CybeRecord Adds Internet Executive to Board of Directors.Business Editors BELLEVUE, Wash.--(BUSINESS WIRE)--Dec. 28, 1999 CybeRecord, Inc. (NASD NASD See: National Association of Securities Dealers NASD See National Association of Securities Dealers (NASD). OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). :CYRD) announced today that its board of directors has passed a resolution to add Dee Cravens as an interim board member. His appointment will be voted upon at the next annual meeting of company shareholders. "I am pleased to serve on CybeRecord's board because I believe the company's innovative technology, clear vision, and dynamic management team give the firm the ability to gain a leading position in the booming knowledge management market," said Cravens. "The company's automatic and reliable document image processing See document imaging. Document Image Processing - (DIP) Storage, management and retrieval of images. products are the first solutions to allow both professionals and nonprofessionals to convert even low-quality microfilm A continuous film strip that holds several thousand miniaturized document pages. See micrographics. Microfilm and Microfiche records into high-quality digital images quickly and easily. This creates a tremendous market opportunity because every institution with vast amounts of critical information imprisoned im·pris·on tr.v. im·pris·oned, im·pris·on·ing, im·pris·ons To put in or as if in prison; confine. [Middle English emprisonen, from Old French emprisoner : en- on microfilm wants to digitize that data as rapidly as possible to transmit it electronically over the Internet or intranet connections." Cravens is vice president of worldwide marketing for AdForce, an Internet ad-serving firm recently ranked ninth in Inter@ctive Week magazine's top ten advertising and marketing companies. He has more than 20 years of executive experience in strategic marketing, communications, positioning, branding, and advertising for technology companies, including Silicon Valley high-tech firms Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Radius, IDG IDG International Data Group IDG Integrated Drive Generator IDG Installation Design Guide IDG Internet Discussion Group IDG Inset Dielectric Guide IDG International Dangerous Goods (mail, shipping) , and Adaptec. "As a noted innovator in marketing program development, Dee Cravens dramatically influenced the direction of several Silicon Valley high-tech companies," said James Lucas, CybeRecord's chairman and chief executive officer. "His imaginative approach and extensive experience make him a valuable addition to our board." As Sun Microsystems's director of corporate marketing, Cravens turned the company's brand image from that of fast-workstation producer to networking-solution pioneer by authoring the phrase, "The network is the computer". He founded Sun's novel position on the premise that the real value of computers is not in the workstations themselves, but rather in the exponential growth Extremely fast growth. On a chart, the line curves up rather than being straight. Contrast with linear. of knowledge that occurs by networking them together. While vice president of marketing for Radius, a Mac-centric company, he created new brand and partnership marketing programs that established the company as the market-share leader in graphics accelerator A display adapter that performs a specialized set of graphics functions to render an image on screen. Today, all display adapters provide basic rendering functions in hardware, but many have graphics processing units (GPUs) that are sophisticated computers. boards, full-motion/full-color video boards, and high-end color monitors. As Adaptec's vice president of marketing, he developed an original branding strategy that shifted the company's position from "the SCSI SCSI in full Small Computer System Interface Once common standard for connecting peripheral devices (disks, modems, printers, etc.) to small and medium-sized computers. SCSI has given way to faster standards, such as Firewire and USB. supplier" to a bandwidth-solutions provider that "moves the information that moves your world". Cravens holds both a BA and an MA in Communications from San Jose San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. State University. CybeRecord, Inc. produces software that automates and enhances digitization of paper and microfilm records. The company's software allows knowledge workers and consumers to share this information electronically over the Internet and within intranet connections. For more information, call CybeRecord at 425/990-5593 or visit our Web site at www.cyberecord.com. This release contains forward-looking statements that involve risks and uncertainties. These statements may differ materially from actual future events or results. Readers are cautioned to understand that important risk factors could cause actual results to differ from those assumed or anticipated in the forward-looking statements. These risk factors include potential fluctuations in quarterly results and demands for products and services, dependence on new product development, rapid technological and market change, financial risk management, and future growth risks. These cautionary statements should be considered in connection with any subsequent written or oral forward-looking statements issued by CybeRecord or persons acting on its behalf. CybeRecord undertakes no obligation to review or confirm analysts' expectations or estimates or to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. |
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