Cybex Gains Exclusive Worldwide License to Manufacture and Market Patented TRAZER Simulator for Fitness and Healthcare.Business Editors IHRSA IHRSA International Health, Racquet and Sportsclub Association MEDWAY, Mass.--(BUSINESS WIRE)--Jan. 9, 2004 Cybex International, Inc. (AMEX AMEX See: American Stock Exchange : CYB CYB Canada Year Book (Historical Collection) CYB Cayman Brac Island, Cayman Islands (Airport Code) CYB Cover Your Butt CYB Carlsbad Youth Baseball (Carlsbad, California) ), a leading exercise equipment manufacturer, recently announced the signing of an exclusive, worldwide license agreement with Trazer Technologies Inc. TRAZER(R) systems combine optical position sensing and VR simulation technologies to create a variety of broadly patented exercise training, testing and rehabilitation applications. TRAZER puts athletes, kids, patients and fitness enthusiasts into an interactive virtual world where their real-world reaction time, acceleration, speed, power, balance and agility drive on-screen on·screen or on-screen adj. & adv. 1. As shown on a movie, television, or display screen. 2. Within public view; in public. games and activities. Sports and fitness users dodge, block, cut, duck and jump while TRAZER precisely measures their performance. Players can go all out or use heart rate telemetry telemetry Highly automated communications process by which data are collected from instruments located at remote or inaccessible points and transmitted to receiving equipment for measurement, monitoring, display, and recording. to modulate physiological demand. In rehabilitation applications, TRAZER allows patients to be progressed from assisted movements to maximum functional recovery and provides the objective documentation that is required for insurance reimbursement. "TRAZER creates an exciting "back-to-the-future" scenario for Cybex. Back to its roots as an early pioneer and world leader in sportsmedicine and exercise rehabilitation," says Andy Glass, Trazer Technologies CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , "but now with a product that has tremendous potential to expand the fitness services market as well. Early users proved TRAZER's effectiveness - from pediatric pediatric /pe·di·at·ric/ (pe?de-at´rik) pertaining to the health of children. pe·di·at·ric adj. Of or relating to pediatrics. obesity to senior fall prevention and from sports training Sports training refers to specialized strategies and methods of exercise used in various sports to develop athletes and prepare them for performing in sporting events. Sports training methods and injury rehab to fun fitness for every age group. Now, with Cybex, TRAZER can bring a higher level of interest, fun and relevancy to exercise that will attract a broader population than currently offered fitness equipment and programs." Ray Giannelli, Cybex Senior Vice President of Research and Development states "It's rare a company gets the opportunity to offer technology that has the potential to change the paradigm in an industry. TRAZER's ability to precisely track three-dimensional movement creates a truly unique exercise environment - more like a flight simulator than an exercise machine. It's intuitive, interactive, fun." Giannelli further adds, "More than just a new product, it's a new concept that can change how people think about exercise and fitness. Licensing this technology has allowed us to take advantage of millions spent on R&D by the Trazer team. We are bringing to market a product that has excellent patent protection and enormous long-term potential, but with minimal upfront cost." "Adding TRAZER to our portfolio will help us gain new ground in commercial fitness - not just in health clubs, but in additional larger markets like schools. TRAZER also creates opportunities to expand distribution and to enter healthcare and fast growing wellness markets that are an important part of our strategic plan." says Roland Murray, Cybex Vice President of Marketing. Cybex plans to launch TRAZER at IHRSA, the fitness industry's largest convention and trade show, March 23-25, 2004 in Las Vegas. Cybex International, Inc. is a leading manufacturer of premium exercise equipment for consumer and commercial use. Cybex and the Cybex Institute, a training and research facility, are dedicated to improving exercise performance based on an understanding of the diverse goals and needs of individuals of varying physical capabilities. Cybex designs and engineers each of its products and programs to reflect the natural movement of the human body, allowing for variation in training and assisting each unique user - from the professional athlete to the rehabilitation patient - to improve their daily human performance. For more information on Cybex and its product line, please visit the Company's web site at www.cybexinternational.com. This news release may contain forward-looking statements. There are a number of risks and uncertainties that could cause actual results to differ materially from those anticipated by the statements made above. These include, but are not limited to, competitive factors, technological and product developments, market demand, economic conditions, the ability of the Company to comply with the terms of its credit facilities, and uncertainties relating to the implementation of the restructuring plan. Further information on these and other factors which could affect the Company's financial results can be found in the Company's previously filed Reports on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. , its Reports on Form 10-Q Form 10-Q See 10-Q. , its Current Reports on Form 8-K Form 8-K The form required by the SEC when a publicly held company incurs any event that might affect its financial situation or the share value of its stock. Form 8-K See 8-K. , and its proxy statement Proxy Statement A document containing the information that a company is required by the SEC to provide to shareholders so they can make informed decisions about matters that will be brought up at an annual stockholder meeting. dated April 22, 2003. |
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