D4 Creative Group Takes 9 Awards In Philadelphia Ad Agency Competition.

Business Editors

PHILADELPHIA--(BUSINESS WIRE)--May 5, 2003

D4 Creative Group, a full service Philadelphia advertising agency, received the Best of Show Award in the Best of Radio category and a Gold in the Radio Local: 60 category in the recent Philly Gold competition for its radio commercial "Half Off," produced for Comcast Cable's Eastern Division.

The radio spot was part of a multi-tactical campaign, that included TV, direct mail, and newspaper components.

To hear, see and listen to the campaign, please click here: http://www.d4creative.com/order/Online_Ordering/HalfOff/index.html

Comcast's executive team included Michael Snyder, vice president, marketing and sales for Comcast's Eastern Division and Chip Goodman, vice president, marketing, who guided the project from concept to completion.

D4 won two other Philly Gold Awards and six Certificates of Excellence in the annual competition among Philadelphia agencies, sponsored by ADV magazine.

One of the other Gold Awards was for D4's work entitled "Philadelphia Speaks," in the category "Digital Presentation, Entertainment, Information, Corporate & Institutional." It was produced for the Greater Philadelphia Tourism Marketing Corporation and the Delaware River Port Authority.

D4's "Philadelphia Speaks" project also received a Gold for Package Design and a certificate of Excellence in the category Integrated Multi-Media.

D4's work in Logo & Design for All Ball, a teaching/training organization headed up by former coaching legends Jimmy Lynam and Jim "Bo" Boyle, won a certificate of excellence. The business card is designed to look like an admission ticket to a basketball game.

A Certificate of Excellence were won by D4 for "What's The D4?" a CD ROM and Package in the Industry Self Promotion category. Also, Certificates of Excellence were awarded to D4 in the Single TV/Video spot category for "Trade Talk" for Motorola and "Half Off" for Comcast.

"We at D4 are delighted at the strong presence we had at the Philly Gold competition," said Kurt Shore, D4 president. Suzanne Hatfield, D4 founder and CEO, said, "We produced winning material in a variety of disciplines, from radio and television commercials for cable and electronics giants, to a very imaginative identity/logo/business card package for a small, emerging new company to a very advanced, very sophisticated digital presentation for our tourism clients that pushed the envelope of technical capabilities. I am extremely proud of the talented and dedicated team who made it all possible."

The D4 team on the "Half Off" radio commercials was David Lesser, Creative Director, and Chris M. Zurzolo, Producer. For the "Philadelphia Speaks" CD-ROM, the team was Suzanne Hatfield and Kurt Shore, Creative Directors; Wicky Lee and Vince Marie, Art Directors; Linda Swain, Executive Producer; Ron Cohen, Video Director; Josh Cohen; Video Editor; Christian Collins, Video Producer; Michael Gartner; Technical Director.

For the "Philadelphia Speaks" package design, the Creative Directors were Suzanne Hatfield,; Art Director Wicky Lee; and Project Manager Stacey Hinkley.

D4 Creative Group is a full service advertising and integrated communications company specializing in high caliber solutions for a wide range of clients, In addition to strategy, print, broadcast, direct response, branding, and interactive, the company provides full-scale in-house digital recording and editing capabilities.

The company has patented its own unique products designed to extend the marketing impact of its clients through the latest wireless technology. Founded in 1990, D4 Creative Group is headquartered in the Manyunk section of Philadelphia.