DIRECTV Begins Offering Local Broadcast Network Channels in Charlotte; Customers to Receive Local Channels with Existing Receiver and 18-Inch Satellite Dish.Business & Entertainment Editors EL SEGUNDO, Calif.--(BUSINESS WIRE)--July 27, 2000 DIRECTV Inc., provider of the nation's leading digital television service, announced today the availability of local broadcast network channels via satellite for its DIRECTV(R) customers in Charlotte. Beginning July 28, all DIRECTV customers in the Charlotte designated market area (DMA (1) (Digital Media Adapter) See digital media hub. (2) (Document Management Alliance) A specification that provides a common interface for accessing and searching document databases. ) will receive a free preview of their local broadcast network channel package. DIRECTV customers in the Charlotte DMA can subscribe to a local channel package that includes WSOC WSOC Water-Soluble Organic Carbon WSOC Wideband SATCOM Operations Center (formerly DSCSOC) (ABC ABC in full American Broadcasting Co. Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928. ), WBTV WBTV Weather Briefing Television (CBS (Cell Broadcast Service) See cell broadcast. ) and WCNC WCNC Wireless Communications and Networking Conference WCNC Wireless Communication and Networking Conference (NBC). DIRECTV customers can subscribe to their local channel package for $5.99 per month. In addition to local broadcast network channels, a national PBS PBS in full Public Broadcasting Service Private, nonprofit U.S. corporation of public television stations. PBS provides its member stations, which are supported by public funds and private contributions rather than by commercials, with educational, cultural, feed is included in each local channel package at no additional charge. DIRECTV is in active discussion with WCCB WCCB Winnebago County Conservation Board (Iowa) WCCB Warren County Conservation Board (Iowa) WCCB Webster County Conservation Board (Iowa) (FOX) and will begin broadcasting the station as soon as an agreement is reached. "The availability of local channels ushers in a new era for DIRECTV, and we are excited to commence our local channel offerings in Charlotte," said Stephanie A. Campbell, senior vice president, Programming, for DIRECTV Inc. "By offering local channels on DIRECTV, our customers can access entertainment and information that's most relevant to their lives and their community. Now is as good a time as any for consumers in this market to cut cable and choose DIRECTV as their source for home entertainment." Local Charlotte channels from DIRECTV will be available in the following counties in North Carolina: -- Alexander -- Lincoln -- Anson -- Mecklenburg -- Ashe -- Richmond -- Avery -- Rowan -- Burke -- Stanly -- Cabarrus -- Union -- Caldwell -- Watauga -- Catawba -- Chester -- Cleveland -- Chesterfield -- Gaston -- Lancaster -- Iredell -- York Local channels are delivered to DIRECTV customers in the Charlotte area from DIRECTV's primary orbital slot at 101 degrees West Longitude. As a result, DIRECTV customers can receive their local channels as well as DIRECTV's current lineup of national digital entertainment and information programming through their existing set-top box and 18-inch antenna. DIRECTV is supporting its local-into-local offerings in Charlotte with marketing, point-of-sale and advertising campaigns in coordination with its extensive network of consumer electronics retailing partners and affiliate satellite dealers. DIRECTV now has more than 8.7 million customers, including customers subscribing to the medium-power PRIMESTAR By DIRECTV service. DIRECTV is a registered trademark of DIRECTV Inc., a unit of Hughes Electronics Corporation. Hughes Electronics is the world's leading provider of digital television entertainment, and satellite and wireless systems and services. The earnings of Hughes Electronics, a unit of General Motors Corporation, are used to calculate the earnings per share attributable to the General Motors Class H common stock (NYSE NYSE See: New York Stock Exchange : GMH). Visit DIRECTV on the World Wide Web at www.directv.com. |
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