DG Systems Becomes Largest TV Advertising Distribution Network.SAN FRANCISCO--(BUSINESS WIRE)--Nov. 30, 1998--DG Systems, Inc. (Nasdaq:DGIT) announced today that its TV advertising distribution network of over 600 TV stations has surpassed its main competitor and is now the largest in the world. In addition, another 100 television stations have signed up to join the network, bringing the total to 700. "We now have 85% of the big four network affiliates covered in the top 100 markets in the country," said Hank Donaldson, DG Systems' CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "This is the kind of coverage advertisers and agencies have been demanding and we're the only network that can get spots to just about every station the same day." Recent additions to DG's digital network include WNBC WNBC Wearing Nothing But Chainmail in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of ; WCAU in Philadelphia; KUWB in Salt Lake City; The Weather Channel; Fox Sports; and cable inter connects Time Warner Cable This article or section needs sources or references that appear in reliable, third-party publications. Alone, primary sources and sources affiliated with the subject of this article are not sufficient for an accurate encyclopedia article. in Charlotte and Bay Cable Advertising in SF/Oakland. "DG's system is great," remarked Mary Ann Christmas, traffic manager at station WCAU in Philadelphia. "Receiving spots digitally makes our job so much easier. And the spots look so much better too. It really helps us provide a better product for our advertisers." DG Systems' digital video and audio distribution services enable advertisers and their agencies to deliver spots digitally to stations, significantly enhancing video and audio quality and control while at the same time reducing time to air. Through DG's digital network, advertisers can utilize "just-in-time" advertising to respond effectively to competitive campaigns or changing market conditions, by delivering new creative throughout the country in a matter of hours. DG Systems is coming off of its most successful political season, where it distributed approximately 40,000 TV and radio spots on behalf of more than 350 campaigns and issues across the country. DG Systems operates a nationwide, value-added digital network which links hundreds of advertisers and advertising agencies with more than 7,500 radio station and 600 television stations across the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Canada. The company's fault-tolerant network operations center See NOC. Network Operations Center - (NOC) A location from which the operation of a network or internet is monitored. Additionally, this center usually serves as a clearinghouse for connectivity problems and efforts to resolve those problems. delivers audio, video, image and data content which facilitates transactions among advertising industry participants. DG Systems can be reached at 415/276-6600 or at www.dgsystems.com. This release contains forward-looking statements relating to relating to relate prep → concernant relating to relate prep → bezüglich +gen, mit Bezug auf +acc the company, including the expansion of its digital distribution networks, and the demand among certain clients for digital audio video delivery services. These forward-looking statements involve risks and uncertainties, which could cause actual results to differ materially from those projected. These and other risks relating to DG System's business are set forth in the company's Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. filed with the Securities and Exchange Commission on March 31, 1998. |
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