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DIRECTV Expands Greenville Local Broadcast Channel Package; Additional Local Channels Now Available to Greenville Customers.


Business & Entertainment Editors

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Dec. 27, 2001

DIRECTV Inc., provider of the nation's leading digital television service, announced that beginning today, Dec. 27, 2001, it will offer five additional local broadcast channels via satellite for its DIRECTV(R) customers in the Greenville designated market area (DMA (1) (Digital Media Adapter) See digital media hub.

(2) (Document Management Alliance) A specification that provides a common interface for accessing and searching document databases.
).

Since 1999, DIRECTV has been offering its customers in the Greenville DMA access to a local channel package that includes WSPA WSPA World Society for the Protection of Animals
WSPA Western States Petroleum Association
WSPA Washington State Psychological Association
WSPA Washington State Pharmacy Association
WSPA Washington State Paralegal Association (Seattle, WA) 
 (CBS), WYFF WYFF Westport Youth Film Festival  (NBC), WLOS WLOS Woodley Light Operatic Society (Workingham, UK)  (ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
) and WHNS WHNS wartime host-nation support (US DoD)
WHNS Wheaton North High School (Wheaton, IL) 
 (FOX) for $5.99 per month. DIRECTV is expanding the Greenville local channel package to include WGGS (Independent), UNC (PBS PBS
 in full Public Broadcasting Service

Private, nonprofit U.S. corporation of public television stations. PBS provides its member stations, which are supported by public funds and private contributions rather than by commercials, with educational, cultural,
), WBSC WBSC Wide Band Signal Conditioner
WBSC World Blind Sailing Championship
WBSC West Branch Senior Center (Michigan)
WBSC Wideband Satellite Channel
 (WB), WASV (UPN) and WNTV (PBS), at no additional charge.

               Greenville DMA New Local Channel Package

--  WSPA (CBS)/Channel 7        --  WGGS (Independent)/Channel 16 (a)
--  WYFF (NBC)/Channel 4        --  UNC (PBS)/Channel 33 (a)
--  WLOS (ABC)/Channel 13       --  WBSC (WB)/Channel 40 (a)
--  WHNS (FOX)/Channel 21       --  WASV (UPN)/Channel 62 (a)
--  WNTV (PBS)/Channel 29 (a)

(a)  New local channels now available.


"Enabling our customers to receive these additional local channels provides them with a true cable replacement," said Roxanne Austin, president and COO of DIRECTV Inc. "By offering more local channels on DIRECTV programming, our customers can access entertainment and information that's most relevant to their lives and their community. Now is as good a time as any for consumers in Greenville to drop their cable service and choose DIRECTV as their source for home entertainment."

Local channels are delivered to DIRECTV customers in Greenville from DIRECTV's primary orbital slot at 101 degrees West Longitude. As a result, DIRECTV customers can receive their local channels, as well as DIRECTV's current lineup of national digital entertainment and information programming through their existing set-top box and 18-inch antenna.

Local Greenville channels from DIRECTV are available in the following counties:
-- South Carolina counties include Abbeville, Anderson, Cherokee, Greenville,
Greenwood, Laurens, Oconee, Pickens, Spartanburg and Union.

-- North Carolina counties include Buncombe, Graham, Haywood, Henderson,
Jackson, McDowell, Macon, Madison, Mitchell, Polk, Rutherford, Swain,
Transylvania and Yancey.

-- Georgia counties include Elbert, Franklin, Hart, Madison and Stephens.


DIRECTV is supporting its local-into-local offerings in Greenville with marketing, point-of-sale and advertising campaigns in coordination with its extensive consumer electronics retailing partners and affiliate satellite dealers.

DIRECTV is the nation's leading digital satellite television service provider with more than 10.3 million customers. DIRECTV and the Cyclone Design logo are trademarks of DIRECTV Inc., a unit of Hughes Electronics Corporation. HUGHES is the world's leading provider of digital television entertainment, broadband services, satellite-based private business networks, and global video and data broadcasting. The earnings of HUGHES, a unit of General Motors Corporation, are used to calculate the earnings per share attributable to the General Motors Class H common stock (NYSE NYSE

See: New York Stock Exchange
:GMH). Visit DIRECTV on the World Wide Web at DIRECTV.com.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Dec 27, 2001
Words:463
Previous Article:DIRECTV Adds 15 More Channels to Its Los Angeles Local Broadcast Channel Package; Additional Local Channels Now Available at No Extra Charge.
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