Curves International Implements geoVue's iSITE and Services to Improve Multi-National Market and Site Analytics.Business Editors BOSTON--(BUSINESS WIRE)--Nov. 4, 2002 Global Health Club Chain Says Location Intelligence Leader is Increasing Profitability of Global Expansion geoVue, the provider of innovative location intelligence solutions, and Curves International, the first club to offer 30-minute fitness and weight-loss facilities designed for women, today announced that Curves has completed the rollout of geoVue's iSITE for site selection, and is coming back for more global data and professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. . "The implementation of iSITE was as smooth as I've I've Contraction of I have. I've I have I've have seen for a strategic product of its type, and thanks to geoVue's custom startup training and rollout package, we're already making decisions with substantially increased speed and confidence in our accuracy," said Don Fortenberry, Territory/Location Director for Curves. "Since we implemented iSITE, we've sold 1500 more franchises. geoVue is filling a very real and compelling business need." Curves currently uses geoVue iSITE to manage site selection and market analytics for countries including the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Puerto Rico Puerto Rico (pwār`tō rē`kō), island (2005 est. pop. 3,917,000), 3,508 sq mi (9,086 sq km), West Indies, c.1,000 mi (1,610 km) SE of Miami, Fla. , and Mexico; plans also call for Curves to take advantage of geoVue's global reach to supplement the company's existing iSITE system with geographic and demographic data for the United Kingdom, Ireland, Spain, France, Italy, Australia, and New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. as Curves' global expansion continues. Curves may also consider the addition of geoVue's marketVue solution for predictive modeling of sales and customer behavior and additional professional services to develop a customized model based on Curves' expansion program for its worldwide network of health clubs. geoVue president Jim Stone commented, "Our experience shows that as expansion becomes increasingly risky and enterprises more closely focus on their bottom lines, speed and accuracy of network development become more and more of a focus. Right now, many companies are making massive investments in time and money to improve the profitability of this process. We're glad to be able to save Curves some of both." About geoVue geoVue's user-friendly solutions help clients make smarter business decisions in sales forecasting Sales forecast A key input to a firm's financial planning process. External sales forecasts are based on historical experience, statistical analysis, and consideration of various macroeconomic factors. , market planning, site selection, and customer surveying. Integrating geographic, demographic, and business data from industry-leading sources, geoVue helps clients better understand their customers, locations, and markets with comprehensive analytics. Clients include Dunkin' Donuts Sources: Dunkin' Donuts is an international coffee and donut retailer founded in 1950 in Quincy, Massachusetts, U.S. by William Rosenberg. Corporate Profile History , Lowe's, Outback Steakhouse Outback Steakhouse is a casual dining American restaurant chain based in Tampa, Florida with over 900 locations in 23 countries throughout North and South America, Europe, Asia, and Australia. , RadioShack, and Talbots, among others. www.geoVue.com. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion