DATABASE AMERICA AND ETAK INTRODUCE PROFITZONE ; Innovative Windows-based software links mapping technology with business demographics to create powerful marketing and customer service tool.LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , Nev.--(BUSINESS WIRE)--November 10, 1995--ProfitZone(TM), a new WINDOWS(R)-based CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). marketing software application combining electronic mapping software with a database of over 10 million businesses, was introduced today by Database America America [for Amerigo Vespucci], the lands of the Western Hemisphere—North America, Central (or Middle) America, and South America. The world map published in 1507 by Martin Waldseemüller is the first known cartographic use of the name. Companies Inc., Montvale Montvale may mean:
The first desktop "marriage" of electronic mapping and marketing information technologies, ProfitZone(TM) is a joint effort between Database America Companies, Inc., a marketing information services See Information Systems. firm, and Etak Information Group, a business unit of News Corp.'s mapping company, Etak Inc. Available in WINDOWS(R) 3.1 (WINDOWS(R) 95 version due in early 1996), ProfitZone(TM) was designed to provide a visual gateway to critical data needed for any business application. "ProfitZone(TM) brings sales prospecting, site location selection, customer service and competitive analysis tasks to a more sophisticated, graphically- oriented o·ri·ent n. 1. Orient The countries of Asia, especially of eastern Asia. 2. a. The luster characteristic of a pearl of high quality. b. A pearl having exceptional luster. 3. level on the desktop," notes Mark Goldner, V.P. Interactive Media for Database America Companies, Inc. "The software allows sales and marketing professionals to visually pinpoint and compare locations across the U.S. down to the street level with a click of a mouse." ProfitZone(TM) data may be exported into PC spreadsheets The following is a list of spreadsheets. Freeware/open source software Online spreadsheets
ProfitZone(TM) also features an innovative function called DriveCal(TM) which can calculate drive-time or drive-distance from a geographical point Noun 1. geographical point - a point on the surface of the Earth geographic point workplace, work - a place where work is done; "he arrived at work early today" address - the place where a person or organization can be found or communicated with . By accurately calculating drive time and distance, DriveCalc(TM) helps users define and select market areas or sales territories. DriveCalc(TM) even factors known traffic patterns, such as one-ways and left-turn only, into estimates. The ProfitZone(TM) business database (a consumer database version is due out in early '96) offers a wide array of data attributes, including: name, address, telephone number, employee size, stock exchange information, sales volume, Fortune company indicator, SIC code number, headquarters vs. branch location, executive contact name and title. Maps are searchable at the street level. Hotlinks provide instant updating of information even in mid-search. Because of the vast amount of information required, ProfitZone(TM) is delivered as a multiple CD-ROM package, divided into five regions of the country. ProfitZone(TM) may be purchased as a whole package, or segmented by region. When the complete package is purchased, all streets in the U.S. are represented, as well as information on over 10 million businesses. ProfitZone(TM) mapping and/or database structure can also be custom-tailored to provide for particular customer needs. The full ProfitZone(TM) package is priced at $35,000, which includes the map of the entire U.S., the database of 10 million businesses, and four quarterly updates. Regional pricing of ProfitZone(TM) is also available. If a database, maps and software were purchased separately, users could spend in excess of $100,000 for similar capability. "ProfitZone(TM) is an ideal tool for business," notes Monte Monte (Italian, Portuguese and Spanish meaning mount) may refer to various things: Monte is the name of several places: In Brazil
sales manager n → directeur commercial sales manager sale n → can determine drive-times between customers to better plan turnaround times (1) In batch processing, the time it takes to receive finished reports after submission of documents or files for processing. In an online environment, turnaround time is the same as response time. . "ProfitZone(TM)'s open architecture design should also be attractive to software developers looking to incorporate the product as a value-added feature in other, perhaps more vertical applications." concludes Wasch. In addition, Database America is seeking to partner with software developers working in real estate, restaurants, healthcare, banking, retail, financial, insurance, and customer service markets to integrate Database America's data into their product solutions. Database America Companies, Inc. is a leader in the marketing information industry, offering enhanced business and consumer information, including profiles on over 10 million businesses and 165 million individuals. Database America provides a full range of computer services--from sophisticated marketing databases to statistical analysis to complete postal processing--for direct marketing professionals. Contact Monte Wasch, Database America, at (800) 711-4913, or e-mail at Profitzone@databaseamerica.com. CONTACT: Ara Trembly (Media) Gilbert Whitney & Johns (201) 386-1486, ext. 283 (aratrem@aol.com) |
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