Cypress Ships Five Millionth Unit of New High-Speed USB Controllers with Industry's Lowest Power Consumption.SAN JOSE, Calif. -- Fast Ramp of EZ-USB LP(TM) Family Highlights Rapid Market Adoption in Cell Phones, PMP See point-to-multipoint and portable media player. PMP - Portable Media Player Players, PCTV See PC/TV. Cards and USB USB in full Universal Serial Bus Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer. "Thumb Drives" Cypress Semiconductor Corp. (NYSE NYSE See: New York Stock Exchange :CY), the market leader in USB, today announced that it has shipped over five million units of its new families of low-cost, high-speed USB controllers with the industry's lowest power consumption. The new EZ-USB(TM) LP (for Low Power) controllers, introduced in April of this year, take advantage of Cypress's advanced 0.13-micron C8(TM) process technology to slash dynamic and standby power consumption by nearly 50 percent vs. leading competitors. They allow peripherals to operate from the power of the USB bus, and to significantly extend battery life. The new devices are finding rapid acceptance in applications such as mass storage, docking stations, video capture, mobile phones, PMP players, PC-TV (enabling Digital Video Broadcast TV on PCs) cards and USB "thumb drives." "We have delivered high-performance, high-quality products with exceptional power specifications, extending our USB market leadership with customers worldwide," said Norm Taffe, vice president of Cypress's Consumer and Computation Division. "Shipping over five million units in less than five months shows that these products are hitting the sweet spot of the market." "Our design team was able to achieve a dramatic reduction in power consumption, saving every microamp of current possible by using creative architecture and circuit design approaches with patent pending techniques," said Joseph Cetin, senior design engineering manager for Cypress USB Products. "This project points out the benefits we get from being able to leverage our own process technology." Cypress is shipping three EZ-USB product families: --The EZ-USB(TM) NX2LP family is designed specifically for NAND flash memory control applications. It is ideal for the increasingly popular USB "thumb drives" used for portable storage of music, presentation material and other large files. --The EZ-USB AT2LP(TM) family addresses the ATA/ATAPI and Compact Flash-based storage products including microdrives, magnetic hard drives, optical drives (CD-R/RW and DVD-R/RW), and CF cards. Microdrives are increasingly finding homes in mobile applications such as MP3 players, mobile phones and portable media players (PMP). --The EZ-USB FX2LP(TM) programmable controllers can be configured for use in a wide range of applications, including TV tuner cards, personal video recorders (PVR See DVR. ) and feature rich mass-storage systems such as hard drives with single button backup capabilities. The EZ-USB NX2LP, EZ-USB AT2LP, and EZ-USB FX2LP families all have typical current consumption (Icc) of just 50 mA, enabling peripherals to enumerate To count or list one by one. For example, an enumerated data type defines a list of all possible values for a variable, and no other value can then be placed into it. See device enumeration and ENUM. at well below 100mA USB-IF bus power specification with ample margins to implement additional features. Competing solutions typically consume 80-110 mA. All 3 families of EZ-USB products are USB-IF certified and are in full production. The EZ-USB NX2LP devices are offered in a lead-free 56-pin QFN QFN Quad Flat No-Lead QFN Queen Fan Newsletter (rock band) QFN Quad Flat No Leads package. The EZ-USB AT2LP devices are offered in lead-free 100-pin TQFP See QFP. and 56-pin SSOP SSOP Shrink Small Outline Package SSOP Sanitation Standard Operating Procedures (USDA) SSOP Sanitary Standard Operating Procedures SSOP Sharescan-Open Platform (Ecopy) SSOP Site Security Operational Procedures and QFN packages. The EZ-USB FX2LP devices are offered in lead-free 100- and 128-pin TQFP and 56-pin QFN and SSOP packages. About Cypress Cypress solutions are at the heart of any system that is built to perform: consumer, computation, data communications, automotive, industrial, and solar power. Leveraging a strong commitment to customer service and performance-based process and manufacturing expertise, Cypress's product portfolio includes a broad selection of wired and wireless USB devices, CMOS image sensors, timing solutions, network search engines, specialty memories, high-bandwidth synchronous and micropower memory products, optical solutions, and reconfigurable mixed-signal arrays. Cypress stock is traded on the New York Stock Exchange New York Stock Exchange (NYSE) World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City. under the ticker symbol Ticker Symbol An arrangement of characters (usually letters) representing a particular security listed on an exchange or otherwise traded publicly. When a company issues securities to the public marketplace, it selects an available ticker symbol for its securities which investors CY. More information about the company is available online at www.cypress.com. Cypress and the Cypress logo are registered trademarks and EZ-USB NX2LP, EZ-USB AT2LP, EZ-USB FX2LP and C8 are trademarks of Cypress Semiconductor Corporation. All other trademarks are the property of their respective owners. |
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