwimmer, vice president of programming for DISH Network. "HTV is in the forefront of creating innovative techniques to delivering Latin music and its stars to the growing Spanish-language audiences around the world."

DISH Network's Spanish Language Package is available to DISH Network subscribers for only $4.99 per month. HTV will premier Sept. 1.

"We are very excited about DISH Network carriage, which provides HTV the opportunity to reach the Hispanic population of the U.S. with its unique Latin music mix. We view this as a cornerstone to the three-year-old network's future growth," said Daniel Sawicki, HTV president and chief executive officer.

To order DISH Network's Spanish Language Package or other great programming choices, call 1-800-333-DISH (3474).

EchoStar Communications Corp., includes three interrelated in·ter·re·late  
tr. & intr.v. in·ter·re·lat·ed, in·ter·re·lat·ing, in·ter·re·lates
To place in or come into mutual relationship.



in
 business units:

o DISH Network(TM), EchoStar's state-of-the-art DBS (Direct Broadcast Satellite) A one-way TV broadcast service from a communications satellite to a small round or oval dish antenna no larger than 20" in diameter.  system that offers customers over 300 programming services of digital video and CD-quality audio programming, fully MPEG-2/DVB-compliant hardware, installation, financing and leasing.

o EchoStar Technologies Corporation (ETC ETC - ExTendible Compiler. Fortran-like, macro extendible. "ETC - An Extendible Macro-Based Compiler", B.N. Dickman, Proc SJCC 38 (1971). , formerly HTS HTS Heights
HTS Harmonized Tariff System
HTS High Throughput Screening (biomolecular assay screening)
HTS High-Throughput Screening (Pharmaceutical Industry)
HTS Harmonized Tariff Schedule
(TM) -- Houston Tracker Systems, Inc.), designs, manufactures and distributes DBS set-top boxes, antennae and other digital equipment for the DISH Network and various international customers that include ExpressVu Canada and Telefonica's Via Digital system in Spain. ETC also provides uplink center design, construction oversight and project integration services for customers internationally.

o Satellite Services provides the delivery of video, audio and data services to business television customers and other satellite users. These services include satellite uplink, satellite transponder A receiver/transmitter on a communications satellite. It receives a microwave signal from earth (uplink), amplifies it and retransmits it back to earth at a different frequency (downlink). A satellite has several transponders.  space usage, and other services.

The DISH Network currently serves over 1.5 million customers. DISH Network is a trademark of EchoStar Communications Corporation EchoStar Communications Corporation (NASDAQ: DISH) is the parent company of DISH Network and the maintainer of the satellite fleet that provides the signal that DISH Network markets. . HTS is a trademark of Houston Tracker Systems, Inc. DISH Network is located on the Internet at: http://www.dishnetwork.com

   CONTACT:  EchoStar Communications Corp.
              Marc Lumpkin, 303/723-2020
              e-mail:  marc.lumpkin@echostar.com
                          or
              HTV
              Gigi Otero, 305/673-9489


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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Article
Geographic Code:1USA
Date:Aug 31, 1998
Words:417
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