Cybertrust Receives Market Leadership Award in the Managed Security Service Providers Segment.PALO ALTO Palo Alto, city, California Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. , Calif. -- Frost & Sullivan's recent analysis, World Managed Security Services Security services are state institutions for the provision of intelligence, primarily of a strategic nature, but also including protective security intelligence. Examples include the Security Service (MI5) and the Secret Intelligence Service (MI6) in the United Kingdom, and the Markets, selected Cybertrust(R), Inc. as the recipient of the 2004 Market Leadership Award for not just leading the managed security service providers (MSSP (MultiService Switching Platform) A high-end Cisco router that supports high-speed optical connections in the core of the network. See MSPP and MSTP. ) market, but leading it by a considerable margin. Each year, Frost & Sullivan, presents this Award to a company that has exhibited market share leadership through the implementation of successful marketing strategies. The Award recognizes excellence in all areas of the marketing process -- identification of industry challenges, market drivers and restraints, strategy development, and methods of addressing these market dynamics. Cybertrust is the result of a merger of Betrusted and TruSecure(R), and is the majority owner of Ubizen(R), N.V. As a result, Cybertrust now represents the combined MSSP business of MSSP industry leaders TruSecure and Ubizen. "TruSecure and Ubizen have been extremely successful in the MSSP market as individual competitors, and have now combined as Cybertrust to become the single largest MSSP," says Rufus Connell, Frost & Sullivan Research Director of Information Technology. "In the heavily fragmented market such as the MSSP market, an even more impressive point to note is the margin of market share leadership created by the combination." One of the many advantages that Ubizen brings is its relationship with telecom service providers in Europe, Middle East and Africa (EMEA (Europe, Middle East, Africa) Refers to that region of the world. For example, one might see products packaged differently for the UK, EMEA and Asia Pacific markets. ) -- regions where clients look to local providers for services. As Ubizen services are resold through local telcos, it is able to reach markets that would otherwise be difficult to compete in. Ubizen has grown out of Europe to become one of the only pure-play MSSPs with a truly global presence. TruSecure, on the other hand, brings significant brand name recognition in the North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. market -- the result of the company's well-respected knowledge base. As an early provider of vulnerability assessment A Department of Defense, command, or unit-level evaluation (assessment) to determine the vulnerability of a terrorist attack against an installation, unit, exercise, port, ship, residence, facility, or other site. services, the company has grown by leveraging this skill set to provide premium monitoring and consultative services to large enterprise clients. Being heavily represented in EMEA (through Ubizen) and North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. (through TruSecure), Cybertrust's geographic representation is unmatched by any other MSSP. Large multinational companies whose operations are scattered across the globe gravitate grav·i·tate intr.v. grav·i·tat·ed, grav·i·tat·ing, grav·i·tates 1. To move in response to the force of gravity. 2. To move downward. 3. toward Cybertrust based on this presence alone. Additional competitive advantages come from the breadth of services that are offered by the conglomeration con·glom·er·a·tion n. 1. a. The act or process of conglomerating. b. The state of being conglomerated. 2. An accumulation of miscellaneous things. . In essence, Cybertrust is the first MSSP who can deliver the expertise of a pure-play with the geographic reach of an international systems integrator (SI). Cybertrust's next closest competitor's market share representation is 3.4 percentage points less than its own. While this may not seem like a vast difference at first glance, market shares of the other nine market heavyweights range from 3.4 percent to 6.1 percent. In essence, then, Cybertrust's market share representation is over 30 percent larger than its next closest competitor. For being uniquely positioned to meet and satisfy the needs of clients -- with its range of capabilities, technological and industry expertise, and global presence -- Cybertrust is the deserving recipient of the 2004 Market Leadership Award. About Cybertrust Cybertrust is a global provider of information security, providing a unique mix of processes, products, and people to enable enterprises and government agencies to secure and manage their IT infrastructure. With over 15 years of proven experience, Cybertrust is the first company to comprehensively address the entire security lifecycle by providing offerings for each of the four critical security domains of identity, threat, vulnerability, and compliance management. These offerings leverage Cybertrust's unmatched security knowledge and intelligence gathering resources, which includes ICSA See TruSecure. Labs(R), the global leader in information security product certification Product certification or product qualification is the process of certifying that a certain product has passed performance and/or quality assurance tests or qualification requirements stipulated in regulations such as a building code and nationally accredited test standards, . Headquartered in Herndon, Va. with more than 30 offices around the globe, Cybertrust is the trusted advisor for information security to over 4,000 customers worldwide. To learn more, please visit http://www.cybertrust.com. Cybertrust, TruSecure and ICSA Labs are registered trademarks of Cybertrust, Inc. Ubizen is a registered trademark of Ubizen, N.V. About Frost & Sullivan Frost & Sullivan, a global growth consulting company Noun 1. consulting company - a firm of experts providing professional advice to an organization for a fee consulting firm business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a , has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community, by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics econometrics, technique of economic analysis that expresses economic theory in terms of mathematical relationships and then tests it empirically through statistical research. , and demographics. For more information, visit www.frost.com. |
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