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Cyveillance Outlines Best Practices for Combating Illegal Online Pharmaceutical Distribution; New Research Provides Counter-Measures for Limiting Exposure and Risk.


ARLINGTON, Va. -- Cyveillance, the leading provider of online risk monitoring and management solutions, today announced the availability of "Combating Illegal Online Distribution of Pharmaceuticals: Best Practices for the Pharmaceutical Industry," a new research paper available at: www.cyveillance.com/pharma.

The Wall Street Journal reports that illegal sales cost the pharmaceutical industry about $46 billion a year, to say nothing of the serious, often deadly consequences of ingesting uncontrolled and counterfeit To falsify, deceive, or defraud. A copy or imitation of something that is intended to be taken as authentic and genuine in order to deceive another.

A counterfeit coin is one that may pass for a genuine coin and may include a lower denomination coin altered so that it may
 substances. As part of Cyveillance's mission to educate users on how to identify and address online threats, the company is providing companies with the information and tools required to reduce the impact to their business, while also addressing the larger public health issue posed by counterfeit drugs counterfeit drug Pharmacology A formulation sold or marketed as if it were a particular proprietary substance produced by a particular manufacturer with specified ingredients, which it may or may not, in fact, contain. See Generic drug, Proprietary drug.  and medicine obtained outside a doctor's prescription.

"The distribution of illegal drugs online not only impacts Pharmaceutical companies' revenues and brand reputation but also poses a threat to public health," said Todd Todd , Sir Alexander Robertus 1907-1997.

British chemist. He won a 1957 Nobel Prize for his study of nucleic acids and nucleotide structures.
 Bransford, vice president of marketing at Cyveillance. "To combat these risks, public and private sectors need to work together and take proactive steps, and Cyveillance is dedicated to providing the tools and information required to eliminate these threats."

The most effective countermeasures That form of military science that, by the employment of devices and/or techniques, has as its objective the impairment of the operational effectiveness of enemy activity. See also electronic warfare.  to illegal online distribution of pharmaceuticals require collaboration among brand managers, online commerce managers, legal departments, investigators, law enforcement officials, and even research and development departments. A successful approach involves comprehensive and continuous online risk monitoring, providing all parties with relevant and actionable intelligence Having the necessary information immediately available in order to deal with the situation at hand. With regard to call centers, it refers to agents having customer history and related product data available on screen before the call is taken.  in a secure environment where they can easily share and cooperate across departmental lines. In this whitepaper, Cyveillance outlines a proven 360-degree process that incorporates such collaborative strategies to help pharmaceutical companies protect their brands, revenues and consumer trust.

Cyveillance provides readers with best practices on how to:

--Leverage the power of automated au·to·mate  
v. au·to·mat·ed, au·to·mat·ing, au·to·mates

v.tr.
1. To convert to automatic operation: automate a factory.

2.
 comprehensive online monitoring;

--Build effective cross-functional collaboration between top management, corporate counsel, compliance officers, marketing executives, investigators and security officers; and

--Close the loop by teaming with law enforcement agencies A law enforcement agency (LEA) is a term used to describe any agency which enforces the law. This may be a local or state police, federal agencies such as the Federal Bureau of Investigation (FBI) or the Drug Enforcement Administration (DEA).  and other authorities to stop the distribution of illegal drugs.

To learn more about best practices for combating the illegal distribution of illegal pharmaceuticals, go to: http://www.cyveillance.com/pharma.

About Cyveillance:

Cyveillance provides online risk monitoring and management solutions to Global 2000 organizations. The company comprehensively monitors the Internet using patented technology to deliver early warning of risks to information, infrastructure and individuals. Armed with this actionable intelligence and Cyveillance's immediate corrective cor·rec·tive
adj.
Counteracting or modifying what is malfunctioning, undesirable, or injurious.

n.
An agent that corrects.


corrective,
n
 response capability, chief security officers can proactively protect their company's reputation, revenues and customer trust. Cyveillance counts over half of the Fortune 50 and three quarters of the top Fortune 500 companies in the financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
, pharmaceutical, energy, and technology industries as clients.
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Publication:Business Wire
Date:Jun 19, 2006
Words:436
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