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DIRECTV(TM) SIGNS PROGRAMMING AGREEMENT WITH THE DISNEY CHANNEL

 LAS VEGAS, Jan. 7 /PRNewswire/ -- DirecTv Inc., a subsidiary of Hughes Communications Inc., announced that it has signed a programming distribution agreement with The Disney Channel. Through DirecTv(TM), the United States' first high-power direct-broadcast satellite distribution service, every TV household across the nation equipped with a low-cost 18-inch satellite receiving system will have access to The Disney Channel. The terms of the agreement were not disclosed.
 "This announcement advances the revolution in home entertainment that DirecTv is creating," said DirecTv President, Eddy Hartenstein. "Our agreement with The Disney Channel is among the first of many such programming deals and is a clear indication that DirecTv will offer consumers a wide array of high-quality programming selections."
 The Disney Channel will be one of 20 cable programming services to be marketed in rural areas across the nation under an agreement between DirecTv and the National Rural Telecommunications Cooperative. DirecTv will prominently market The Disney Channel in urban locations. The service will be offered to all television households subscribing to DirecTv and equipped with the Digital Satellite System (DSS) manufactured by Thomson Consumer Electronics under the RCA brand name. DSS is a three-component home receiving system consisting of an 18-inch satellite antenna, a compact decoder box and a universal remote control that will retail for approximately $700.
 DirecTv is scheduled to launch the first of two high-power direct- broadcast satellites in December 1993, and begin offering programming services in March 1994. The DirecTv programming distribution service will offer 150 channels of entertainment programming, pay-per-view movies, professional and college sports and a wide assortment of special-interest channels.
 DirecTv Inc. is a subsidiary of Hughes Communications Inc., a unit of GM Hughes Electronics. Hughes Communications is the world's largest private commercial satellite owner and operator. Its fleet includes five C-band Galaxy satellites, one dual-payload Galaxy satellite and three Ku-band SBS satellites used for cable and broadcast television, audio and business data distribution. GM Hughes Electronics is a subsidiary of General Motors. Trading in class H common stock of General Motors (NYSE: GMH) relates to the financial performance of GM Hughes Electronics.
 -0- 1/7/93
 /CONTACT: Thomas M. Bracken, manager-Communications of DirecTv, 310-535-5027; or Cory O'Connor, VP-Media Relations of The Disney Channel, 818-569-7881/
 (GMH)


CO: DirecTv Inc.; Hughes Communications Inc.; The Disney Channel ST: Nevada, California IN: CPR ENT SU:

BP-MS -- LA024 -- 2894 01/07/93 23:00 EST
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Publication:PR Newswire
Date:Jan 7, 1993
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