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Cutting a swath: the only female surgeon on the plastic surgery reality show 'Dr. 90210' is clear on her mission: to interpret her patients' vision and execute it--if she can.


Dr. Linda Li is the first female surgeon featured on the E Network's popular plastic surgery reality series "Dr. 90210." In fact, she is the only woman plastic surgeon plastic surgeon A surgeon specialized in reconstruction or cosmetic enhancement of various body regions, most commonly the face–nose, chin, and cheeks, breasts and buttocks; PSs remove fat deposits through liposuction; PSs reduce scarring or disfigurement  in Beverly Hills Beverly Hills, city (1990 pop. 31,971), Los Angeles co., S Calif., completely surrounded by the city of Los Angeles; inc. 1914. The largely residential city is home to many motion-picture and television personalities.  with her own surgery center. Raised in Richland, Wash., she attended Boston University Boston University, at Boston, Mass.; coeducational; founded 1839, chartered 1869, first baccalaureate granted 1871. It is composed of 16 schools and colleges.  for both her undergraduate and medical degrees, and opened her practice in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  in 2000. Li, 35, works with her husband, anesthesiologist Anesthesiologist
A medical specialist who administers an anesthetic to a patient before he is treated.

Mentioned in: Anesthesia, General, Appendectomy, Parathyroidectomy

anesthesiologist
 Bill Fulcher William Marcus Fulcher (February 9, 1934 in Augusta, Georgia) served as the football head coach for the Georgia Tech Yellow Jackets in 1972 and 1973. He played college football at Georgia Tech, and he played for the Washington Redskins in the National Football League. . She said that helps give her practice more of a down-to-earth feel than the typical plastic surgeon's office. The couple has an 11-month-old son, Max, and Li is expecting a daughter early next year.

Question: How has being featured on "Dr. 90210" changed your practice?

Answer: It's funny. People often recognize me now because of the show, but the idea of being on "Dr. 90210" was not about being any kind of celebrity myself by being on TV. It was a business decision. I did the show for the business impact it would have, to solidify us and bring in referrals.

It's put my practice at a level that I couldn't have reached without that level of exposure, because it shows my practice and the way I work, which are the kinds of things you could never put in an ad. Cosmetic surgery cosmetic surgery, plastic surgery for cosmetic purposes, such as the improvement of the appearance of the face by removing wrinkles or reshaping the nose.  is all about marketing and perception.

Q: How did you end up on "Dr. 90210"?

A: My husband was working with one of the surgeons from the show's first season and ended up chatting with the producer. It came up that there were no female surgeons on the show, and Bill, of course, suggested me. I talked with the producers and here we are.

Q: How much business has the show brought you?

A: We used to have two filing cabinet shelves filled with patients' charts. Now I have eight. Due to the show, I am now booked out to May with new patient consultations and am booked for surgery right up until my month of maternity leave maternity leave nbaja por maternidad

maternity leave maternity ncongé m de maternité

maternity leave maternity n
 in mid-January.

Q: You were on the show and performing surgery through most of your pregnancy. Was it difficult?

A: I was operating six weeks after my son was born, and I worked up until three days before I delivered. I've always been really physically active, so physically it wasn't too difficult. And when you love what you do, it's good to be at work.

Q: Do you get a lot of patients with unreasonable expectations, people who want you to work miracles?

A: As a doctor you absolutely must exercise sound medical judgment. If somebody comes in and says they want to look like Claudia Schiffer Claudia Schiffer (born August 25, 1970[2]) is a German supermodel and actress, who reached the height of her popularity during the 1990s. Schiffer is one of the world's most successful supermodels, appearing on over 500 magazine covers[3][4] , there's just no way that could ever happen. There are certain things you can't change altogether, but you can make improvements. I specialize primarily in body contouring, like tummy tucks, liposuction Liposuction Definition

Liposuction, also known as lipoplasty or suction-assisted lipectomy, is cosmetic surgery performed to remove unwanted deposits of fat from under the skin.
, breast reconstruction Breast Reconstruction Definition

Breast reconstruction is a series of surgical procedures performed to recreate a breast. Reconstructions are commonly done after one or both breasts are removed as a treatment for breast cancer.
 and augmentation.

