Cunningham Ventures' Strategic Consultants Build Technology Leaders in Dynamic Markets.Business Editors and High-Tech Writers AUSTIN, Texas--(BUSINESS WIRE)--July 17, 2000 Senior Marketing and Strategy Professionals Deliver Integrated Services that Help Technology Clients Take Advantage of Market Opportunities Cunningham Ventures, a Cunningham Communication Inc. operating company operating company A business that engages in transactions with outsiders. , today announced its management team leading business strategy and market development services designed to position technology companies for success in their marketplace. With offices in Austin, Texas and Chicago, Cunningham Ventures assists clients around the nation in building scalable business models and quickly increase market share. "Cunningham Ventures is a strategic marketing partner who understands the issues facing growing businesses today," said Morris Denton, president, Cunningham Ventures. "Our creative and strategic staff acts as an extension of a company's marketing department, offering insight and integrated solutions that address many vital aspects of building a successful marketing program." Chris Calvert, vice president, and Kendra Helle, director, Cunningham Ventures Strategy Services, provide strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. and financial experience to Cunningham Ventures clients. Based out of Cunningham Ventures' Austin office, Calvert assists dynamic companies in obtaining capital funding necessary to ensure the growth and development of companies in the digital economy. For the past 15 years, Calvert has worked with a range of clients from early-stage technology companies to middle market companies with annual revenues exceeding several hundred million dollars. Calvert was most recently vice president at Bank One-Austin in its corporate and technology banking group. Helle is responsible for developing and delivering high-value strategic planning services that help clients accelerate growth and avoid costly missteps. Under her direction, Cunningham Ventures offers clients expertise in industry and market definition and analysis, business model assessment and refinement, business plan development and evolution strategy -- a unique LifeCycle Methodology designed by Cunningham Ventures to help clients turn an idea into a multi-billion dollar company. Helle is a seasoned strategy professional with a proven track record in telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. and eCommerce. Prior to joining Cunningham Ventures, Helle worked in Ernst & Young's Strategic Advisory Services advisory services advisory services provided to the public, in their capacity as owners and managers of animals, are an important part of veterinary science. They may be provided by government bureaux, by commercial companies who deal in pharmaceuticals or animals or animal Practice. Helle will be based out of the Austin office. "Cunningham Ventures' staff possess the knowledge and experience to navigate (1) "Surfing the Web." To move from page to page on the Web. (2) To move through the menu structure in a software application. companies through the obstacles of being leaders in dynamic markets," said Denton. "Our in-depth understanding of technology developments, distribution methods and business models allows us to assess an industry's current state and the opportunity for that industry over time." Cunningham Ventures' market development services are tailored to help companies at various developmental stages create leadership brands, build mass in the marketplace and maximize the effectiveness of their marketing, branding and communication campaigns. Through integrated marketing solutions, Sean Essex, vice president, and Deb McEvilly, director, Cunningham Ventures Market Development Services, tailor marketing solutions to fit the unique needs of businesses in each stage of the corporate lifecycle. Essex leads Cunningham Ventures' Midwest operations from Chicago, providing clients with strategic planning and integrated marketing services including momentum building services, product and service marketing, and strategy planning and programming. Essex has held corporate and agency marketing positions, working with leading technology companies including Andersen Consulting See Accenture. , Apple Computer, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Motorola, Oracle, Prodigy An online information service that provides access to the Internet, e-mail and a variety of databases. Launched in 1988, Prodigy was the first consumer-oriented online service in the U.S. and U.S. Robotics (U.S. Robotics, Inc., Schaumburg, IL, www.usr.com) A modem manufacturer highly regarded for its quality products. The company manufactures its own chipsets (data pumps) and often leads with innovations. Its HST protocol was a high-speed, reliable protocol before V. . He has also helped launch new technology offerings and start-up companies start-up company A new business. including ADC Telecommunications ADC Telecommunications (NASDAQ: ADCT) is a communications company