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Cuts Fitness For Men Launching Several Initiatives To Educate Men About Leading Healthier Lifestyles; Efforts Include Franchising, Book Deal, Online University, Education Alliances.


CLARK, N.J. -- Cuts Fitness For Men (Clark, NJ), the world's leading mens fitness franchise, has announced several strategic education initiatives focused on educating and connecting with men about leading healthy lifestyles. The company will be leveraging its franchising momentum and education expertise to launch a book deal, online university and several strategic alliances over the next few months.

Steven Haase, partner and head of Cuts Fitness corporate strategy, will be leading this strategic effort leveraging over ten years of designing and managing large scale, multi-million dollar distance education systems. Haase was the former co-founder of Princeton Learning Systems, where he also created the world's first industry-specific online education solution that offered best in class course content, testing and reporting.

"We firmly believe that a significant reason that approximately 90% of men are not exercising and leading healthy lifestyles is because they have not been truly educated on the topic", said Cuts Fitness founder and president John Gennaro. "Leveraging Steven's tremendous education experience combined with our product momentum thus far, we will be going well beyond the quick headlines that men are obviously ignoring each day-- providing high quality educational products and programs that really resonate res·o·nate  
v. res·o·nat·ed, res·o·nat·ing, res·o·nates

v.intr.
1. To exhibit or produce resonance or resonant effects.

2.
 and connect with our members."

"Ten years ago, we created an industry-specific education solution for the financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
 industry as it was faced with a significant problem regarding a lack of industry and consumer education efforts, said Haase. "Today, the same opportunity exists in the world of health and fitness, though on a much larger scale of importance, regarding a lack of consumer understanding about very basic men's health Men's Health Definition

Men's health is concerned with identifying, preventing, and treating conditions that are most common or specific to men.
 issues. This leads directly to study results such as the one released from the University of Michigan (body, education) University of Michigan - A large cosmopolitan university in the Midwest USA. Over 50000 students are enrolled at the University of Michigan's three campuses. The students come from 50 states and over 100 foreign countries.  last year stating that only 3% of Americans follow four basic rules of healthy living: eating well, exercising regularly, maintaining a healthy weight and not smoking. We intend to move very aggressively on this front and are excited to launch several related initiatives over the near term including a healthy lifestyles book, an online university and several education and marketing alliances with companies that share a similar passion."

About Cuts Fitness For Men

Cuts Fitness For Men is the world's fastest growing men's fitness Men’s Fitness is a men’s magazine published by American Media, Inc. Founded in the United States in 1987, it was originally called Sports Fitness. The premier issue featured Michael Pare from the television show, The Greatest American Hero.  franchise. It features the Body Cuts(TM) System, a comprehensive, thirty-minute circuit training and cardiovascular-based workout Workout

Informal repayment or loan forgiveness arrangement between a borrower and creditors.


workout

1. The process of a debtor's meeting a loan commitment by satisfying altered repayment terms.
 that appeals to men who don't have the time or desire to exercise in a traditional gym. Since the opening of its first fitness center in May 2003, more than 200 Cuts Fitness For Men franchises have been acquired, and the company was recently named as one of Entrepreneur entrepreneur (än'trəprənûr`) [Fr.,=one who undertakes], person who assumes the organization, management, and risks of a business enterprise.  Magazine's Top 20 New Franchise For 2006. Cuts Women was recently launched as an option for women looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 a better workout in an upscale environment. The company anticipates selling more than 250 franchises in 2006.

The literary agent for Cuts Fitness is Jeremy Katz Katz , Bernard 1911-2003.

German-born British physiologist. He shared a 1970 Nobel Prize for the study of nerve impulse transmission.
 at Sanford J. Greenburger Associates.

Website: http://www.cutsfitness.com
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 27, 2006
Words:486
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