Cygnus Business Media Creates Law Enforcement Portal with Acquisition of Officer.com.Business Editors/High-Tech Writers COLLEGE PARK, Md.--(BUSINESS WIRE)--July 7, 2003 Leading B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business media company nets top law enforcement Website and expands advertisers' reach into growing industry Cygnus Business Media Cygnus Business Media is an American magazine publisher, internet information developer, exposition management provider and custom marketing services company. It was founded in 1966 with the initial acquisition of Photo Trade News, a magazine founded in 1937 which continues to , a leading diversified diversified (di·verˑ·s business-to-business You can assist by [ editing it] now. media company, announced today that it has acquired Massachusetts-based Officer.com. The portal is the leading site serving the law enforcement community. Cygnus' media portfolio includes Law Enforcement Product News and Law Enforcement Technology, two top business publications successfully serving this marketplace. Cygnus has strong expertise building highly effective business-to-business web portals See portal. . Among its more than 60 industry websites, its Firehouse.com portal is the most visited site on the Web for the fire and emergency services emergency services Emergency care '…services …necessary to prevent death or serious impairment of health and, because of the danger to life or health, require the use of the most accessible hospital available and equipped to furnish those services' community with over 500,000 unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions. each month accounting for more than eight million page views monthly. Collaboration Working together on a project. See collaborative software. between Firehouse.com and the Company's Firehouse magazine, Public Safety Product News, Firehouse World Expo, Firehouse Expo and the Firehouse-on-the-Road Workshop Series have all contributed to its success which together provides the most comprehensive fire and emergency service marketing solution anywhere. "We will do for law enforcement with Officer.com what we've done for the fire, rescue and the EMS community with Firehouse.com," says Cygnus Business Media President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Paul Mackler. "Our strategic business model successfully blends print, live and interactive media products into distinctive, integrated marketing offerings allowing our customers to reach thousands upon thousands of decision makers cost-effectively in each market we serve." "This acquisition will provide more opportunities for the nearly one million law enforcement officers nationwide," says Dave Iannone, Publisher of Cygnus Public Safety Interactive. "As Officer.com collaborates with our other Cygnus media properties within the law enforcement sector, users will see upgrades and new features including current news, expanded forums, profiles, branded email and more." "Companies looking to deliver their marketing message to law enforcement decision makers using a variety of different media products will be offered unique marketing opportunities through Cygnus' leading publishing and online media products," adds Pat Bernardo, Group Publisher of Law Enforcement Technology and Law Enforcement Product News. Officer.com launched in 1996 and is the leading website for the law enforcement industry with 130,000 unique visitors and 1.7 million page views monthly. The site currently offers news, forums, chat rooms and an online directory. "Cygnus clearly has the resources, knowledge and experience to take Officer.com to the next level, and to further enhance this leading website for law enforcement professionals," says Officer.com owner James Meredith Noun 1. James Meredith - United States civil rights leader whose college registration caused riots in traditionally segregated Mississippi (born in 1933) James Howard Meredith, Meredith , himself a police sergeant in a large metropolitan city. "The strong support and collaboration that Officer.com will receive from Law Enforcement Technology and Law Enforcement Product News will be a valuable asset." Mr. Meredith will stay on as a consultant. The site will be managed from Cygnus' College Park, Maryland College Park is a city in Prince George's County, Maryland, USA. The population was 24,657 at the 2000 census. It is best known as the home of the University of Maryland, College Park, and since 1994 the city has also been home to the "Archives II" facility of the U.S. offices leveraging its Interactive staff's knowledge, expertise and resources. In November of 2002, Cygnus acquired The Fire-EMS Information Network (www.Fire-EMS.net) as an extension of Firehouse.com. The acquisition provided access to thousands of emergency service professionals and created the Web's largest directory of emergency service sites. Cygnus Business Media's online media properties are a rapidly growing part of the $110 million B2B media company. Online page views for Firehouse.com totaled nearly 90 million for 2002 and are projected to number over 100 million for 2003. Cygnus' additional Websites together accounted for another 10 million page views and more than half a million unique visitors in 2002. For more information about Cygnus Business Media's integrated marketing solutions, log onto www.Cygnusb2b.com. |
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