Q: Do you think being a female gives you an advantage in your field?

A: Most of my patients are women, and a lot of them are like me: young mothers who just want body-contouring improvements because things aren't quite where they used to be. I know a lot of male surgeons who are amazing a·maze  
v. a·mazed, a·maz·ing, a·maz·es

v.tr.
1. To affect with great wonder; astonish. See Synonyms at surprise.

2. Obsolete To bewilder; perplex.

v.intr.
, and very artistic. In a general sense, though, it really helps to be a female when you are operating on women--you understand a lot about where they are coming from and our insecurities. You can definitely relate.

Q: How important is the patient's attitude?

A: Every woman has an idea in her head of what she wants to look like or what she thinks she should look like; my job is to interpret that and bring out what they want. I don't have to live in their body; they do, so it has to be about what they think. It's like a pair of shoes--if they hurt, it doesn't matter how pretty they are.

Q: Have you turned patients away, like those who are addicted to surgery, for instance?

A: Absolutely--I did it just today. Those are the patients who don't know Don't know (DK, DKed)

"Don't know the trade." A Street expression used whenever one party lacks knowledge of a trade or receives conflicting instructions from the other party.
 what they want--they'll ask me what is it that they need. There's nothing I do that you need. It can be scary because you realize there are a lot of people who are not good candidates for surgery.

Q: How do you respond to the critics who say that your field--plastic surgery--glorifies the superficial?

A: Everybody has their own idea of what's right and wrong for them and we shouldn't make judgments on superficiality. Nobody has that right; it's completely individual. I do breast reconstruction for cancer patients; that's the kind of thing that can't be argued with. It's something I don't do "I Don't Do" was the debut single by glamour model Michelle Marsh, released on 6 November 2006. The single reached 27 in the UK in its first week, selling only 9,000 copies and over 16,000 copies as of January 2007. The single spend a total of four weeks in the Top 75.  for money; I do it for karma points.

Q: You work with your husband, Bill Fulcher. What's that like?

A: My husband is an anesthesiologist, and he works exclusively with me. That's part of what sets us apart, because most anesthesiologists get their assignments and review patients' charts the morning of surgery. Bill is familiar with my patients far in advance; he's been reading their charts for weeks. We worked together sometimes when I was starting out, and always wanted to work together full time. Once I got enough patients about two years ago, we could afford to work together exclusively. When I was struggling, he was supporting us, and practiced at a number of places, including USC An abbreviation for U.S. Code.  and Kaiser Permanente Kaiser Permanente is an integrated managed care organization, based in Oakland, California, founded in 1945 by industrialist Henry J. Kaiser and physician Sidney R. Garfield.  in West L.A.

Q: Beverly Hills is known as the plastic surgery capital of the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , so it seems that business would be good here, even for a surgeon just starting out. Is that true?

A: I opened my practice in 2000, and in my first six months practicing, I made $1,200. I wasn't making anything because I didn't have a patient base yet, and it was very, very hard the first few years. My husband was supporting us because I wasn't making any money. With plastic surgery, it's all about patient referrals to friends, to family. Other specialists and surgeons rely on referrals, too, but they tend to come from other doctors or medical professionals. People don't get plastic surgery referrals from doctors--they ask their friends or if they see good work they'll ask who did it. It can take a lot of time to build from the ground up.

Q: How long do you think you'll practice in Beverly Hills?

A: I think I'll probably be in Beverly Hills forever. I signed a 10-year lease for this office and my surgery center last November.

Dr. Linda Li

Title: Founder, Aesthetic Perfection surgery center

Born: Morgantown, W.V., 1970

Education: B.S. and M.D., Boston University

Career Turning Point: Starring on E! Network's "Dr. 90210"

Most Influential: "My parents, because they raised me in a way that I never realized there was anything that was out of reach. There were no limits as to what I could achieve in life."

Personal: Lives in Los Angeles with her husband, Dr. Bill Fulcher, and 11-month-old son, Max. Expecting a second child (a daughter) early next year.

Hobbies: Yoga, spinning (cycling)
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Title Annotation:People
Author:Riley-Katz, Anne
Publication:Los Angeles Business Journal
Article Type:Interview
Geographic Code:1U9CA
Date:Oct 9, 2006
Words:1177
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