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DEJA VU, BUT IT'S NOT THE SAME.


Byline: TOM HOFFARTH

MEDIA

We'll see how far we can get into this preview of how NBC NBC
 in full National Broadcasting Co.

Major U.S. commercial broadcasting company. It was formed in 1926 by RCA Corp., General Electric Co. (GE), and Westinghouse and was the first U.S. company to operate a broadcast network.
 plans to cover Saturday's Preakness Stakes Preakness Stakes

One of the three classic U.S. horse races making up the Triple Crown. It is held annually in mid-May at Baltimore's Pimlico Race Course. The course distance is 1³⁄₁₆ mi (1.9 km). The field is limited to 3-year-old Thoroughbreds.
 without bringing up you-know- who and you- know-what.

"One of the first things First Things is a monthly ecumenical journal concerned with the creation of a "religiously informed public philosophy for the ordering of society" (First Things website).  I did when I got to Pimlico this morning was go to the stall where he was to look around," David Michaels David Michaels is a pseudonym for the author of the novel series Splinter Cell. Created by American author Tom Clancy, Splinter Cell began as a series of video games for various console systems. Michaels is currently working on another Splinter Cell novel. , the Westlake Village resident who directs all the Triple Crown race coverage for the network, was saying Wednesday afternoon.

"It's pretty weird. I'm back here, parking in the same parking place, staying at the same hotel, working out of the same tent, and it hardly feels as if a year has passed. It's as if I never really left. It's been like deje vu, but not really all over again.

"This was the place where I was as sad as I've ever been. But it sort of dissipates as the day goes on."

So no signs of ...

"The barns where they keep all the stakes horses, like the ones for the Preakness, are all different. No one stays here two years -- it's sorta like the horse version of Menudo Menudo can refer to:
  • Menudo (band), a Puerto-Rican boy band
  • Menudo (soup), a traditional Mexican (and Ecuadorian) soup
  • Menudo (rapper), a chicano rapper
  • Menudo (team), a soccer team in Portland,ME
. There are all different colors and logos, a different cast of characters. So as an event, it's already moved on. That's helped part of me get over it. After about 15 or 20 minutes of looking back, I was ready to move on."

And everyone at NBC is on board not to talk too much

about ...

"We've already had a production meeting to see how much we're going to handle any references to last year," said Michaels. "Some things need to be revisited, but the whole thing? No. Some of it, with different elements? Maybe, maybe not. Definitely, not show that clip again."

But it's what everyone is thinking about still, right?

"Sure, it's a natural angle," Michaels agreed, "and the media keeps it going because it's one of the things that reporters -- and I include us at NBC -- sometimes aren't sure when it's time It's Time was a successful political campaign run by the Australian Labor Party (ALP) under Gough Whitlam at the 1972 election in Australia. Campaigning on the perceived need for change after 23 years of conservative (Liberal Party of Australia) government, Labor put forward a  to end this story. We think it might be, but it comes up again like a cop shooting on a YouTube video.

"But there comes a time when you have to say, 'Enough already.' You can't dwell too much on it. Even if it had won the Triple Crown, would we be revisiting it? No, because there are new stories."

Like the the Calvin Borel angle that'll take the attention away from ...

"That's the funny thing about horse racing," Michaels continued. "The sport is back in everyone's minds, and you love to see it be big-time again. It's something that's beautiful and graceful. So when a big story comes through, and this has been true since I was watching it as a little kid, these things take a life of their own. Just look back at the Smarty Jones phenomenon.

"Now there's a story like Calvin Borel and Street Sense. I thought it was important during the Kentucky Derby to keep the camera on him as long as possible after that race to watch his reaction.

"At the Preakness, the beauty here is it's same storyline year after year: Can the Kentucky Derby winner move on and win the second leg and become a Triple Crown winner. That never changes.

"In that regard, it's the same built-in drama that's always helped this telecast win Eclipse Awards and live Emmy nominations. Here's the champ from the Derby; who's going to knock him off?

"And that's where we'll focus."

