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Cybersurf Corp. -- Lipton To Be Distributor for 3web Launch in Toronto.


CALGARY, Alberta--(BUSINESS WIRE)--Nov. 11, 1999--

(ASE (Adaptive Server Enterprise) A relational DBMS from Sybase that runs on Windows NT/2000, Linux and a variety of Unix platforms. ASE is a comprehensive and robust data management product with a long history dating back to the late 1980s. :CY)

Cybersurf Corp. is pleased to announce that Lipton, a division of Unilever Canada Inc., will be distributing a minimum of 250 000 3web software CDs to the public in the greater Toronto area The Greater Toronto Area (widely abbreviated as the GTA) is the most populous metropolitan area in Canada. The GTA is a provincial planning area with a population of 5,555,912 at the 2006 Canadian Census. . End-of-aisle displays will be set up in participating Dominion stores The Dominion name is used by two separate supermarket chains in Canada:
  • Dominion Stores (Ontario), once owned by Toronto-based Argus Corporation, now a division of Montreal-based Metro Inc.
 in Toronto starting November 13, 1999. Lipton has also noted the value of the 3web advertising model, and has purchased advertising space for three of their own products on the 3web Network.

"Our debut in Toronto marks a major milestone in the rapid expansion of the 3web Network across Canada Across Canada was an afternoon program that formerly aired on The Weather Network. The segment ran from early 1999 until mid 2002. The show ran from 3:00PM ET until 7:00 PM ET. , and we are pleased to have the support of Lipton/Unilever to facilitate the launch of 3web in Toronto," says Paul Mercia, President and Chief Executive Officer of Cybersurf Corp. "Cybersurf continues to establish partnerships to facilitate the distribution of 3web in each of our new markets, as we did with Husky/Mohawk when 3web debuted in Edmonton."

About 3web

3web is a proprietary software application that was developed by Cybersurf Interactive Media, a division of Cybersurf Corp. It offers users a powerful and secure portal to anywhere on the World Wide Web, as well as E-mail and E-commerce functionality. The 3web Network is supported by commercial advertising and E-commerce initiatives and is totally free to the user. Cybersurf's proprietary 3web advertisement-supported approach is unique in Canada bringing highly targeted, demographically-specific advertising to the user's desktop. Traditional portals provide advertising via banner ads A graphic image used on Web sites to advertise a product or service. Banner ads come in numerous sizes, but are often rectangles 460 pixels wide by 60 pixels high. Also 460 x 55 and 392 x 72 sizes are commonly used.  on web pages, making it easy to click the ad away. 3web's portal operates independently of any Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you.  and can never be hidden or disabled. No matter where the user travels on the Internet, 3web's advertising is always visible. It is because of this feature that advertisers on the 3web Network can be guaranteed exact impressions and can target specific demographic profiles.

To view examples of 3web in context with Netscape's browser, simply visit www.3web.net/screenshots. If you wish to have a better understanding of Cybersurf's proprietary technology, and of the 3web Network's intelligent advertising capabilities, visit www.3web.net/overview to download the full 3web interactive overview (56MB).

The Alberta Stock Exchange Alberta Stock Exchange

See Canadian Venture Exchange (CDNX).
 has neither approved nor disapproved of the information contained herein.

Directors: Gordon Anderson There have been several people named Gordon Anderson:
  • Dr Gordon Anderson (author), author and Secretary-General of the Professors World Peace Academy
  • Gordon Anderson (Australian politician), former Member of the Australian House of Representatives
; George Gonzo; William T Hammett; Lorne H Jacobson; Paul Mercia; James R Milliken; Stephen P Monk
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1CANA
Date:Nov 11, 1999
Words:390
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