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D&B and Acxiom Expand Agreement; Market Leaders Provide Integrated Solutions For Global Customers.


Business Editors

LITTLE ROCK, Ark. & MURRAY HILL Murray Hill may refer to one of the following places:
  • Murray Hill, Kentucky
  • Murray Hill, Manhattan, a residential neighborhood in New York City
  • Murray Hill, Queens, a different locality in New York City
  • Murray Hill, New Jersey
  • Murray Hill, Pennsylvania
, N.J.--(BUSINESS WIRE)--Feb. 11, 2002

Acxiom(R) Corporation (Nasdaq:ACXM) and D&B (NYSE NYSE

See: New York Stock Exchange
:DNB DNB Dictionary of National Biography
DNB Drum N Bass (music)
DNB De Nederlandsche Bank
DNB Dun & Bradstreet (stock symbol)
DNB Den Norske Bank
DNB David Nelson Band
) today announced an expansion to their original agreement formed in 1999. Terms of the expanded agreement include:
- Acxiom's AbiliTec(R)Customer Data Integration (CDI) software will now deliver
D&B D-U-N-S(R)Numbers directly from this platform.

- D&B will sell Acxiom's AbiliTec software to its global business marketing
information clients.

- Acxiom will have the ability to provide D&B global business information as
part of its AbiliTec-driven CDI solution.

- D&B will be able to sell Acxiom's InfoBase(R) consumer data products
globally. Acxiom will be able to sell D&B's business marketing data products
globally.


This expanded agreement will enable Acxiom and D&B to provide their clients with the unprecedented ability to build better customer relationships.

Delivering the D&B D-U-N-S Number through AbiliTec will enable clients for the first time to identify and market to businesses at the most granular granular /gran·u·lar/ (gran´u-lar) made up of or marked by presence of granules or grains.

gran·u·lar
adj.
1. Composed or appearing to be composed of granules or grains.

2.
 level - at their multiple and most remote business sites.

The D&B D-U-N-S Number is a unique nine-digit identification sequence, which provides unique identifiers With reference to a given (possibly implicit) set of objects, a unique identifier is any identifier which is guaranteed to be unique among all identifiers used for those objects and for a specific purpose.  of single business entities, while linking corporate family structures together. Used by the world's most influential standards-setting organizations, it is recognized, recommended and/or required by more than 50 global, industry and trade associations, including the United Nations, the U.S. Federal Government, the Australian Government and the European Commission European Commission, branch of the governing body of the European Union (EU) invested with executive and some legislative powers. Located in Brussels, Belgium, it was founded in 1967 when the three treaty organizations comprising what was then the European Community .

Acxiom Products Division Leader Alex Dietz said, "This is great news for Acxiom and D&B, but it is even greater news for clients. This agreement delivers what the marketplace has been seeking - a solution that combines leading technology with real-time integrated global information. The Acxiom/D&B agreement began more than two years ago, and it is exciting that the relationship has expanded in such a positive and promising way."

"This agreement reinforces D&B's commitment to helping customers better manage their information and make more informed, confident business decisions. The combined power of the D&B D-U-N-S Number and Acxiom's AbiliTec will enable customers to create a seamless link between their data integration tool and global business information, helping them manage their business and customers more effectively and profitably across the enterprise," said Steve Alesio, Senior Vice President, D&B. "Our agreement with Acxiom to offer AbiliTec expands our global Sales & Marketing Solutions product portfolio, which will enhance the current business, an important part of our Blueprint for Growth strategy."

About Acxiom Corporation

Acxiom Corporation, a global leader in Customer Data Integration (CDI CDI compact disc interactive: a system for storing a mix of software, data, audio, and compressed video for interactive use under processor control ) and customer recognition infrastructure, enables businesses to develop and deepen deep·en  
tr. & intr.v. deep·ened, deep·en·ing, deep·ens
To make or become deep or deeper.


deepen
Verb

to make or become deeper or more intense

Verb 1.
 customer relationships by creating a single, accurate view of their customers across the enterprise. Acxiom achieves this by providing CDI software, database management services, and premier customer data content through its AbiliTec(R), Solvitur(R) and InfoBase(R) products, while also offering a broad range of information technology outsourcing Information Technology Outsoucing or ITO is a company's outsourcing of computer or Internet related work, such as programming, to other companies. It is used in refence to Business Process Outsourcing or BPO, which is the outsourcing of the work that does not require so much  services. Founded in 1969, Acxiom (Nasdaq: ACXM) is based in Little Rock, Arkansas Little Rock, Arkansas

required military intervention to desegregate schools (1957–1958). [Am. Hist.: Van Doren, 556–557]

See : Bigotry
, with locations throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and with operations in the United Kingdom, France and Australia. Acxiom revenues were $1.01 billion for the fiscal year ended March 31, 2001. For more information, please visit www.acxiom.com.

Acxiom, AbiliTec, InfoBase and Solvitur are registered trademarks of Acxiom Corporation.

About D&B

D&B (NYSE: DNB) provides the information, tools and expertise to help customers Decide with Confidence. D&B enables customers quick access to objective, global information whenever and wherever they need it. Customers use D&B Risk Management Solutions to manage credit exposure, D&B Sales & Marketing Solutions to find profitable customers and D&B Supply Management Solutions to manage suppliers efficiently. D&B's E-Commerce Solutions are also used to authenticate (1) To verify (guarantee) the identity of a person or company. To ensure that the individual or organization is really who it says it is. See authentication and digital certificate.

(2) To verify (guarantee) that data has not been altered.
 and verify potential trading partners online, increasing trust and confidence in e-commerce transactions. Over 90 percent of the Business Week Global 1000 rely on D&B as a trusted partner to make confident business decisions. For more information, please visit www.dnb.com.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Feb 11, 2002
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