Cygnus Expositions Announces Presentation and Keynote Speaker Schedule for the 2003 Mid-America Print Expo, Sponsored by the Printing Industry of Minnesota, Inc.

Business Editors

Mid-America Print Expo

MINNEAPOLIS--(BUSINESS WIRE)--April 28, 2003

Following is the presentation and keynote speaker schedule for the 2003 Mid-America Print Expo, sponsored by the Printing Industry of Minnesota, Inc. Produced by Cygnus Expositions, the expo takes place May 14-15, 2003 from 10 a.m. to 5 p.m. at the Minneapolis Convention Center. Registration is free online or $20 at the door. The expo will be held in conjunction with the 2003 Strictly Business Solutions Expo. Event ticket holders can attend both events.

The Mid-America Print Expo is an education-oriented event with more than 40 training sessions that last from three hours to two days and more than 150 booths showcasing local and national printing product and equipment manufacturers, in addition to the keynote presentations. Printing is the second largest manufacturing industry in the nation's central region, with more than $30 billion in product shipped annually.

For more information visit www.midamericaprintexpo.com, or call 800-827-8009 or 952-894-8007.

PRESENTATION AND KEYNOTE SPEAKER SCHEDULE

Wednesday, May 14

-- 10 a.m.: "A Turning Point for Print: Emerge from the Trenches

of Price Warfare with New Value-Added Services." Tom Wetjen,

vice president and general manager, Xerox Graphic Arts 

Industry Business, will discuss the turning point that is

underway in the graphic arts industry and new revenue streams

that are available through value-added services. Free

admission.

-- 12:30 p.m.: "Computer to Plate (CTP): Options for Small and

Mid-sized Shops." Moderated by Quick Printing magazine

executive editor, Bob Hall, a panel of vendors and customers

will discuss CTP options. Panelists include: Charles Stein,

pre press sales manager, Heidelberg USA; David Furman senior

marketing manager of CTP systems, AGFA; Gordon Pritchard,

Print Industry Specialist, Creo

Thursday, May 15

-- 9:30 a.m.: "Print Market Demand Chain: Who Decides if Print is

Still a Big Player? Who Will Specify it or Why They Won't."

Barbara Pellow, Gannett Publishing professor, Rochester (New

York) Institute of Technology, will moderate a panel of local

marketing, purchasing and printing executives who will discuss

the role of print in the marketing "ecosystem." Panelists

include: Roger Siminoff, Apple Computer senior marketing

manager; Todd Bentley, Beacon Direct Marketing senior partner;

Jennifer Panning, Best Buy Co. commodity sourcing and

procurement manager; Virginia Flo, Thomson West Group manager

of creative services, production, technology and procurement;

Michael Scanlan, Hennepin County Purchasing senior buyer; and

Chris Birt, Andrews/Birt Agency partner/executive creative

director. Free admission.

-- 11 a.m.: "As We See It: The View from the Corner Office."

Moderated by Dick Gorelick, president of the Graphic Arts

Sales Foundation, the largest training organization in the

graphic arts industry, and featuring a panel of leading print

industry top executives who will discuss their plans for

keeping their businesses viable in this slowly recovering

economy. Panelists are: Jim Anderson, Instant Web Co.

president and CEO; Gary Garner, General Litho Services

president and CEO; Dan Hickey, Smyth Cos. owner; and Mark

Schoeben, The Bureau, Graphics Division president. This event

is open only to print company owners, chief executive officers

or presidents. Pre-registration is requested. Admission is $25

and includes lunch and VIP parking pass.

-- 1:30 p.m.: "The Art of Deception: Are You in Danger of Being

Conned?" Presented by Kevin D. Mitnick, co-founder and

president of Defensive Thinking and the world's most famous

former hacker, will share his perspective on "social

engineering," a type of security attack that exploits the

human element of corporate security. Free admission.