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Cygnus Business Media Appoints Ken Fisher as Chief Financial Officer; B2B Financial Exec Joins Expanding Business-to-Business Media Leader.


Business Editors

WESTPORT, Conn.--(BUSINESS WIRE)--June 8, 2004

Cygnus Business Media Cygnus Business Media is an American magazine publisher, internet information developer, exposition management provider and custom marketing services company. It was founded in 1966 with the initial acquisition of Photo Trade News, a magazine founded in 1937 which continues to , one of the nation's leading business-to-business media companies, announced today that Ken Fisher has been appointed Chief Financial Officer (CFO See Chief Financial Officer. ). Fisher will report directly to the company's President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Paul Mackler and be based out of its Westport, Connecticut headquarters. He fills the vacancy created by Carl Fazio who will assist in the transition, then assume his new responsibilities as CFO and Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 (COO) of The Daily Racing Form The Daily Racing Form, LLC (DRF) is a broadsheet newspaper founded in 1894 in Chicago, Illinois by Frank Brunell. The paper publishes the past performances of race horses as a statistical service for bettors on horse racing in the United States. .

"Ken's broad B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 media experience, strong financial and systems expertise and business savvy are important assets that he brings to Cygnus," says Mackler. "As we continue to execute on our growth strategy of developing print, live and interactive media products in every market we serve, Ken's financial and systems experience will be beneficial to our ongoing success."

Fisher has a strong background in acquisition negotiations, due diligence and integration, most recently serving as CFO & Chief Technology Officer (CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey. ) for Wicks Business Information, a business-to-business media company located in Fairfield, Connecticut. At Wicks, he was responsible for the finance & accounting function of the company as well as directing all technology investments in seven locations. Fisher received his MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
 in Finance from Northeastern University.

Prior to joining Wicks as CFO & CTO, Fisher was vice president of finance for Cowles Enthusiast Media, a division of Cowles Business Media.

"Cygnus Business Media is a strong company that has grown substantially in recent years," says Fisher. "I look forward to participating in its continued growth assisting in all areas where I can be of value."

Cygnus Business Media is a leading, diversified business-to-business media company with a portfolio of over 200 media products reaching five million professionals annually within 15 major markets. Its four distinct divisions - Cygnus Publishing, Cygnus Expositions, Cygnus Interactive and Cygnus Custom Marketing - provide comprehensive, integrated advertising and marketing programs for Cygnus' valued customers and clients. The company's leading business publications, tradeshows, conferences, Web sites, online products and custom marketing capabilities enhance brand identity, generate sales leads, and build product awareness as they strengthen customer/client relationships.

For more information on how Cygnus Business Media can help you achieve your advertising and marketing objectives, visit www.cygnusb2b.com.
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 8, 2004
Words:369
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