Customer brochures, catalogs--farmer-directed--single.

CLIENT: Valent U.S.A Corporation, Walnut Creek, Calif.--Loft Theine

AGENCY: archer>malmo, Memphis, Tenn. --Amanda Dame

MESSAGE: Introduce and educate on the uses and benefits of ProGibb 40%'s unique formulation and new user-friendly packaging.

AUDIENCE: Southern California grape growers and PCAs; California, Washington, Oregon cherry and California citrus growers and PCAs.

MERIT: FMC Corporation Agricultural Products Group / NKH NKH - Non-Ketotic Hyperglycinemia&W Inc.

NATIONAL FINALISTS: Syngenta Crop Protection / Martin|Williams Pfizer Animal Health / Charleston|Orwig Inc. Syngenta Crop Protection / Gibbs & Soell Inc. New Holland North America / Hamilton Gregory Advertising and TreeTop Communications Kubota Corporation / Woodruff Communications Syngenta Crop Protection Inc. / RSVP Communications Inc. Pfizer Animal Health / Rhea & Kaiser Marketing Communications National Corn Growers Association / Broadhead + Co. Inc. Novartis Animal Vaccines / Morgan&Myers Land O'Lakes Animal Milk Products / Johnson Krumwiede Roads

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Title Annotation:	Best of NAMA; Valent U.S.A. Corp.; Archer/Malmo Advertising Inc.
Comment:	Customer brochures, catalogs--farmer-directed--single.(Best of NAMA)(Valent U.S.A. Corp.)(Archer/Malmo Advertising Inc.)
Publication:	Agri Marketing
Article Type:	Brief Article
Geographic Code:	1USA
Date:	Apr 1, 2004
Words:	130
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