located in Eden Prairie, Minnesota, a southwest suburb of Minneapolis. History In 1935, Ralph Allison founded ADC Telecommunications in the basement of his south Minneapolis home, inventing ADC's very , Ameritrade, HouseNet, NewVendor, True Value Online and Technology Solutions Corporation. McEvilly focuses on marketing strategy and marketing program planning and development consultation to help clients accelerate market share in their target markets. McEvilly has a proven track record in product and professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. marketing, market research and strategic marketing consulting. Prior to joining Cunningham Ventures, she served as managing director of market and brand research at Millward Brown Millward Brown is a market research company,[2] with its headquarters based in the UK. Millward Brown was the first company to provide continuous tracking studies, and has researched more ads and more brands than any other research company. IntelliQuest, a market research firm exclusively serving the needs of high-tech manufacturers and Internet marketers. She has also held marketing positions at Lucent Technologies, US Robotics US Robotics - U.S. Robotics, Inc. and 3Com Corporation. McEvilly will be based out of the Austin office. Cunningham Ventures Strategy Services Marketplace success depends on accurately anticipating tomorrow's technology and opportunities today. Cunningham Ventures' strategy services are designed to assist companies in developing sound business strategies. Utilizing Cunningham Ventures' LifeCycle methodology, strategy services will assist clients with industry and market definition and analysis, business model assessment and refinement, funding needs assessment and strategies, business plan development and creating solid go-to-market and business evolution strategies. Cunningham Ventures then differentiates itself from traditional consulting firms Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee consulting company business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a by working with clients to design the tactical implementation plans necessary to turn a strategy into a successful business. Cunningham Ventures Market Development Services Cunningham Ventures delivers market development services to help clients create a leadership brand, build mass in the marketplace, develop lucrative partnerships and maximize the effectiveness of their marketing, branding and communication campaigns. At the center of Cunningham Venture's market development services, is a proprietary research-based methodology, called Cunningham Momentum Management(tm), which identifies opportunities for building market leadership. Market development services include brand assessment and definition, market targeting, positioning, message architecture development, marketing plan development, product and service marketing and marketing program design. About Cunningham Ventures With offices in Austin, Texas and Chicago, Illinois, Cunningham Ventures (CV) provides solutions tailored to the unique needs of companies in dynamic markets. CV's turnkey See turnkey system. strategy and market development services provide clients with the platform necessary to build a scalable business model and quickly increase market share. CV has experience in hardware, enterprise applications, telecommunications/data communications, wireless and e-business. For more information about CV, visit www.cunninghamventures.com. About Cunningham Communication Inc. Cunningham Communication Inc. stands apart as a leading integrated marketing services firm that is recognized for its award-winning technology expertise and powerful methodology called Cunningham Momentum Management(tm). Based on the physical law of momentum, the methodology applies proprietary statistical research and diagnostic tools to the market challenges of companies in the new economy. Cunningham companies use it to help clients build leading market and brand positions which can positively affect their industry stature, purchase intent and valuation. Clients include such industry leaders as Adobe, Cisco Systems “Cisco” redirects here. For other uses, see Cisco (disambiguation). Cisco System,Inc. (NASDAQ: CSCO, HKSE: 4333 ) is an American multinational corporation with 54,000 employees and annual revenue of US $28.48 billion as of 2006. , Hewlett-Packard, IBM, Motorola, Pitney Bowes  This article or section is written like an .Please help [ rewrite this article] from a neutral point of view. Mark blatant advertising for , using . and Sprint, and many new Internet-based start-up companies, such as HearMe, Hungry Minds, SciQuest.com and VarsityBooks.com. Founded in 1985, Cunningham expanded and restructured in November 1999 into six operating companies which offer Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , Brand Management, Organizational Strategies, Research, Market Development and other Focused Services for Start-ups. Cunningham Momentum Management is a trademark of Cunningham Communication Inc. |
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