NBC's coverage starts at 2 p.m. (post time is 3:15 p.m.). If the 11a.m. Ottawa-Buffalo Game 5 Eastern Conference playoff game goes long, it'll finish up on Versus, which owns all NHL NHL Non-Hodgkin's lymphoma, see there  cable rights. That was the same contingency plan in place twoweeks ago if the NHL playoff game on before the Kentucky Derby ran long, which didn't happen.

The unfortunate thing in all this is we'll never know if Barbaro was any kind of a hockey fan.

Fox has a plan for World Series switch

Ed Goren wasn't necessarily in a damage-control mode, but after Major League Baseball "MLB" and "Major Leagues" redirect here. For other uses, see MLB (disambiguation) and Major Leagues (disambiguation).
Major League Baseball (MLB) is the highest level of play in North American professional baseball.
 announced earlier this week its new playoff time shift for this fall that will push a potential Game 7 of the World Series back to Nov. 1, the president and executive producer of Fox Sports needed to set the record straight.

The knee-jerk reaction in many media outlets was that it was another television power play forcing the World Series from a traditional Saturday to a Wednesday, Oct. 24 start on Fox. Or that more time was going to be inserted into the playoff schedule, split between Fox and TNT TNT: see trinitrotoluene.
TNT
 in full trinitrotoluene

Pale yellow, solid organic compound made by adding nitrate (−NO2) groups to toluene.
, to stretch it out over the calendar.

"Most knee-jerk responses that TV dictates everything is inaccurate more than it's accurate," Goren said. "Fox and the MLB MLB Major League Baseball
MLB Minor League Baseball
MLB Middle Linebacker (football)
MLB Motor Life Boat
MLB Matt Leblanc (actor)
MLB Mother Love Bone (band) 
 have as positive a relationship between a network and a league as one could want. This has been something we've talked about for years and both wanted to see happen."

The positives are three-fold, Goren says. First, Friday and Saturday nights are one of the lowest-rated TV nights of the week, so a midweek start already has a larger built-in audience. For TV ad sales, there are more weekday business hours BUSINESS HOURS. The time of the day during which business is transacted. In respect to the time of presentment and demand of bills and notes, business hours generally range through the whole day down to the hours of rest in the evening, except when the paper is payable it a bank or by a  to sell time if the series goes past a fifth game. And a potential seventh game, even if it's in November, won't get pummeled by the NFL NFL
abbr.
National Football League

NFL (US) n abbr (= National Football League) → Fußball-Nationalliga
 on a Sunday night.

"Think about how baseball shares an October weekend sports section with the NFL and college football," said Goren, the son of a former New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 sportswriter sports·writ·er  
n.
A person who writes about sports, especially for a newspaper or magazine.



sports
. "If you start on a Wednesday, you're dominating the sports news on those days instead of competing with other things on the weekend, including NASCAR NASCAR (National Association for Stock Car Auto Racing), organization that sanctions American stock-car races, est. 1948. It held its first race in Daytona Beach, Fla. ."

NBC won't have an NFL game opposite Game 4 of the World Series on Sunday, Oct. 28, but ESPN ESPN Entertainment and Sports Programming Network  will put on Green Bay- Denver opposite Game 5 on Monday, Oct. 29. On the former MLB schedule, Monday would have been a travel day.

The best-rated World Series since 2000 were the seven-game New York Yankees-Arizona in '01 (15.7) and Boston-St. Louis in '04 (15.8). The past two World Series have averaged an 11.1 and 10.1 rating, lowest of all time.

None of this, however, addresses the fact postseason games will continue to have an 8p.m. starting time on the East Coast, hardly a move that creates a new, young fan base long tucked into bed, dreaming about the NFL.

CAPTION(S):

photo, 2 boxes

Photo:

Jockey Edgar Prado talks to owner Roy Jackson and trainer Michael Matz after Barbaro's spill on the frontstretch at the 2006 Preakness.

Matthew Stockman/Getty Images

Box:

(1) WHAT SMOKES

(2) WHAT CHOKES
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Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:Sports
Publication:Daily News (Los Angeles, CA)
Date:May 18, 2007
Words:1115
Previous Article:BRIEFLY.(Sports)
Next Article:IT'S IN THE GAME WITH DODGERS, ANGELS AT THE QUARTER MARK, THIS FREEWAY SERIES DRAMA ISRELEGATED TO THE PLAYING FIELD.(Sports)



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