Cypress Announces HOTLink-On-Demand Family of SMPTE Physical Layer Devices.SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif. -- Video PHY See physical layer and physical. Portfolio Simplifies Complex Design Requirements of Professional Video Equipment Cypress Semiconductor Cypress Semiconductor is a semiconductor design and manufacturing company. It began operations in 1982 and listed publicly in 1986. Two years later, the company shifted over to the New York Stock Exchange under the symbol, (NYSE: CY). Corp. (NYSE NYSE See: New York Stock Exchange :CY), a world leader in video physical layer devices (PHYs), today announced its HOTLink-On-Demand(TM) family of PHYs, the largest and most flexible portfolio of Society of Motion Pictures and Television Engineers (SMPTE (Society of Motion Picture and Television Engineers, White Plains, NY, www.smpte.org) A professional society for motion picture and TV engineers with more than 9,000 members worldwide. It prepares standards and documentation for TV production. ) standards-compliant PHYs on the market. Building upon the success of HOTLink hotlink - A mechanism for sharing data between two application programs where changes to the data made by one application appear instantly in the other's copy. Under System 7 on the Macintosh the users establishes a hotlink by doing a "Create Publisher" on the server and II(TM) -- the world's first quad independent channel video SERDES See serializer/deserializer. -- the HOTLink-On-Demand portfolio of twelve devices provides designers with scalability and flexibility in their professional video equipment designs, including production switchers, distribution amplifiers, D/A D/A See: Documents Against Acceptance and A/D converters, and camera control units. "By offering a combination of serializers, deserializers, reclockers and transceivers, the HOTLink-On-Demand family provides designers with the ability to mix and match serial digital video PHYs to exactly match their design requirements," said Erin Kettwig, product manager for Cypress physical layer devices. All of the devices are designed so that each channel can run at either SMPTE 259M "SMPTE 259M" is a standard published by SMPTE which "... describes a 10-bit serial digital interface operating at 143/270/360 Mb/s." [1] The goal of "SMPTE 259M" is to define a Serial Digital Interface (based on a coax cable) this interface is usually called SDI or or SMPTE 292M speeds. In addition, all devices feature an integrated voltage-controlled oscillator (VCO (1) (Voltage Controlled Oscillator) An oscillator that can be tuned over a wide range of frequencies by applying a voltage (tuning voltage) to it. Used in many applications such as radio tuners, VCOs are less costly than crystal oscillators, but not as stable. ) and phase-lock loop (PLL PLL - phase-locked loop ), as well as an innovative chip design that eliminates channel crosstalk and performs significantly better than the SMPTE jitter A flicker or fluctuation in a transmission signal or display image. The term is used in several ways, but it always refers to some offset of time and space from the norm. For example, in a network transmission, jitter would be a bit arriving either ahead or behind a standard clock cycle specification. The portfolio also includes devices that allow one channel be a transmitter and another an independent reclocking deserializer, which proves particularly useful in up/down converter applications. "The HOTLink-On-Demand portfolio enables designers to build exactly what they need with the confidence that it will meet all SMPTE specifications, including jitter or pathological requirements, for all video applications," said Geoff Charubin, managing director for Cypress Data Communications Division. "The fact that we integrated a failsafe recovery clock and a voltage-controlled oscillator saves our customers the cost and design time associated with external crystal oscillators and simplifies their board layout. These devices truly provide the ease of use factor and prevent the headaches and challenges typically presented by SMPTE board design." Cypress will demonstrate its full-featured SMPTE-compliant HOTLink II quad independent channel SERDES video platform at the International Broadcasters Conference (IBC IBC International Building Code IBC Iraq Body Count IBC Institutional Biosafety Committee IBC Inflammatory Breast Cancer IBC International Business Company IBC Independence Blue Cross IBC Insurance Bureau of Canada IBC International Broadcasting Convention ) to be held at the RAI rai n. A form of popular Algerian music combining traditional Arabic vocal styles with various elements of popular Western music and featuring outspoken, often controversial lyrics. Convention Centre, Amsterdam, Netherlands from September 10 through September 14, 2004. For more information, or to make an appointment to see a short demonstration at IBC, send an email to video_solutions@cypress.com. Pricing and Availability: The HOTLink-On-Demand family of physical layers is available now, priced as listed in the table below:
Part Number Channel Configuration 1Ku Sampling Production
Price
---------------- -------------------------- ------ -------- ----------
CYV15G0101DXB 1 Transceiver Channel $19 Now Now
---------------- -------------------------- ------ -------- ----------
CYV15G0104TRB 1 Reclocking Deserializer $30 Now Now
+ 1 Serializer
---------------- -------------------------- ------ -------- ----------
CYV15G0203TB 2 Serializers $30 Now October
2004
---------------- -------------------------- ------ -------- ----------
CYV15G0204RB 2 Reclocking Deserializers $35 Now October
2004
---------------- -------------------------- ------ -------- ----------
CYV15G0201DXB 2 Transceiver Channels $40 Now Now
---------------- -------------------------- ------ -------- ----------
CYV15G0402DXB 4 Transceiver Channels $40 Now Now
(no DVB-ASI support)
---------------- -------------------------- ------ -------- ----------
CYV15G0204TRB 2 Reclocking Deserializers $46 Now Now
+ 2 Serializers
---------------- -------------------------- ------ -------- ----------
CYV15G0403TB 4 Serializers $50 Now October
2004
---------------- -------------------------- ------ -------- ----------
CYV15G0404RB 4 Reclocking Deserializers $55 Now October
2004
---------------- -------------------------- ------ -------- ----------
CYV15G0401DXB 4 Transceiver Channels $56 Now Now
---------------- -------------------------- ------ -------- ----------
CYV15G0403DXB 4 Independent Transceiver $68 Now Now
Channels
---------------- -------------------------- ------ -------- ----------
CYV15G0404DXB 4 Independent Transceiver $82 Now Now
Channels with Reclocking
Deserializers
---------------- -------------------------- ------ -------- ----------
Photo A high-resolution photo of the HOTLink-on-Demand family of SMPTE PHYs can be downloaded from: http://www.cypress.com/support/link.cfm?mr=hotlinkondemand. For further information on the HOTLink II family and other Cypress physical layer devices, please contact your local Cypress Sales Representative or visit our website at www.cypress.com/products/link.cfm?pf=hotlink. About Cypress Cypress Semiconductor Corp. (NYSE:CY) is Connecting From Last Mile to First Mile(TM) with high-performance solutions for personal, network access, enterprise, metro switch and core communications-system applications. Cypress Connects(TM) using wireless, wireline, digital and optical transmission standards, including USB USB in full Universal Serial Bus Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer. , Fibre Channel, SONET/SDH, Gigabit Ethernet and DWDM (Dense WDM) The term given to wavelength division multiplexing (WDM) when significantly more channels were being added. Since WDM is increasingly more "dense" all the time, both terms are used synonymously. See WDM. DWDM - wavelength division multiplexing . Leveraging its process and system-level expertise, Cypress makes industry-leading physical layer devices, framers and network search engines, along with a broad portfolio of high-bandwidth memories, timing technology solutions and reconfigurable mixed-signal arrays. More information about Cypress is accessible online at www.cypress.com. HOTLink, Cypress and the Cypress logo are registered trademarks of Cypress Semiconductor Corporation. HOTLink II, HotLink-On-Demand, "Connectivity From Last Mile to First Mile" and "Cypress Connects" are trademarks of Cypress. All other trademarks are the property of their respective owners. |
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