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Cybertown Announces Hallmark Entertainment Network to Join vDrome Entertainment Complex.


NEW YORK--(BUSINESS WIRE)--Oct. 7, 1999--

Fall Internet World 99

Hallmark Entertainment Network Joins Cybertown's vDrome

and Launches Cybertown "Neighborhood" and "Clubhouse"

Cybertown, the largest 3D Sci-fi community on the Web, today announced at Fall Internet World that Hallmark Entertainment Network, one of the most recognized family entertainment channels in the world, is joining its vDrome entertainment complex as a vPod sponsor, allowing users access to streaming video-on-demand.

Access to Hallmark's entertainment programming is free for Cybertown members and visitors through its vDrome entertainment complex, which can be accessed at www.cybertown.com.

Users enter the vPods through the vDrome, and once there, will be able to choose from a menu of entertainment-based programming selections. (For more information on the vDrome entertainment complex, see release titled, "Cybertown and Global Media Announce vDrome, The Web's First Three-Dimensional Multi-User Entertainment Complex," Oct. 6, 1999.)

Cybertown also announced that Hallmark will build a "Neighborhood" where Cybertown members can homestead, as well as a "Clubhouse" where events will be hosted.

Renowned for delivering great stories, great stars and great entertainment, Hallmark Entertainment Network is a 24-hour global cable and satellite channel that delivers exclusive and original, award-winning movies and miniseries min·i·se·ries  
n. pl. miniseries
1. A televised dramatic production, as of a novel or film, shown in a number of episodes.

2. Sports A short series of performances or athletic contests.
 throughout Europe, Africa, Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , the Middle East and the Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region. . It currently airs in over 75 countries, in 17 languages and is seen in nearly 20 million households. The channel is a subsidiary of Hallmark Entertainment, the world's largest producer and distributor of network movies and miniseries, which is a wholly-owned subsidiary of Hallmark Cards Hallmark Cards, a privately owned American company based in Kansas City, Missouri, is the largest manufacturer of greeting cards in the United States. Approximately 50% of greeting cards sent in the United States every year are manufactured by Hallmark. , Inc.

"Hallmark is a welcome addition and a great enhancement to Cybertown's current offerings," said Tony Rockliff, founder and executive producer of Cybertown. "Hallmark's commitment to providing viewers with a wide variety of high-quality entertainment diversifies Cybertown's programming and should excite (Excite.com, Irvington, NY, www.excite.com) One of the major search engines on the Web founded in 1995 and part of IAC Search & Media. Excite was acquired by Ask Jeeves, Inc. in 2004, which was acquired by IAC in 2005. See Web search engines.  our members and motivate potential new members to visit and join our community."

"Introducing event programming and the Hallmark brand to new audiences is key to our continued growth and we are confident that this relationship with Cybertown will help us expand our reach," commented Jodie McAfee vice president of worldwide marketing for the Hallmark Network.

vDrome is based on technology from blaxxun Interactive, producers of Cybertown. The technology allows audio and video to converge con·verge  
v. con·verged, con·verg·ing, con·verg·es

v.intr.
1.
a. To tend toward or approach an intersecting point: lines that converge.

b.
, resulting in an enhanced user experience. Because Cybertown is a mid-band solution, users can take advantage of the technology today without having to wait for broadband technology broadband technology

Telecommunications devices, lines, or technologies that allow communication over a wide band of frequencies, and especially over a range of frequencies divided into multiple independent channels for the simultaneous transmission of different signals.
 to become more widely available. As broadband grows in popularity, the Cybertown technology scales to grow with it. The file size is currently a manageable 3MB free download. For more information and a demonstration, visit www.cybertown.com.

About Cybertown

Cybertown is the "Sci-fi Community of the Future" -- a futuristic fu·tur·is·tic  
adj.
1. Of or relating to the future.

2.
a. Of, characterized by, or expressing a vision of the future: futuristic decor.

b.
 offworld city accessible via the Internet. It has become one of the largest 3D communities on the web with nearly 200,000 members. Multi-national citizens inhabit in·hab·it  
v. in·hab·it·ed, in·hab·it·ing, in·hab·its

v.tr.
1. To live or reside in.

2. To be present in; fill: Old childhood memories inhabit the attic.
 and socialize so·cial·ize  
v. so·cial·ized, so·cial·iz·ing, so·cial·iz·es

v.tr.
1. To place under government or group ownership or control.

2. To make fit for companionship with others; make sociable.
 in richly detailed 3D Bladerunner-type worlds using 3D avatars to represent themselves. Citizens immerse im·merse  
tr.v. im·mersed, im·mers·ing, im·mers·es
1. To cover completely in a liquid; submerge.

2. To baptize by submerging in water.

3.
 themselves in these virtual worlds by owning personal 3D homes and objects, holding jobs, forming clubs, shopping in the virtual mall, and much more. Members are actively involved in the community and with each other. Cybertown also provides special programming for its members through entertainment and educational formats including contests, celebrity chat, parties, classes, town meetings, and more. Cybertown is produced by blaxxun Interactive and uses blaxxun Contact to offer members a wide range of multimedia communication features.

Cybertown and blaxxun are registered trademarks of blaxxun Interactive.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 7, 1999
Words:576
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