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D-Cards Popularity Skyrockets Throughout the 1999 Holiday Season on www.Disney.com.


Entertainment Editors

NORTH HOLLYWOOD, Calif.--(ENTERTAINMENT WIRE)--Jan. 17, 2000

It appears that some of the best holiday gifts really are free -- that is, if record holiday traffic to Disney.com's redesigned D-Card Web site is any indication.

Disney.com, the No. 1 Web destination for kids and families and part of GO.com (NYSE NYSE

See: New York Stock Exchange
:GO), has experienced soaring traffic to its newly enhanced D-Card site, enjoying well over 500 percent improvement in individual electronic greeting cards See e-card.  sent and received by Disney.com guests compared to the same period last holiday season.

"I am extremely pleased with the success of our newly enhanced D-Card engine over the holiday season," said Ken Goldstein, senior vice president and general manager of Disney Online. "Our objective is to maintain the momentum into the new year by offering guests even more of the Disney magic they so enjoy through interactive greetings for all occasions."

Disney.com's free D-Cards, which continue to average a total increase of more than 500 percent daily unique visits since their relaunch, offer guests an extensive selection of free, exceptionally animated electronic greetings based on such favorite Disney characters This is a currently incomplete list of Disney characters:
  • Aladdin
  • Alice
  • Ariel
  • Baloo the bear
  • Belle
  • Benny the Cab
  • Black Pete
  • Boo (Mary) - Monsters Inc
  • Brer Bear
  • Brer Fox
  • Buzz Lightyear
  • Captain Hook
  • Casey Junior
  • Chip & Dale
 as Mickey, Minnie, Goofy, Pluto and Donald. And Disney.com remains the exclusive site on the Web where guests can send digital greetings featuring these animated stars.

For more information on D-Cards or to send a friend or loved one a special Disney-themed electronic greeting that incorporates such entertaining features as audio technology, visit the site located within the pull-down menu at www.Disney.com.

About Disney Online

Disney Online, the No. 1 kids and family entertainment Web site, is part of GO.com (NYSE:GO), which was created as part of the recent merger of Infoseek Corp. and The Walt Disney Co.'s online unit, Buena Vista Internet Group (BVIG). GO.com oversees many of the Web's most popular sites and services, including the GO Network portal, ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
.com, ABCNEWS.com, Disney.com, DisneyStore.com, ESPN.com, NFL NFL
abbr.
National Football League

NFL (US) n abbr (= National Football League) → Fußball-Nationalliga
.com, NBA NBA
abbr.
1. National Basketball Association

2. National Boxing Association

NBA (US) n abbr (= National Basketball Association) → Basketball-Dachverband (=
.com, NASCAR NASCAR (National Association for Stock Car Auto Racing), organization that sanctions American stock-car races, est. 1948. It held its first race in Daytona Beach, Fla.  Online, Family.com and Mr. Showbiz.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 17, 2000
Words:338
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