CyberRebate Makes Three Key Executive Hires; Online Retailer Adds Operations, Marketing Expertise in Time for the Holidays.Business/Technology Editors CEDARHURST, N.Y.--(BUSINESS WIRE)--Nov. 28, 2000 Adding a hefty dose of experience to its executive suite, CyberRebate has appointed Jeffrey Klar executive vice president, Sol Sol, in Roman religion Sol (sŏl), in Roman religion, sun god. An ancient god of Mesopotamian origin, he was introduced (c.220) into Roman religion as Sol Invictus by emperor Heliogabalus. Hartman senior vice president of merchandising and Ira Berkowitz senior vice president of marketing. The appointments come as the online retailer gears up for a record-breaking quarter, fueled by holiday shopping. To prepare for the season, CyberRebate is stocking almost 4,000 items in 10 broad product categories. The 35-year-old Klar brings years of executive experience to the company. For the past five years, he was an executive officer of Ulano Corporation, a worldwide manufacturer and distributor of specialty films and chemicals for the printing and graphic arts graphic arts: see aquatint; drawing; drypoint; engraving; etching; illustration; linoleum block printing; lithography; mezzotint; niello; pastel; poster; silk-screen printing; silhouette; silverpoint; sketch; stencil; woodcut and wood engraving. industries. For the last two years, he also served as vice president, operations and finance. In his new position, Klar will oversee CyberRebate's customer service, human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. , finance, operations, warehousing and fulfillment, and merchandising operations. Reporting directly to Chief Executive Officer Joel Granik and President and Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. Joseph Lichter, he is charged with defining a strategic business model for the company, instituting management systems to ensure efficient communication and implementation of business plans, and augmenting the existing management structure with highly experienced managers. "CyberRebate affords me the challenge of applying my management and leadership skills in an e-commerce business environment," he said. He holds an MBA MBA abbr. Master of Business Administration Noun 1. MBA - a master's degree in business Master in Business, Master in Business Administration from New York University New York University, mainly in New York City; coeducational; chartered 1831, opened 1832 as the Univ. of the City of New York, renamed 1896. It comprises 13 schools and colleges, maintaining 4 main centers (including the Medical Center) in the city, as well as the and a BA in economics from Queens College Queens College: see New York, City Univ. of. . A 16-year veteran of direct mail and mail order operations at the age of 35, Hartman assumes responsibility for the company's 20-person merchandising and front-end departments. He joins CyberRebate from Media Syndication Global, where he was vice president of marketing and merchandising. Hartman received his BA in business administration and computer science from the State University of New York (body) State University of New York - (SUNY) The public university system of New York State, USA, with campuses throughout the state. . He is currently studying for his executive MBA at Columbia University Columbia University, mainly in New York City; founded 1754 as King's College by grant of King George II; first college in New York City, fifth oldest in the United States; one of the eight Ivy League institutions. . Bringing a quarter century of marketing and promotions expertise to the company, Berkowitz, 57, takes the helm of a department that has grown in proportional response to the site's popularity. Supervising a staff of ten, he will manage the department's multimillion-dollar budget for marketing, promotions, advertising, media buying and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most . Berkowitz began his career at Ogilvy & Mather Inc., where he founded the promotions division, rising to the position of senior vice president and director of client services. After a two-year stint as president of Beaumont-Bennett, Inc., a division of Grey Advertising, he founded Involvement Marketing, Inc., a consulting concern that he headed for ten years. He is a graduate of New York University. "The management experience we have gained with these three appointments will be vital to our ability to continue our rapid growth," said Granik. "We now have the right team in place to improve and expand our operations and marketing capacities as we add products and features to our site." About CyberRebate Based in Cedarhurst, N.Y., CyberRebate has sold hundreds of thousands of products and has rebated tens of millions of dollars since its inception in 1998. Featuring brand name items of recognizable manufacturers and retailers, CyberRebate's product categories are: books and entertainment; jewelry jewelry, personal adornments worn for ornament or utility, to show rank or wealth, or to follow superstitious custom or fashion. The most universal forms of jewelry are the necklace, bracelet, ring, pin, and earring. and accessories; health and beauty; sports and leisure; kids' corner; at home; camping and outdoor; computer and office; electronics; and 100% off. Offering exclusive rebates on all items and featuring the No-Fear Rebate Process(TM), CyberRebate provides its customers with complete satisfaction by putting money back into their pockets after each purchase. |
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