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Cyberian Outpost Acquires Internet Shopping Network Computer Superstore's Customer Base.


KENT, Conn./SUNNYVALE, Calif.--(BUSINESS WIRE)--Nov. 2,1998-- Cyberian Outpost Cyberian Outpost was an online vendor of discount computer hardware and software, and was one of the first successful online retailers. CybOut was founded in 1994 by Darryl Peck and announced its IPO in 1998 (NASDAQ: COOL). , Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: COOL), a leading Internet-only retailer of computer hardware, software, and peripherals for consumers worldwide, today announced it has acquired the Internet Shopping Network (ISN Noun 1. ISN - Switzerland's information network for security and defense studies and for peace and conflict research and for international relations
International Relations and Security Network
) Computer Superstore's customer base. Cyberian Outpost (http://www.outpost.com/) will be the new online shopping destination for the Computer Superstore's more than 160,000 customers. Prior to the acquisition, Cyberian Outpost had over 161,000 customers.

In addition to selling the Computer Superstore's customer list, ISN has agreed to maintain, a direct link from the ISN Computer Superstore's homepage that will lead shoppers to the Cyberian Outpost homepage (http://www.outpost.com/) for the next four months. Further, all existing URL's relating to relating to relate prepconcernant

relating to relate prepbezüglich +gen, mit Bezug auf +acc 
 the ISN Computer Superstore su·per·store  
n.
A very large retail store that stocks highly diversified merchandise, such as groceries, toys, and camera equipment, or a wide variety of mechandise in a specific product line, such as computers or sporting goods.
 will re-direct users to Cyberian Outpost's homepage, extending Cyberian Outpost's market reach. These re-directed links will remain in place for one-year to cover residual bookmarks or links pointing to the ISN Computer Superstore.

"This acquisition is a natural fit for Cyberian Outpost and ISN because we both share a commitment to providing a broad product selection with superior service," said Darryl Peck peck: see English units of measurement. , President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Cyberian Outpost. "As we incorporate the Computer Superstore's regular customers into our fold, Cyberian Outpost will strive to provide the best online shopping experience and increase our customer retention rate."

"The Computer Superstore's customers will be well served by Cyberian Outpost. Its dedication to providing one-stop shopping for all computer enthusiasts offers all the ease and convenience that they've become accustomed," said Alan Citron citron (sĭt`rən), name for a tree (Citrus medica) of the family Rutaceae (orange family), and for its fruit, the earliest of the citrus fruits to be introduced to Europe from Asia. , acting President and CEO of Internet Shopping Network. "As ISN expands its offerings, its customers will continue to find an even greater numbers of deals on the vast array of home and leisure products, jewelry jewelry, personal adornments worn for ornament or utility, to show rank or wealth, or to follow superstitious custom or fashion.

The most universal forms of jewelry are the necklace, bracelet, ring, pin, and earring.
, consumer electronics and computers, at ISN's First Auction."

About Internet Shopping Network

Internet Shopping Network (http://www.isn.com/) launched the world's first online store in 1994. ISN continues its online commerce innovation with First Auction (http://www.firstauction.com/), the first real-time online auction, featuring a diverse selection of home and leisure products, jewelry, consumer electronics and computers. Internet Shopping Network is a USA Networks Interactive company (USAI USAI United States Army Intelligence
USAI United States Association of Immigrants
) with headquarters in Sunnyvale, CA.

About Cyberian Outpost

A leader in global e-commerce since 1995, Cyberian Outpost (NASDAQ: COOL), operates an Internet only superstore for computer products from its Web site (http://www.outpost.com/), 24 hours a day, seven days a week. Cyberian Outpost provides consumers and small office purchasers of computer products superior selection, quick and easy search capabilities, and product information on over 140,000 hardware, software, and peripheral products at competitive prices. With a safe and secure credit card payment system, fast and direct international shipping, Cyberian Outpost offers exceptional value and service to its customers worldwide.

This release may contain forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that are subject to certain risks and uncertainties, including statements regarding the expected effects of the Company's acquisition of the ISN Computer Superstore customer base and the related re-directed links. Such statements are based on management's current expectations and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The Company cautions investors that there can be no assurance that actual results or business conditions will not differ materially from those projected or suggested in such forward-looking statements as a result of various factors, including, but not limited to, the following: the Company's ability to successfully convert Computer Superstore customers into Cyberian Outpost customers, the Company's early stage of development, technological uncertainty and product development risks, uncertainty of additional funding, reliance on research collaborations, competition, the Company's ability to protect it patents and proprietary rights and uncertainties relating to commercialization rights.
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 2, 1998
Words:621
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