DEVELOPERS EMBED BUSINESS INTELLIGENCE CONTENT.SRC (SouRCe) Contrast with DST, which is an abbreviation of "destination." deploys http://www.FreeDemographics.com/API, a dashup of data services readily available to add to developer mashups. The FreeDemographics API (Application Programming Interface) A language and message format used by an application program to communicate with the operating system or some other control program such as a database management system (DBMS) or communications protocol. lets developers embed business intelligence content including, market, consumer and corporate data directly into a website with JavaScript. As the industry's first demographics API, developers will be able to add data to their mashups in less than five minutes delivering business intelligence content at Web speed. Similar to the Web mapping of API's like Google and Virtual Earth, the FreeDemographics dashup is extraordinarily quick and simple. The site includes self registration, self JavaScript Object Notation (JSON (JavaScript Object Notation) A text-based data interchange format designed for use between programming languages. A subset of JavaScript and pronounced "jay ) and a developer mashup regardless of map use. In the past developers would need to license this kind of business intelligence data, the benefits of integrating the FreeDemographics dashup are: * Deliver a dashup of U.S. Census data for any geography including zip codes zip code System of postal-zone codes (zip stands for “zone improvement plan”) introduced in the U.S. in 1963 to improve mail delivery and exploit electronic reading and sorting capabilities. , cities, counties, states, etc. -- making demographic information publicly available on any Web site * Pull back complete reports of census information for a specific region by identifying a street address or intersection * Data, geography, country, GIS and Web mapping API independence allowing the developer to run FreeDemographics in any application regardless of source, format or country of origin * Request charts and data from FreeDemographics without the requirement of a map mashup * Free access to SRC's Explorer geocoder, the industry's only geocoder that is country independent, enabling developers in any country with a cartographic car·tog·ra·phy n. The art or technique of making maps or charts. [French cartographie : carte, map (from Old French, from Latin charta, carta, paper made from papyrus database to geocode ge·o·code n. The demographic characterization of a neighborhood or locality, especially as used in marketing. any geographic component for international applications "After speaking with our customers we had identified a huge developer need for basic demographic information," said Dean Stoecker, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of SRC. "Not all businesses have the resources to implement this type of technology, by delivering the FreeDemographics dashup to developers we are putting business intelligence into the hands of everyone without the traditional expenses of purchasing business intelligence software." Availability SRC's dashup of data services is available to download at http://www.FreeDemographics.com/API. About SRC Founded in 1997 and headquartered in Orange County, CA, SRC gives businesses the insight they need to identify and capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. valuable new business opportunities before their competition. SRC's comprehensive suite of geographic business intellige nce applications empowers all employees, from C-level executives to business users, to retrieve and transform data from multiple independent sources regardless of its format or country of origin into actionable intelligence Having the necessary information immediately available in order to deal with the situation at hand. With regard to call centers, it refers to agents having customer history and related product data available on screen before the call is taken. . It's all done easily, qu ickly and reliably to help users attract new customers, increase sales and run their businesses more effectively locally, or around the globe. SRC can be found on the World Wide Web at http://www.ExtendTheReach.com. For more information, call 720/529-4850. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion