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DAVIDSON & ASSOCIATES INC. ANNOUNCES 'THE MULTIMEDIA WORKSHOP,' A MULTIMEDIA TOOL FOR PAPERS, PROJECTS, AND PRESENTATIONS

 Writing, Video, and Paint Workshops Provide
 Students Ages 10 to Adult with Software Tools to Create
 Multimedia Presentations and Published Documents
 SAN FRANCISCO, Jan. 5 /PRNewswire/ -- At the MacWorld trade show beginning today, Davidson & Associates Inc. (NASDAQ: DAVD) will announce "The Multimedia Workshop," software designed for students ages 10 and up to create published documents and multimedia presentations that include video, photos, sound effects, music, and printed elements.
 "The Multimedia Workshop" will be available in Macintosh floppy and CD-ROM formats in March at most major computer and software retail chains nationwide for a suggested retail price of $79.95. The software will also be available in teacher packs, lab packs, network versions, and site licenses through Educational Resources and other educational software resellers.
 "`The Multimedia Workshop' follows `The Cruncher' in Davidson's line of `Power Tools.' These tools are designed to empower students to think, analyze, and communicate," says Dr. Jan Davidson, president and founder of Davidson & Associates Inc. "The empowering multimedia capabilities of this program allow students to easily combine graphics, video, sounds, photos, and text in their papers and presentations. This is truly a tool for communicating in the Information-Age world."
 Adds Cathy Siegel, producer for "The Multimedia Workshop," "Our development goal was to create a software tool that builds writing, creativity, planning, and communication skills. We believe `The Multimedia Workshop' offers an easy-to-use environment -- appropriate for the classroom or the home -- that encourages the development of these important skills."
 Video Presentations, Newsletters, and More
 "The Multimedia Workshop" is ideal for easily and quickly creating video presentations -- such as video book reports and photo essays -- with photos, video clips, sound, music, and narration. These productions can be presented on a computer or exported to VHS videotape(a). The product can also be used to produce desktop-published newsletters, flyers, greeting cards, illustrated reports, or magazines.
 For example, students can use "The Multimedia Workshop" to create a video yearbook combining videos of school events, a theme song created by the music department, narration by faculty and students, and title slides and illustrations from the art department. The software could be used in a similar way to chronicle a class trip to the zoo, create a family history, or make a special birthday greeting.
 Product Overview
 "The Multimedia Workshop" has three integrated components for creating multimedia presentations and published documents:
 -- The Writing Workshop. This is where students plan, layout, edit, and print published documents. They can access the program's CD-ROM libraries of photographs and clip art to illustrate their work, or they can add original art and photos. All text can be spoken aloud using text-to-speech capabilities.
 This module also includes 25 easy-to-use templates for items such as newsletters, memos, greeting cards, resumes, and reports. Users can add an unlimited number of their own customized templates.
 Users can import files from most popular word processing programs; a spell checker and a thesaurus are also available.
 -- The Video Workshop. There are two modules in the Video Workshop: the Scene Maker and the Sequencer. In the Scene Maker, students make a scene by selecting a background, inserting a video clip or pictures, and recording narration. In the Sequencer, the video and audio portions are snapped together on an easy-to-use storyboard grid.
 Selections from the program's CD-ROM libraries -- QuickTime(TM) movies, photographs, clip art, digitized speech, music, and sound effects -- can be added, as well as original art, video, or photos.
 -- The Paint Workshop. A wide range of painting tools -- including a spray can, paint brushes, pencils, an eraser, etc. -- lets students create art work and illustrations or customize photographs or clip art. There are several special effects tools for blending and gradating colors and for creating patterns.
 The Libraries
 "The Multimedia Workshop" includes five libraries of images and sounds that add interest and visual impact to any multimedia presentation. Each of these libraries have images or sounds in categories including history, the family, holidays, food, animals, around the world, and sports.
 -- Photograph Library. More than 200 photographs can be cropped, resized, rotated, or flipped for use in printed documents or video scenes. A few examples include images of all of the presidents, a scene from a birthday party, landmarks like the Eiffel Tower, and a colorful pumpkin patch. Students can also import pictures into the library from sources such as other CD-ROM photo libraries, scanned images, and graphics in PICT format created in other draw/paint programs.
 -- QuickTime Library. Over 75 QuickTime movie clips bring action into a multimedia presentation. Examples include clips ranging from 3 to 30 seconds in length of sporting events, animations, fireworks, and animals.
 -- Sound Effects Library. More than 175 sound effects are included in "The Multimedia Workshop"; examples include popcorn popping, a telephone ringing, rain striking the roof, and the roar of a crowd. Students can also use a microphone to create other sound effects or include spoken words and phrases in a presentation.
 -- Music Library. Twenty-five short music clips can be added to a presentation to convey a mood (tension, excitement, anger) or to add a musical style (mariachi music, Cajun songs, rock 'n roll).
 -- Clip Art Library. This includes 300 pieces of clip art such as landmarks, borders, maps, holiday images, food, and dinosaurs.
 Floppies and CD-ROM
 "The Multimedia Workshop" is available in two formats: an all CD-ROM version, or a 3.5-inch floppy disk-based version with a CD-ROM library disk as a bonus. Users can run the program off their hard drive or directly from the CD-ROM. Those using the floppies can access a sampling of sound effects, clip art, photos, and QuickTime movies.
 System Requirements Pricing
 "The Multimedia Workshop" will require a Macintosh LC or higher with system 7.0 or later and 2 MB of hard disk space. A 256-color Macintosh will require 4 MB of RAM; 8 MB is required if using more than 256 colors. A CD-ROM drive is required to use all of the images and sounds in the CD-ROM libraries. A microphone and printer are recommended.
 The software will be available in March at most major computer and software retail chains nationwide for a suggested retail price of $79.95.
 Teacher Editions and Materials
 Teacher editions of "The Multimedia Workshop" are priced at $129.95, lab packs at $249.95, network versions at $799.95, and site licenses at $1,299.95. These versions will include extensive teacher materials such as project ideas for implementation in the classroom, tips on integrating "The Multimedia Workshop" into the curriculum, and guidelines for evaluating a student's work.
 Davidson & Associates Inc. is a leading publisher of educational software for the home and school markets. Founded in 1982 by educator Davidson, the company has won national acclaim for teacher-designed, student-tested software such as the "Math Blaster" series, "Kid Works 2," and "Kid CAD" in the home market, and "English Express" and "Story Club" in schools.
 (a) VHS videotape export requires video-out technology such as that found in the new Macintosh AV machines.
 -0- 1/5/94
 /CONTACT: Linda Duttenhaver of Davidson & Associates, at MacWorld Booth No. 3348, or 310-793-0600, ext. 230/
 (DAVD)


CO: Davidson & Associates Inc. ST: California IN: CPR SU: PDT

JM-MF -- LA001 -- 9213 01/05/94 09:06 EST
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